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Burning Sun scandal

The Burning Sun scandal, also known as the Burning Sun gate,[1][2] is a 2019 entertainment and sex scandal in Seoul, South Korea, which involved several celebrities, including Korean idols of popular K-pop groups, and police officials. It was the largest scandal to hit the K-pop industry. The allegations of sex crimes involved added to the country's "epidemic" of what is called molka, a Korean word for the online distribution of unconsented sex videos taken of women, and the scandal became fodder for political parties, who argued over how to handle it.[3][4][5]

Burning Sun scandal
Seungri 2016.png2015 한류패션페스티벌 (Korean Wave Fashion Festival) 포토존 기념행사 (16).jpg
Seungri, 2016 and Jung Joon-young, 2015
Main Korean idols involved
Native name 클럽 버닝썬
English nameClub Burning Sun
DateFebruary 23, 2018 – February 17, 2019 (2018-02-23 – 2019-02-17)
Duration1 Year – Closed during investigation
VenueBurning Sun nightclub inside Le Méridien Hotel
Location120 Bongeunsa-ro, Gangnam-gu, Seoul 06124, South Korea
TypeEntertainment and sex scandal
First reporterKim Sang-kyo
Current event
Others involved

It began on January 28, 2019, when MBC Newsdesk reported a November 2018 alleged assault of a male clubgoer at the Burning Sun, a prominent nightclub in Gangnam, by a staff member.[6][7][8] The Seoul Metropolitan Police Agency investigation soon turned to one concerning the club's alleged involvement in prostitution, drug trafficking and police corruption.[9] Seungri of the band Big Bang, one of the club's directors,[10] subsequently resigned from the entertainment industry on March 11, 2019, after being charged with sex bribery.[11][12]

The scandal quickly encompassed allegations of rape and spy cams when singer and entertainer Jung Joon-young confessed to secretly filming himself having sex with women and sharing the videos, without their knowledge or consent, and he resigned from the entertainment industry on March 12. While looking into the Burning Sun scandal, SBS funE had discovered videos dated from 2015 to 2016, as well as conversations he shared in chat groups on the social media app KakaoTalk with Seungri, and acquaintances.[13][14] The chatroom exposé immediately affected a few celebrities, and more as the case developed. On March 14, Yong Jun-hyung of Highlight and Choi Jong-hoon of F.T. Island resigned from their positions, after allegations they were participants in the chatrooms,[15][16] and the agency for Lee Jong-hyun of CNBLUE admitted his involvement on March 15.[17]

On International Women's Day on March 8, the scandal led to a street protest in Gangnam against the Burning Sun and other nightclubs, calling for an end to what the protesters called a culture that treats women as sexual objects.[18][19] Although thousands of women had rallied in 2018 against illicit filming and sharing, the allegations against the wholesome image of pop idols still surprised the public.[20] The serious nature of the scandal prompted a response from President Moon Jae-in, who ordered a thorough investigation.[3][21][22]

Burning Sun nightclub

Closed entrance of Club Burning Sun, Le Méridien Hotel, Gangnam. March 27, 2019.

The Burning Sun nightclub, (Hangul: 클럽 버닝썬, Club Burning Sun),[23] opened at the Le Méridien Seoul hotel in Yeoksam-dong, Gangnam-gu, on February 23, 2018,[24] and closed during the investigation of the scandal on February 17, 2019.[25] The upscale hotel had just replaced the Ritz Carlton Hotel and opened in September 2017, months before the Burning Sun's opening.[26] The nightclub was often called "Seungri's Club", due to its affiliation with K-pop idol Seungri of Big Bang.[27]

The Burning Sun advertised itself as, “the most elegant and finest club in South Korea".[24] Seungri served as one of the DJ's, along with other local and visiting guest artists like R3hab.[28][29] It was a club typical of Seungri, allowing him to play the "luxury party host" of his nickname, Korea's modern-day Great Gatsby, which was given to him for his "taste for the high life".[28][30] He and Big Bang members had revealed his "colorful party life" and "extensive network of friends" during appearances on entertainment shows.[28]

The club's CEOs were Lee Moon-ho and Lee Sung-hyun, a former board member of the company that operated the Le Méridien Seoul hotel.[31][32] Seungri was one of seven in-house directors, and resigned from his position in January 2019.[33] Seungri was the co-founder of Yuri Holdings, a shareholder of Burning Sun Entertainment that operated the club.[34] which owned as much as 20 percent in shares,[35] and which was established in March 2016, with Yoo In-seok, to manage his restaurant and entertainment businesses.[36] Seungri resigned from his position in mid February[32] and Yoo resigned on March 13.[37] Seungri described his relationship to the club in an interview with The Chosun Ilbo, published on March 22, 2019, saying that CEO Lee Moon-ho, a friend of his, was the operator of the club and in charge, while Seungri's name was used for marketing, after his initial investment of 10 million won (around US$8,800).[38] In the interview, Seungri said the breakdown of Burning Sun's shares were as follows: owners of Le Méridien Seoul, 42 percent; Lee Sung-hyun (CEO of Le Méridien Seoul), 8 percent; Yuri Holdings, 20 percent, Madam Lin (Taiwanese investor), 20 percent; and Lee Moon-ho, 10 percent.[29]

Other clubs

Monkey Museum was the first Gangnam club to associate Seungri's name, and opened on July 27, 2016, in the upscale neighborhood of Cheongdam-dong, Gangnam-gu. It was a trendy hip hop lounge-style bar,[39][40] co-owned by Seungri, Yoo and a group of K-pop singers.[41] During the scandal's investigation, it became one of the first non-relevant charges against Seungri, of illegal operation as a bar, while it was registered as a restaurant;[42] and later involved allegations of embezzlement of funds by Seungri and Yoo.[41]

Arena (or Club Arena) was a dance club that opened in 2014 in Nonhyeon-dong, Gangnam-gu. It was known as a TV and sports celebrity hang-out, had a reputation for a very strict dress code, and could accommodate 700 guests with separate EDM and hip hop dance floors.[43] It was another club Seungri was affiliated with, and where he was alleged to have made arrangements for investors to receive sexual favors.[44] The owner, last name Kang, and another of the club's operators, were arrested on tax evasion charges during the scandal's investigation.[45]

Seungri's background as a businessman

The nightclub business was not Seungri's first business venture, it had been preceded by several: a Japanese ramen restaurant chain, cosmetics, a Belgian waffle cafe, and a record company co-founded with his agency YG Entertainment.[46][47] He invested in biotechnology and nanotechnology and the development of masks for yellow dust protection.[48] He failed at real estate and electronic businesses.[46] He closed his successful vocal and dance academy, the Joy Dance – Plug In Music Academy, which he first opened in 2011, in his home town of Gwangju, with branches around South Korea,[47][49] after some parents complained about an "overly friendly" teacher-student relationship at one location.[50] In November 2018, he entered the IT sector when he became the Creative Director and model for HeadRock VR, a franchise brand of the AR product company SocialNetwork and affiliate Mediafront; and assisted in the opening of the Headrock VR theme park in Singapore.[51][52][53]

The multilingual Seungri – who has multiple business interests – was popularly seen as an “ideal cultural export”.

— Lee Moon-won, popular culture critic, in the South China Morning Post.

