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IMG Models is an international modeling agency operating in New York City, Los Angeles, London, Paris, Milan, and Sydney. It is a subsidiary of the talent management company International Management Group. The company merged with William Morris Endeavor in 2013.[1] The agency is best known for acquiring and representing top models and managing their careers as comparable to entertainers.

IMG Models
IndustryModeling agency
FounderMark McCormack
Headquarters,
Area served
North America, Europe, Australia
ParentWilliam Morris Endeavor
Websiteimgmodels.com

HistoryEdit

IMG Models was founded circa 1987, by sports agent by Mark McCormack.[2] In 1994, IMG Models' now-president joined the company as creative director, having previously worked at other modeling agencies such as Wilhelmina Models and Ford Models.[3]

In 1999, Brazilian supermodel Gisele Bündchen notoriously left Elite Model Management (having been dissatisfied with the work environment) to switch to IMG Models, effectively giving the agency its first major signing.[4]

By 2013, IMG Models's president Ivan Bart pledged sign potential models notwithstanding of traditional height requirements, weight, race, age, size, or other factors that typically affect a model's career prospects.[5]

In December 2014, IMG Models began a scouting initiative on the Instagram app called #WLYG (We Love Your Genes).[6] Models that have been discovered through this process include Lameka Fox,[7] and Alyssa Traoré.[8]

ModelsEdit

Notable models currently represented by IMG include:

ReferencesEdit

  1. ^ Cohan, William D. "THE INSIDE STORY OF ARI EMANUEL'S BIG, RISKY WME-IMG MERGER". Vanity Fair.
  2. ^ Litsky, Frank (May 17, 2003). "Mark H. McCormack, 72, Pioneer of Sports Marketing". New York Times.
  3. ^ Larkworthy, Jane (September 11, 2018). "Ivan Bart Knows How to Sell to Win". The Cut.
  4. ^ Andrews, Suzanna (October 2004). "THERE'S SOMETHING ABOUT GISELE". Vanity Fair.
  5. ^ Cardellino, Carly (November 17, 2013). "World's Top Modeling Agency Now Casting Talent Regardless of Size, Race, and Age". Cosmopolitan.
  6. ^ McCall, Tyler (December 15, 2015). "50 Models Have Been Scouted With This Hashtag and You Could Be Next". Teen Vogue.
  7. ^ Satenstein, Liana (July 15, 2015). "How a Hashtag Turned a Horse-Training Teen Into a Model". Vogue.
  8. ^ Davis, Jessica (September 20, 2018). "How social media has transformed the model casting process". Harper's Bazaar UK.