Seungri who used a stage name that means "victory" in Korean, his real name is Lee Seung-hyun,[54][55] at the age of 28, was the youngest member of Big Bang;[56][57] having debuted at age 15.[58] Just before the scandal broke, he released his first solo Korean language studio album in July 2018, and was conducting his first solo tour, The Great Seungri, after 13 years as a group member.[59][60] He was filling the void for the band's hiatus while all remaining four members were in military service,[56] and waiting for his own enlistment in March.[61]

Jessica Oak at Billboard wrote, "Seungri has forged and built an empire all his own during his 13 years in the industry. The superstar has become known as a thriving entrepreneur with business ventures in food, nightlife and music labels".[60] He had been the subject of a popular TV show on SBS, about his life and businesses, filmed "speaking four languages and throwing lavish parties in luxury resorts."[62] In August 2018, Baik Su-jin, a journalist at The Chosun Ilbo, described his story, among other rich celebrities, as a "rags-to-riches" story, adding that Seungri was a late bloomer in the spotlight, only coming into his own after the other Big Bang members were absent. Seungri said, "I had a tough time outshining other members of the group, so I studied foreign languages."[62] He said he had tried to succeed at business, in part, because he felt "overlooked and underappreciated" by fans, being the youngest of the famous group, and business was a place where he would not have to compete with the other band members. Seungri said his popularity had been a business asset and he had looked for partners that would benefit from it."[46] On one entertainment show, he talked about his many business ventures, lamenting that he made one hundredth the money fellow group member G-Dragon was making, while putting in more effort, as G-Dragon's money was coming from songwriting royalties.[48]

His last studio album The Great Seungri was a play on his nickname, from the The Great Gatsby novel.[54] After his involvement in the scandal, a popular culture critic in Seoul, Lee Moon-won, said "the multilingual Seungri", with "has multiple business interests" had been seen as an “ideal cultural export”, deemed to be a hard-worker by his fans. Lee pointed out the irony of Seungri's having been found to be thoroughly comparable to The Great Gatsby protagonist, not only for his good looks, business acumen, and lavish parties, but because both had sought "illicit and corrupt activities to gain fame and wealth."[63]

Seungri's friends and scandal participants

When YG Entertainment, Seungri's agency, launched their newest YG Republique restaurant in August 2017, in Kuala Lumpur, Seungri was there to host it with his celebrity friends Jung Joon-young and Choi Jong-hoon.[64] Jung, a 30-year-old singer-songwriter and television celebrity, and the key person in the illicit sex video portion of the scandal,[65] had been a friend of Seungri for several years. In 2015, he showed off their relationship by telephoning Seungri for a chat during a live radio broadcast.[66] In August 2018, Seungri joined him on the travel show Salty Tour, where Jung was a main cast member, and made comments that generated disciplinary actions by the Korea Communications Standards Commission due to their gender insensitivity or potential "sexual harassment". During a broadcast episode on a trip to Xiamen, China, Seungri asked a female guest to pick a favorite amongst the five male cast members and pour them a drink; which viewers complained about.[67]

Jung, whose nationality is Korean, was born in Jakarta, moved to China at the age of five, then lived in France and Japan before returning to South Korea at age 19; and learned several languages, including Chinese and English, which he speaks fluently.[68][69][70] Before getting caught up in the scandal, he was busy conducting a U.S. tour in October 2018 with his rock band Drug Restaurant, which he had formed in 2015,[71] and preparing for the opening of his Korean-style fusion restaurant in Paris with a two-week trial period in November 2018.[72][73] He had been involved in a previous sex-video scandal in August 2016, when an ex-girlfriend filed charges that he had taped them having sex, without her consent, but later dropped the charges. The Burning Sun scandal investigation reopened the case, after revealing chat messages about the incident.[74][75] During the 2016 scandal, he dropped out of the TV show, 2 Days & 1 Night, but returned after three months.[76][77] In May 2017, a JoongAng Ilbo analysis of 44 celebrities involved in crimes and scandals, between 2006 – 2016, and the length of time their return to the industry took, listed Jung's case and his quick return, as an example of a sex scandal that showed the public was becoming more tolerant in what they considered to be the "private lives of celebrities."[78]

Jung began his career as a contestant on the audition show Superstar K 4 in 2012, where he placed third, and where he met, and became long-term friends with, the show's winner and another of the chatroom participants, singer-songwriter soloist Roy Kim, whose real name is Kim Sang-woo, age 25.[79][80][81] Singer-songwriter soloist Eddy Kim, age 29, whose real name is Kim Jung-hwan, was another chat room member. He is no relation to Roy Kim, but was another contestant on the Superstar K 4 show in 2012 with him and Jung.[82][83]

Choi Jong-hoon, age 29, was the guitarist and leader of the rock band F.T. Island, with them since their debut in 2007, when he was 17, until he resigned, due to the scandal.[84][85]


Le Meridien Hotel, Gangnam, location of Club Burning Sun.

January 28, Kim Sang-kyo assault at Burning Sun reported

The first public awareness of the Burning Sun scandal was on January 28, 2019, when MBC Newsdesk reported on an alleged assault of a 29-year-old clubgoer, Kim Sang-kyo, at the Burning Sun nightclub.[32] Kim said he was attempting to help a woman who was being sexually harassed, but staff had assaulted him.[56] When the Yeoksam police arrived, he was arrested as the assailant and booked on seven charges, including criminal battery, an indecent act, defamation and the obstruction of the performance of official duties. He said the police assaulted him after he was placed under arrest.[56][86] The incident occurred on November 24, 2018, but came to media attention in January 2019, after Kim posted a petition on the Cheong Wa Dae website detailing his assault by Burning Sun staffers and mistreatment by police; and further stating that female customers were drugged by staffers and the club had a corrupt relationship with district police.[25] Another current petition on the website called for the investigation of the club scene, in general, and druggings occurring there.[86] Cheong Wa Dae is a petition website based on former President Obama's We the People, and which was launched in August 2017, on President Moon's 100th day in office. Kim's petition had received the benchmark 200,000 signatures prompting an official response.[56][86][87]

Initial allegations at Burning Sun

During the early stages, the scandal evolved around Kim's complaint against the Burning Sun nightclub, including any possible crimes that may have occurred there, and the identities of responsible parties. The initial January 28 report of the Kim incident, by MBC Newsdesk, had included two CCTV videos of the club's security footage purportedly showing Kim's assault inside the club, and a second one showing a woman being dragged down a hallway,[88] and alleged to have been drugged.[89] A KBS report soon added that an alleged former employee had talked about illegal drug use in the club's VIP rooms.[89] An additional report by MBC, on February 14, included allegations of a purported VIP client of the club, who said staff solicited him in text messages, offering women who were available for sex, after readying them with date rape drugs. He claimed to have received a video clip from staff, showing "an intoxicated woman being raped".[90]

By January 31, 2019, the Seoul Metropolitan Police Agency (SMPA) had taken charge of the investigation, which included allegations of local Gangnam police corruption and collusion with the club's owners, and had assigned a team to look into the club's allegations of sexual violence, drug use, Kim's arrest and any connection with the local police station.[89] The SMPA said their quick response and follow-up investigation was due to media attention garnered by the Big Bang K-pop group member Seungri's affiliation with the club. They also said they had expanded their probe of drug-related allegations to all Gangnam clubs, due to club marketing by independent "merchandisers" or "MDs" for many different clubs.[91]

Seungri's involvement and his relationship to the nightclub immediately became a hot media issue.[89] Yang Hyun-suk the chief of his agency, YG Entertainment, released a statement on January 31, that Seungri had been at the club on November 28, but left before Kim's incident occurred. He also said Seungri's recent resignation as a senior director of the club was due to his upcoming military enlistment.[89] Seungri's delayed response to the controversy was in an Instagram statement on February 2, stating that he was not present at the club during Kim's alleged assault, had belatedly heard about it, and served as an executive director for the club and had no part in the club's operation or management; but he, however, apologized that he had not taken responsibility from the beginning.[10]

February 26, first KakaoTalk messages revealed

On February 26, 2019, SBS FunE released the first portions of the KakaoTalk recordings that would become crucial in the investigation, saying their origin was an anonymous source which had turned them over to the Anti-Corruption and Civil Rights Commission on February 22. The recordings dated back to 2015, and seemed to implicate Seungri with allegations that he had directed Burning Sun staff to arrange prostitutes for foreign investors who were coming to Seoul, at another Gangnam nightclub. The source had cited possible police collusion as the reason for not turning them over directly to police. The police held a press conference on March 4, saying they had not seen the original, unedited KakaoTalk messages and doubted their veracity, just prior to an SBS report detailing how they had obtained them.[92]

On February 27, Seungri was questioned by the SMPA, a lengthy interview that lasted overnight and included a drug test. Seungri denied allegations of attempts to buy sex for potential foreign investors (or sex for business favors) and any knowledge of the KakaoTalk messages, which had been disclosed by media, conversations he allegedly had with a Burning Sun co-founder and another of its employees about such arrangements; and he denied drug use. Media reports said that various nightclubs were used for the lobbying,[93] including one named Arena, where Seungri allegedly arranged sexual favors for investors.[55] In one alleged chat conversation between Seungri and his business partners in December 2015, Seungri says, "Give B (the anonymous investor) everything she wants. Get a hold of the main [rooms] 3 and 4 at the [club] Arena. We have guests from Taiwan". After confirming arrangements with a man surnamed Kim, Seungri asked, "“And what about the girls? [Give them] the easy girls.” Yoo answered, “I’m getting the prostitutes ready, so if you get two prostitutes, then lead them to the hotel rooms. Two is good?”[94]

Seungri booked

On March 10, Seungri was booked on sex bribery charges.[95] The following day, he resigned from entertainment on his Instagram account, stating that he had caused a "societal disturbance" and said he would cooperate with the investigation.[11]

March 11, second KakaoTalk messages revealed

Traffic on Bongeunsa-ro, Yeoksam-dong, Gangnam. Le Meridien Hotel, location of Club Burning Sun on left.

The source of the KakaoTalk messages was revealed to be a lawyer, Bang Jung-hyun, on March 11, when he was interviewed on SBS Eight O'Clock News.[96] He had obtained the messages from a whistleblower or "anonymous source", possibly a technician at a phone repair shop, where singer and entertainer Jung Joon-young had dropped his phone off for repairs.[56][74] The whistleblower had sent an email to Bang, of thousands of chats taken from Jung's phone, which took place over eight months between 2015 and 2016.[97] When the Burning Sun scandal started, the phone messages were forwarded to the Anti-Corruption and Civil Rights Commission and to SBS FunE; and the secretly filmed sex tapes and other chat messages on Jung's phone became public.[56][74] During the SBS interview, the integrity of the chat room file was discussed, and was said to have a tamper-proof device, technically a hash-code verification, showing that the file had not been manipulated; and could stand as circumstantial evidence to seek more evidence.[96] Bang, an economics graduate of Seoul National University, and a practicing lawyer,[98] said of the chats, "Their conversations showed that there were not only sex crimes by celebrities, but also a cozy relationship between them and top police officers,” and “It is someone higher up than [the Gangnam Police Precinct chief].”[97]

Also, on Monday, March 11, due to possible police involvement, the Commission, a watchdog agency, turned the records over to the Supreme Prosecutors' Office of the Republic of Korea, asking them to investigate the scandal instead of the police.[97][99] Within a week, the case was transferred to the Seoul Central District Prosecutors’ Office who said they would assign a team to direct the SMPA's investigation.[100] Also, due to the new allegations of possible police misconduct, on March 14, Commissioner Min Gap-ryong of the Korean National Police Agency (KNPA) reported to the Ministry of Public Safety and Security at the National Assembly, that “A total of 126 agents will be assigned to investigate the nightclub Burning Sun, the assault at Club Arena, drug use, ties with the police, and allegations of brokering prostitution, filming and distributing illegal videos, among other things".[35] President Moon ordered an investigation of the scandal on March 18, to include two past sex scandal cases; the first one involved a former vice justice minister, Kim Hak-ui, who was cleared of a scandal in 2013, but had new allegations of raping women and appearing in sex videos with them, and the second one was the 2009 suicide of rookie actress Jang Ja-yeon, whose purported suicide note included a list of men who she was forced to have sex with, by her entertainment agency. The handling of those cases had been criticized for nonimpartiality due to the involvement of high-profile figures.[3][21][22] He said, "The current leadership of the prosecution and police should stake the fate of their organizations with responsibility on uncovering the truth and becoming a law enforcement agency that can reveal its own shameful acts so as to regain trust," and "I am stressing that if we cannot fix it, we cannot call this society a just one."[21]

Ha Hyun-ock, a deputy financial news editor of the JoongAng Ilbo likened the burgeoning events to the mafia, with allegations of "drug dealing, prostitution, violence, tax evasion and collusion with police". He referred to the assessment Bang brought up on the SBS news program, of its being the beginning of a Korean mafia, with K-pop's popularity creating celebrities of new money and status, who hobnob with business and government connections.[96][101]

The phone belonged to Jung,[74] who was in Los Angeles filming for another television show when the news of his involvement in the chatrooms reached him. He hurriedly returned to Seoul on Tuesday evening, March 12,[65] where he was booked as a suspect on charges of illegal hidden camera filming and sharing,[102] accused of taping 10 or more women.[13] Seungri was reportedly a member of one of Jung's chatrooms. Chat room messages first released by SBS TV were translated to English, and shared by other media, including The Korea Times. Some of the conversation they translated for April 17, 2016, was as follows: Kim 1 "Anybody want porn?", Choi "Me", Kim 1 (Kim sends the video), Choi "Wait, she is fainted.", Kim 1 "So what?", Choi: "I want to see her alive (in the video).", Kim 1 "Then I couldn't have turned on the flash." Jung "You raped her. (Laughs)".[103] In another alleged chat conversation in The Washington Post, Jung said, “Let’s all get together online, hit the strip bar and rape them in the car.” Another member responded, “Our lives are like a movie. We have done so many things that could put us in jail. We just haven’t killed anyone."[9]

Later on Tuesday, March 12, Jung released a statement saying, "I admit to all my crimes", and resigned from all his entertainment work; a day following Seungri's resignation. Jung said, "I filmed women without their consent and shared it in a chatroom, and while I was doing so I didn't feel a great sense of guilt," and apologized to his victims.[13] Jung had previously been investigated over similar charges in August 2016 and December 2018. In the 2016 hidden camera case, his victim, an ex-girlfriend, withdrew her complaint of his filming them having sex, without her consent; but a March 13, SBS report had added allegations of possible police tampering with the case.[74][75]

Seungri's and Jung's inter-locking scandals were combined in public televised view when both were called into the SMPA station on March 14, with more than 100 journalists gathered for Jung's 10 a.m. appearance.[104] It consisted of his arrival, and apology, before entering the station for questioning and a drug test; followed similarly by Seungri, some three hours later. Police also questioned Seungri's business partner and Yuri Holdings CEO Yoo In-seok.[75] Seungri exited first, at around 6:15 a.m. on March 15, some 16 hours later, and he told reporters, as he exited, that he would be putting in a request to delay his mandatory military service later in the month. Jung exited, not an hour later, after his 21-hour interrogation, and told reporters he had handed in his "golden phone," a public nickname his second mobile phone had gained in a 2016 talk show.[105]

SMPA Jongno Police Station where Jung was taken after March 21, 2019 arrest (view from McDonald's restaurant across street, June 2018).

On the same date, March 14, two other Korean idols resigned from entertainment after allegations they were involved in Jung's chatrooms. They were Yong Jun-hyung, age 29, of K-pop boy band Highlight,[15] and Choi Jong-hoon of rock band F.T. Island.[84] Yong admitted to viewing a sex video recorded without the woman's permission and participating in "inappropriate conversations" about it, saying, “All these behaviours were extremely unethical, and I was stupid".[15] Choi had been a member of one of the chatrooms that was of immediate interest in media reports and the investigation, a group of eight: Seungri, Jung, Choi, Yoo In-seok, and four non-celebrities.[37][56] In one conversation, Choi allegedly detailed his own drunk driving incident from 2016,[16] and which was allegedly kept out of media coverage due to help from a police official, surnamed Yoon. Choi was questioned on March 16, also under allegations of secretly filming and sharing videos.[106]

The next day, March 15, another Korean idol, Lee Jong-hyun, age 29, of rock band CNBLUE, presently serving in the military, made his admission through a statement from his agency, FNC Entertainment. Lee said that he had viewed Jung's sex videos in a chat group and had made disparaging remarks, talking about women as sexual objects. The admission followed a prior denial on his part, and followed an SBS report of an alleged KakaoTalk conversation he had with Jung; during which Lee asks for "young", "pretty" and "kind" women he can play with and have sex with; and to which Jung responded, "Who do you want?"[107]

Other celebrities affected by the scandal were actors Cha Tae-hyun and comedian Kim Jun-ho, cast members on 2 Days & 1 Night with Jung, who resigned from the entertainment industry on March 16, after the chatroom conversations revealed allegations of their gambling on golf, in large amounts.[108][109] Actress Park Han-byul, who married Yoo, of Yuri Holdings, in 2017, first stated that she knew nothing more than his being Seungri's business partner,[110] but, made a public apology on March 19, after it was reported that she and her husband had played golf previously with the high-ranking police offiicial under investigation for collusion with the nightclubs in the scandal. She said she would not leave a major role in the television drama Love in Sadness,[111] despite calls from some viewers for her to do so.[88]

Jung Joon-young arrested

Jung was arrested on March 21, for charges under the Act on Special Cases Concerning the Punishment, etc. of Sexual Crimes.[112][113] He was charged with crimes against at least ten victims, of illegally filming and distributing sex videos, which he shared with eight people in a 2015 chat group. Others in the group were Seungri, and Choi. Jung admitted to the charges and apologized at the hearing for his arrest at the Seoul Central District Court in Seoul, and was taken to the SMPA Jongno Police Station.[114] On March 29, he was transferred from the police station again to the prosecution for referral of an indictment,[113] and he was indicted on April 17.[115]

April 2, third KakaoTalk messages revealed

At the beginning of April, two more Korean idols were added to the list of KakaoTalk chatroom participants. On April 2, 2019, SMPA issued a summons for soloist, Roy Kim, who they said appeared in the illegal chatroom with Jung, Seungri and Choi,[79] and booked him the following day for distributing an obscene photo in the chatroom, which he denied taking himself,[116] and which investigators agreed was likely the case.[82] His agency coordinated his return from his U.S. schooling,[79][117] and he was questioned by SMPA on April 10.[118] On April 5, another soloist, Eddy Kim, not related to Roy Kim, was booked as part of the chat group, for circulating an illegally taken photograph or more than one, the number was not specified.[82]

On April 3, the agency for Kangin of boy band Super Junior, Label SJ, released a statement admitting that Kangin had been a member of Jung's chatroom, while working together on a TV show three years prior, and denied any illegal activity on his part.[81] On April 4, police said that Kangin, Jeong Jin-woon of boy band 2AM, and model Lee Cheol-woo were members of the chatrooms, but they had no plans to question them yet.[119] The three celebrities had been cast members with Jung on the 2016 TV show Hitmaker.[120]

An early April police tally said that seven chatroom members had been booked for disseminating spycam content; and there were a total of 23 different groups or one-on-one chatrooms, with 16 participants. Included in the bookings and instances of occurrences were: Jung, 13; Choi, 3; and Seungri, 1.[79] Two arrests included Jung's and a former Burning Sun employee's, surnamed Kim.[119] Seungri and Yoo were charged under allegations of embezzlement at the Monkey Museum club,[41] and police had searched the offices of Junwon Industries, a major shareholder in Burning Sun Entertainment which operated Burning Sun, and Yuri Holdings, and Choi Tae-young, CEO of Junwon Industries, along with Seungri and Yoo, was booked on charges of embezzlement.[121] In the sex-video case, combined with Jung's arrest, a probe of five others was nearly completed; and in drug related offenses, they had apprehended 59 people, with 11 under arrest.[121] Six incumbent police officers were being investigated for police misconduct and one former officer had been arrested and charged with brokering a case of an underage clubgoer.[122] In a separate police case, Hwang Ha-na, age 31, the granddaughter of the chaebol founder of Namyang Dairy Products, was arrested on drug use charges. Hwang had been arrested and exonerated in a 2015 case of crystal meth use, which was under reinvestigation for possible bribery,[123][124][125] and had allegedly taken illegal drugs with a Burning Sun employee before the arrest.[123]

April 19–present

First chat group victim files police complaint, arrests and trial

Most of the victims were very young women in their early twenties. They didn’t even know they had been filmed, that the videos were being circulated in group chats. Some of them begged, "Please save me. How do I live after this?"

— SBS reporter Kang Kyung-yoon in The Washington Post

On April 19, the first victim complaint against chat group members, since the beginning of the scandal, was filed on Jung, Choi and three others, former employees of the Burning Sun and YG Entertainment, and a businessman. The victim alleged she was raped in a hotel room in 2016, while she was passed out, and the incident was filmed by the group.[126][127] Her complaint followed an April 11 interview of lawyer Bang on JTBC's Lee Gyu-yeon's Spotlight, where he said there were about ten photos and videos from the chatrooms that showed forced sexual assaults, sometimes by multiple members of the chat group. He had met with some of the women from the videos, who were unaware of what had happened to them, perhaps due to having been drugged.[128][129] On April 23, SMPA began an investigation into the complainant's allegations, which reportedly occurred at a hotel in Daegu in March 2016, after a fan signing event for Jung; and a second similar rape case at a resort in Hongcheon in January 2016, where another alleged victim traveled with chat group members, including Jung and Choi. SMPA said they were aware of group rape after examining the videos, but had not been able to identify the victims until they came forward. The cases were assigned to the SMPA's Women and Juvenile Affairs Division, who have expertise in crimes against women, including sexual assault.[130]

Choi Jong-hoon was arrested on May 9 for allegations of group sexual assault with four members of Jung's chat group in March 2016; after appearing at a hearing with two others and denying the charges against him.[131] Another male, surname Kwon, was also arrested; with both Choi and Kwon charged under the Act on Special Cases Concerning the Punishment, etc. of Sexual Crimes.[132] Jung, who was still under police custody, pled guilty to 11 cases of the illicit filming and sharing at a May 10 pretrial hearing, where he offered to settle with the victims. He was being investigated separately in the gang rape case, where he, like Choi, denied allegations.[133] On May 17, SMPA referred the gang rape case of the five chat group members to prosecutors, recommending indictments on charges of special rape.[134] On June 5, after indictments, the Seoul Central District Court merged the trials for the five previously accused, Jung, Choi, Kwon, a Burning Sun MD named Kim, and an entertainment director named Heo, to include two charges of gang rapes of two victims in 2016, in Hongcheon in January, and Daegu in March.[135][136][137] The five appeared at a June 27 hearing and denied the rape charges.[138][139] At the first trial hearing on July 16, which included the illegal filming and sharing and rape charges, Jung and Kwon admitted to having sex but denied rape, and Choi denied having sex. Jung's lawyer submitted a statement contesting the legality of evidence obtained from the KakaoTalk messages in violation of the Personal Information Protection Act. The court specified five victims, two reference witnesses, a time period for the alleged illegal photography from November 2015 to June 2016, the dates of the alleged rapes on January 9, and March 20, 2016; and the need for confidentiality of the victims.[140][141][142][143] The next trial dates, on August 19, August 26, September 2, September 16, September 23, October 7 and October 21 were closed to the public.[144][145][146][147] At the ninth trial date on November 13, prosecutors recommended prison sentences on the rape charges for all five men. The defendants and number of years, respectively were: Jung, 7, Choi, 5, Kwon, 10, Kim, 10, and Heo, 5. Jung's charges included the illicit filming and sharing. Prosecutors, also, asked that all five be restricted from working with children and minors for 10 years, be required to disclose personal information, and undergo sexual violence treatment programs.[148][149][150] Another trial date was held on November 27, to discuss the inclusion of probation.[150][151]

On November 29, the court sentenced Jung to six years in prison and Choi to five; and both were sentenced to complete 80 hours of sexual assault treatment and a five-year restriction on working with children and minors. No probation was set.[152][153] The judge said "the defendants treated the women as simple instruments of sexual pleasure", "committing crimes of gang rape and sexual assault" and "sharing their acts in a chatroom with acquaintances", and said the "damage to the victims could not be recovered".[154] Both Jung and Choi cried after the sentences were announced.[152] The other three defendants were also sentenced, with Kim receiving a five-year prison sentence, Kwon a four-year prison sentence, and Heo received a suspended sentence and two years probation and 160 hours of community service.[152][154] By December 6, Jung, Choi and Kim had submitted appeals to the court for their convictions.[155][156]

Seungri's business partner admits to hiring prostitutes, and more admissions

A Chosun Ilbo headline on April 25, "Seung-ri's Business Partner Admits Pimping", followed Seungri and Yoo's new questioning by SMPA, in which Seungri continued to deny any involvement with prostitution, and Yoo finally admitted that he supplied prostitutes to six or more Japanese investors at their Gangnam nightclub in December 2015. SMPA had paper trails of money transactions, a YG Entertainment credit card payment by Seungri and a wire transfer by Yoo, and chat room conversations the two had with Jung about the arrangements;[157] and had booked 17 prostitutes and pimps related to the incidents.[158] Seungri was summoned for questioning about alleged embezzlement of the Burning Sun club's funds for the first time, on May 2, following sixteen prior interrogations about his alleged arrangement of sexual services for investors.[159][160]

MBC TV covering a Burning Sun protest rally, Le Méridien Hotel subway exit, Gangnam, May 25, 2019.

On May 14, Seungri and Yoo appeared at morning hearings for requested arrest warrants, to include pre-trial detention, on charges of embezzlement from the Burning Sun club and arranging sexual services for foreign investors; for violations of the Act on the Aggravated Punishment, etc. of Specific Economic Crimes and the Act on the Punishment of Arrangement of Commercial Sex Acts, etc.; along with a new charge that Seungri had paid for sexual services himself.[161][162][163] Seungri admitted that he received illicit sex services but denied all other allegations at the Seoul Central District Court hearing, and was led to a holding cell in ropes to await the decision, which came later in the evening, when both arrest warrants were denied, with the court citing "room for dispute" over the alleged embezzlement of around 530 million won (US$445,700) in total from the Burning Sun, and said the possibility of destroying evidence was slim.[163][164][165] SMPA referred Seungri's case to prosecutors on June 25, with charges related to 1.1 billion won (US$951,000) in embezzlement, destruction of evidence, violation of laws on sex trade, sexual crimes and food hygiene. Allegations included procuring prostitutes for himself and for others from Taiwan, Hong Kong, and Japan from December 2015 to January 2016; and the circulation of spycam and sex videos, filmed without consent, along with other chat group members. His business partner Yoo was also referred to prosecutors for procuring prostitutes.[166]

MBC TV's May 27 show Straight introduced new allegations and another celebrity name to the scandal. It alleged that YG Entertainment's founder Yang Hyun-suk had arranged sexual services for foreign investors in July 2014, which he and the company denied.[167][168] SMPA began an investigation based on the show's details of an alleged dinner meeting in Gangnam and a trip to a nightclub NB, affiliated with Yang, that included Yang, age 50, a Malaysian fugitive Jho Low, age 38, a Thai national named Bob (Chavanos Rattakul), a YG singer, a Madam Jung, Hwang Ha-na; and as many as 10 prostitutes, who allegedly provided sexual services at the nightclub. Singer Psy, age 42, who was with YG Entertainment at the time, released a statement that he had introduced his friend Jho Low to Yang, and admitted that he and Yang had been invited to the dinner and drinks with Low and the other man.[168][169][170][171] Allegations also referenced a December 2018 rape complaint at the Burning Sun against Rattakul, one of the foreign investors also affiliated with Seungri, and who had been summoned by police.[171][172] In June, Yang was questioned by police about the prostitution allegations but not taken in as a suspect and Psy was questioned as a witness about the July 2014 incident, which statute of limitations was soon to expire.[173][174] On July 17, SMPA reported having booked Yang for allegations of arranging sexual services for the foreign investors in 2014, along with three more suspects for prostitution allegations;[175][176] but dropped the charges against Yang on September 20, stating that they had failed to prove them.[177][178]

A prior allegation of Seungri's possible gambling overseas was reignited by an August 9, JTBC report alleging instances of Yang and Seungri having gambled up to 1 to 2 billion won at the MGM Grand Las Vegas on past occasions. SMPA said they were examining Yang's financial records for possible illegal foreign exchange transactions that may have been used for his alleged gambling, which is illegal for South Koreans at home and abroad.[179][180] On August 14, both Yang and Seungri were booked on charges of habitual gambling,[181] and by August 20, charges included illegal foreign trade transactions and a travel ban had been imposed.[182] On August 28 and 29, both were questioned and Seungri admitted to gambling, but denied allegations of illegally securing funds, in violation of the Foreign Exchange Transactions Act.[183][184] Seungri was questioned again on September 24 and Yang on October 1.[185][186] On October 31, SMPA said they would be referring Yang and Seungri, along with three others, for prosecution of alleged habitual gambling, for a time period from the second half of 2014 to the present.[187]

In the first case with allegations of police collusion, a former Gangnam police officer surnamed Kang, age 44, was sentenced to one year in prison on August 14.[188] During the trial co-CEO Lee Sung-hyun testified that he paid 20 million won (US$17,000) to Kang to cover for an underage clubgoer incident at the Burning Sun and had not discussed the arrangements with Seungri.[189] In drug related cases, on August 22, co-CEO Lee Moon-ho received a suspended sentence of three years probation and community service for a year and a half prison term in a habitual drug use case dating from 2018 to February 2019, where he pled guilty.[190][191] A senior police official, Yoon Gyu-geun, age 49, referred to as the "police chief" in the chatrooms, was arrested on October 10, on charges of accepting bribes and misuse of power, among others, following a search at his KNPA office in September.[192][193][194][195] Yoon was referred for prosecution in June for allegedly informing Seungri and Yoo In-seok of police crackdowns, but the late search and focus on Yoon was questioned by a The Korea Times report by Lee Suh-yoon as possibly being related to his having worked in the Blue House in 2017 under Justice Minister Cho Kuk, who was being investigated in a separate case.[166][196][197] A businessman named Jeong, a possible link between Yoon and Yoo was arrested earlier on embezzlement charges.[192] Yoon was indicted on October 29, on charges of bribery, obstruction of business, and concealing evidence, among others, related to allegations of attempting to cover up illegalities at the Burning Sun and other businesses run by Seungri and Yoo. Yoon is also alleged to have received unlisted stocks from businessman Jeong in relation to the case; while Jeong is suspected of being tied to illicit financial transactions in the separate case against ex-Justice Minister Cho.[198][199] A Burning Sun employee, an MD named Cho, age 28, one of the first investigated in the club's scandal, was sentenced to four years and six months imprisonment in early December for smuggling and administering drugs.[200][201]

Other investigations

On July 9, the government responded with no findings for an April 11 Cheong Wa Dae petition which detailed new allegations at the Burning Sun club, followed by a report on MBC TV's Straight.[202][203][204] Witnesses interviewed on the program alleged "underage sex trafficking and violent sexual abuse of women", claiming VIP rooms at the club and offsite were set up for customers, including those from upperclass Korean families, and a special clean-up crew called the "incinerators" were employed to remove blood and incriminating evidence.[205][206] The petition which received the required signatures, asked for the investigation of an alleged group rape by six men in one of the VIP rooms, of a woman who had been given GHB, called "mulpong" in South Korea.[204] After a month's delay, KNPA Commissioner Min responded that the allegations of sexual abuse and drug use in the VIP rooms, per the petition, were not confirmed. He added, "I will humbly accept the public's criticism that the results of the investigation are insufficient in relation to the Burning Sun case".[202][203]

On July 17, SMPA held a preventative meeting at the Seodaemun-gu police offices to discuss a "Second Burning Sun Club Opening", after a KBS report detailed possible new problems of sexual harassment at a new club in the Gangnam area, opened by former employees of the Burning Sun club, just four months after it closed down.[207][208] Also, as part of an anti-corruption initiative established at the troubled Gangnam Police Station, SMPA announced an unprecedented open recruitment just for that police station in mid July, after 164 officers were transferred to other departments.[209][210] A newly formed three month joint response team was also set up to investigate club illegal activity in Gangnam, from August through October, to prevent a new Burning Sun incident.[211][212]

On September 10, SMPA's Cyber Security Division referred charges of defamation and pornography for twelve participants in an investigation of media personnel which began on May 3. A Cheong Wa Dae petition was filed, alleging that a chat group of about 200 reporters, producers and media staffers had shared illicit video clips of incidents that had occurred at the Burning Sun, as well as information about brothels and prostitutes.[213][214]

Investigative reporting

SBS VIP bus, Bukchon Hanok Village, Seoul.

The SBS investigative reporter who examined the KakaoTalk chat messages sent by the whistleblower to the television station SBS funE was Kang Kyung-yoon.[37] Her previous work included reporting on the corruption cases related to former President Park Geun-hye.[215] When she started interviewing some of the victims of the videos, she found they did not know of their existence. She said, “Some of them begged, ‘Please save me. How do I live after this?’”[9] She said they were ashamed and angry but feared "wearing a scarlet letter as a sex crime victim", and thus feared being identified. Kang said that the sex video investigation was seen by some people as a means to avert attention away from the larger corruption scandal with its multiple allegations, but she perceived it as a serious social issue that needed reporting on.[216] On November 25, 2019, following the assumed suicide of idol Goo Hara, Kang said that Goo, who had undergone public scrutiny over a sex video that was filmed by her boyfriend, had contacted her to offer support.[217][218]

At the end of March 2019, Seungri told the director of SBS's investigative program, Unanswered Questions, in a text message, that the lawyer whistleblower and journalist were responsible for all the criminal allegations against him, had not checked facts properly and had "ruined his career for their own personal gain".[38] In June, the production team of Unanswered Questions[219] (also called I Want to Know) received the Seoul City's Gender Equality Award Grand Prize, in part for their coverage of the scandal.[220]

Investigation summary

Korean National Police Agency KNPA, press bus, Jongno-gu, Seoul.

Burning Sun and affiliates

During the course of the investigation, SMPA focused on the Burning Sun club and its affiliates. They conducted searches at the club, at the homes of CEO Moon and a sales executive Han; and at Burning Sun Entertainment, YG Entertainment, Yuri Holdings, Junwon Industries, and Club Arena (and at the Seoul Regional Office of the National Tax Service of South Korea related to allegations of tax evasion).[121][95][221][222][223] They investigated a Chinese promoter, nicknamed Anna, age 26, for drug use and distribution, but were not able to make an arrest.[224][225] CEO's Lee Sung-hyun and Lee Moon-ho, both age 29, were investigated for allegedly hiring minors as security guards and for bribing former Gangnam police officer Kang with 20 million won (US$17,700) to cover up an underage drinking issue at the club; the latter which Lee Sung-hyun admitted to doing, at a hearing for Kang.[226][189][222][227] Seungri was investigated for allegedly: supplying prostitutes for investors, sharing an illicit photo of a woman in Jung's chatroom, giving concert tickets to a police officer Yoon, and embezzlement of funds from the clubs Monkey Museum and the Burning Sun.[41][44][79][228][229][230] Seungri's business partner and CEO of Yuri Holdings, Yoo In-seok, age 34, was investigated for connections to Gangnam police officer Yoon; and for embezzling Monkey Museum and the Burning Sun's funds, and for supplying prostitutes, along with Seungri.[121][41][106][231] Junwon CEO Choi Tae-young was charged with embezzling funds, along with Seungri and Yoo.[121] A Burning sun employee Ahn, who worked as a female Taiwanese investor's Korean guide, was booked for embezzlement charges; and a request for assistance was made to Chinese law enforcement authorities to investigate the possibiltiy of any Triad investments, and to Interpol for any other crime organization connections to the Korean investigation, from police forces in Hong Kong, Taiwan, Singapore and Japan.[226] Burning Sun's female Taiwanese investor Lin, was also booked on charges of embezzlement, in collusion with Seungri and Yoo.[232] YG head Yang and singer Psy were questioned about additional allegations of sex-for-favors involving Yang and foreign guests Jho Low and Chavanos Rattakul.[173][174] In May, a report said that the original whistleblower of the club's scandal, Kim Sang-kyo, had been referred by SMPA to the prosecution for indictment for sexually assaulting three women and obstructing the business on November 24, 2018.[163]

Arrests related to Burning Sun included CEO Lee Moon-ho who was detained and charged with drug use and distributing drugs to Burning Sun customers.[225] Others included a Burning Sun board member Jang, the alleged attacker of clubgoer Kim Sang-kyo, a chat group member named Kim who distributed illicit videos, and a Club Arena security guard Yoon, accused of attacking a guest in 2017.[114][119] An owner of Arena, Kang Mo, age 46, and a "puppet head" of the club, surnamed Lin, were arrested on charges of tax evasion,[45][233] alleged to have not paid taxes in the amount of 16.2 billion won (US$14.31 million) between 2014–2017.[234] On April 11, SMPA said 59 persons had been apprehended related to drug use and distribution charges in the Burning Sun scandal, and 11 were under arrest.[121]

Former Gangnam police officer Kang, age 44, was arrested for allegations of brokering between the Burning Sun and other police officers,[222][235] and booked for assisting with an underage drinking incident at the Burning Sun, which co-CEO Lee Sung-hyun admitted to paying him for.[189][235] Police firings and investigations included a senior superintendent Yoon, who knew Yoo, and assisted with the underage drinking incident and Monkey Museum's business zoning violations;[236] and was charged with violating the Improper Solicitation and Graft Act for receiving concert tickets from Seungri.[229][230]

In peripheral investigations, police announced over 500 drug related arrests on March 25, 2019, after declaring "total war" against drug crime on February 25, due to the scandal at the Burning Sun. Of the 523 arrests for the use and distribution of drugs, 216 were detained. 421 cases, or 82 percent, involved psychotomimetic drugs like GHB,[237] a common date rape drug, and one alleged to have been used at the Burning Sun.[90] On May 30, SMPA reported to have arrested nearly 4,000 people at 148 entertainment establishments on drug related charges in the three month crackdown after the scandal started. Some 920 of those were detained; 886 for drug related crimes, 23 for sexual assault or rape while under the influence of drugs, and 11 for taking illegal videos during drug use. Most were in their 20s and 30s, and about 40 percent of the crimes involved the use of the drug ecstasy.[238]

Illicit sex chat group

A separate investigation was conducted concerning Jung's chat room members' illegal activities. Jung was investigated and arrested for allegations of illegal hidden camera filming and distributing,[102][113][114][115][119][239] and on May 10, conceded to the charges, at the first hearing for his trial.[240] Jung, Choi Jong-hoon and three others were arrested and charged with group sexual assault.[131][138] Choi was also investigated for the attempted bribery of a police officer in 2016, to cover up a case of driving under the influence (but charges were dropped);[241][242] and for illegal hidden camera filming and distribution.[79][228] Seungri, Roy Kim and Eddy Kim were investigated for allegations of sharing, individually, one illicit photograph in Jung's chatrooms.[82][116][119][228]

Women's issues and public protests

Protest rally, Sinnonhyeon Station Exit 6, (Le Méridien Hotel), Gangnam, May 25, 2019.

The scandal ignited public protests early in March,[19] and later, after police attempts to arrest Seungri and Yoo fell through. A May 17 press conference held by women's rights groups, in front of the SMPA, criticized the results of the three month Burning Sun investigation, conducted by some 152 officers, as "dismal"; with allegations of the club's "cozy" ties with police, and the illegal filming of women and distribution still unresolved.[2] Weekend rallies condemning the investigation's results started at the Blue House on May 19[243][244] and in Gangnam on May 25.[245] Lee Taek-kwang, a professor at Kyung Hee University said, “The recent Burning Sun nightclub scandal exposed a culture that exploits women, which has brought about public rage.”[246] Months later, on November 6, members of seven civic and women's groups, including the Green Party Korea and the Korean Cyber Sexual Violence Response Center (KCSVRC) held a press conference and protest in front of the SMPA Jongno-gu building demanding the resignation of KNPA's Commissioner Min Gap-ryong, criticizing the police investigations of the Jang Ja-yeon and Burning sun cases as biased and poorly conducted.[247]

The scandal added to ongoing discussions of women's issues in South Korea — gender inequality, the budding Me Too movement in South Korea, feminism, "molka", prostitution, and the K-pop industry's attitude towards women.[9][248] South Korea's #MeToo movement began in January 2018 and was followed by a students' #SchoolMeToo, which became the most tweeted social issue in South Korea in 2018, followed by "feminism", then "molka", the abbreviation for "spy cameras that are hidden in places such as public bathrooms and for the explicit videos later posted on porn sites".[248] In July 2018, thousands marched in Seoul against spy cameras and the government responded by hiring workers to monitor public bathrooms, but activists criticized a general dismissive attitude towards the crimes, citing a "deeply rooted gender inequality and misogyny in the country".[249] A 2018 OECD ranking of the country, at 30 out of 36 for women's employment, exemplifed the country's gender pay gap, while it ranked highly for women's education.[250] Jung's distribution of sex videos was one of the top gender issues talked about on online platforms in South Korea for the first half of 2019, with research showing a growing trend of gender based topics, most in a negative context.[251]

Talks included the K-pop industry, which critics had blamed for sexualizing women; Jang Yun-mi, a spokesperson for the Korean Women Lawyer's Association said, “The industry in Korea … is a boys’ club".[252] Women's rights activist Bae Bok-ju said of the spycam allegations in the scandal, "This case just shows that male K-pop stars are no exception when it comes to being part of this very disturbing reality that exploits women".[253] But, Seoul freelance journalist Haeryun Kang opined in The Washington Post, "The most recent celebrity scandal has generated fury among so many Korean women not because it is unique but because the story goes far beyond K-pop. The patterns of male behavior feel disturbingly familiar. The gender power dynamics — that often objectify women into sex tools — feel exhaustingly repetitive", and said the scandal was more than "misogyny and spy cameras", but a larger story of the Burning Sun nighclub's "alleged involvement in prostitution, drug trafficking and police corruption".[9]

Effects on entertainment industry

Gangnam nightclub, Ultra Korea (UMF) 2012, after-party at Club Ellui, Seoul.

Between February 25 and March 15, 2019, five major South Korean entertainment companies lost 17.52 percent in value, with their market value dropping from 3.35 trillion won (around US$2.96 billion) to 2.76 trillion won. Stocks dropped for the "big three" K-pop management companies: YG Entertainment (Seungri's company), 24.8 percent, SM Entertainment, 20 percent, JYP Entertainment, 5.5 percent; and additional 20 percent drops for Cube Entertainment and FNC Entertainment.[254][255] But, on April 11, while the scandal was still under investigation, entertainment companies were forecast by experts (FinGuide Inc. and a Hyundai Motor Securities analyst) to post solid profit growth in 2019, with substantial operating profits for the three big labels; while others added that K-pop's financial reliance on YouTube was unlikely to be affected.[256] However, by September 16, YG Entertainment stocks had dropped by nearly half since January 7.[257]

YG Entertainment discontinued sales of merchandise featuring Seungri, and major networks and cable companies deleted episodes of programs both Seungri and Jung had appeared in.[258] In another YG Entertainment artist's scandal, on June 12, 2019, idol B.I, whose real name is Kim Han-bin, age 23, a songwriter and leader of K-pop band iKon, quit his group after the media outlet Dispatch revealed 2016 KakaoTalk messages of him attempting to purchase LSD from a suspected drug dealer, which he admitted to. YG Entertainment, still under scrutiny for allegations concerning their former artist Seungri and head Yang in the Burning Sun scandal, quickly ended their contract with B.I, stating their "sense of responsibility in managing its associated artists";[259][260] and Yang resigned from the agency on June 14, amidst allegations of police collusion to cover up the case.[261]

Seoul's EDM festivals responded that they would not hold after-parties in 2019 in Gangnam's clubs, due to the Burning Sun police investigation. The festivals were often promoted in association with entertainment clubs and Ultra Korea, Seoul World DJ Festival and Spectrum Dance Music Festival all held after-parties in 2018 at the Burning Sun, among other clubs. An organizer for the largest, Ultra Korea, said that due to the scandal's allegations of sex crimes involving GHB or "mulpong", and cannabis use at festivals, plans were being made to mobilize detection dogs, bag checks and X-rays for monitoring drug trafficking this year.[262]

Gangnam's nightclubs, usually "a pilgrimage site for K-pop fans", immediately saw a tapering of Chinese tourists,[263] followed by a general decline of customers to nightclubs and lounge bars.[234][264] Bars that were registered as general restaurants with the Ministry of Food and Drug Safety, where dancing is not allowed, a tactic used by clubs in the Burning Sun scandal to avoid paying higher taxes, underwent a strict monitoring, causing a subdued atmosphere with "Please do not dance" signs posted and police checking in, to enforce the rule.[264] In late October, France's Ministry of Europe and Foreign Affairs released an informational report (not a travel alert) for travelers to South Korea, advising caution due to reported cases of GHB and assault drugs at clubs in Hongdae, Itaewon and Gangnam; following earlier French media reports of the Burning Sun scandal .[265]

After internet users raised rumors about the possible involvement of several actresses in the scandal, Go Joon-hee, who was managed by YG Entertainment in 2015, first objected on social media, then filed a libel suit for defamation against twelve of them, citing damages to her career;[258][266] and Han Hyo-joo filed a criminal complaint against thirty-three more.[267] Other actresses and their agencies made denials and warned of legal actions;[266] and at least seven (which included college students, the unemployed, construction workers, and one U.S. citizen) were arrested and referred for prosecution.[268]

Some scenes from a 2019 South Korean film, Quantum Physics, about a celebrity drug scandal at a nightclub, were filmed at the Burning Sun nightclub before it closed down. Although it was not based on the real-life scandal, Director Lee Sung-tae said he reconsidered one of the film's scenes, as they were editing as it was ongoing.[269]

Months after the scandal started, music artists were still suffering repercussions and denying involvement. In late August, Lee Jong-hyun, still in the military and, according to his agency, "in a period of reflection for his wrongdoing" related to Jung's chatrooms, left his group CNBLUE after being involved in another chat scandal with a YouTuber.[270] In late September, Jeong Jin-woon of 2AM, reported in April to have been a member of one of Jung's chatrooms, released a statement that he was not involved in the illegal chatrooms.[271] Also in late September, rapper Zico, who had mentioned Jung's "golden phone" on a television program in 2016, and was rumored to have seen the illegal videos, released lyrics in a song on his new album referring to it, "I've never seen a video like that, I swear to God."[105][272] At the same time, music site Melon had to explain a banner, recommending a Jung Joon-young album to users, that popped up due to an automated system.[273]

A November retrospective article, written by Matthew Campbell and Sohee Kim for Bloomberg Businessweek, pointed out that the K-pop industry, in general, had ignored the scandal, with "no organized demands for better behavior from male stars or serious discussions about revamping how idols are trained." They quoted a former SM Entertainment executive, Jeong Chang-hwan, on its implicit impact, “It’s a huge lesson in what not to do,” he says. “The best teacher for young idols is to see fellow idols get into a scandal and disappear from the industry.”[274]

Public response

A representative for the Korean Cyber Sexual Violence Response Center (KCSVRC), a Seoul activist group that provides legal advice to victims of hidden-camera related crimes, said there are a lot of "Jung Joon-youngs" in society, and if the scandal had not involved a celebrity, it would have been uneventful. They said they hoped the anger it had generated would bring a change in the way such cases were looked at and punished; saying that a real change has to come from within a male society that it is not right to share or watch the videos.[275][276] The House of Sharing, a support group for comfort women, responded to language revealed in Jung's chatroom conversations, where the women, in sexual contexts, were said to be "like comfort women". The president, Ahn Shin-kwon said, “We cannot hide our anger toward them for using such words to disparage women. It is disappointing to see such appalling historical knowledge from celebrities, who have a lot of influence over the public."[277]

Allegations of police misconduct and corruption in the scandal added public support to a government proposal to create an independent investigative agency, first announced by President Moon in July 2017, and still undergoing political debate. Proposed to "uncover wrongdoing by high-level government officials and their relatives", with the power to take over prosecutions, opponents had questioned its own potential for corruption.[278][279]

K-pop fans' reactions were mixed, some called for YG Entertainment to remove Seungri from the group Big Bang for tarnishing the group's image and having used the group's celebrity to promote his business,[280] even waiting outside his agency's office for an explanation.[281] But other fans continued to support him.[282][283]

North Korean fans of the TV show 2 Days & 1 Night, which had starred Jung and two more celebrities who quit, were disappointed it was off-air, many of them not aware it had halted productions due to the scandal. It had been one of their favorite South Korean programs since the early 2010s, of analog television viewers in Pyongsong, Nampo, Pyongyang and places closer to the border, and for others through USB sticks and DVDs.[284] The show went on hiatus for nine months after public criticism of the show's "chronic moral hazard problems."[77][285] Viewers accused the show of leniency in the handling of Jung's prior public 2016 case of filming his girlfriend, after they allowed him to return to the show after a short absence; and were critical that the production crew had been a part of the group chat that was aware of Cha Tae-hyun and Kim Jun-ho's gambling issues.[77]

The public appeared to boycott a noodle chain called Aori Ramen between January and April 2019, according to multiple store owners who filed a compensation lawsuit in July blaming Seungri, who had run and promoted the franchise, for falling sales.[286]

At year's end, in December 2019, Google Korea's most popular domestic searched terms included Jung Joon-young ranked at number two over-all, and number one for top public figure; with Burning Sun ranked at number three for domestic news and issues.[287]


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External links

  Media related to Burning Sun scandal at Wikimedia Commons