Nippon TV

  (Redirected from Nippon Television)

JOAX-DTV, virtual channel 4 (UHF digital channel 25), branded as Nippon TV[a], is the flagship station of the Nippon Television Network System, owned-and-operated by the Nippon Television Network Corporation[b] which is a subsidiary of the certified broadcasting holding company Nippon Television Holdings, Inc.[c], itself a listed subsidiary of The Yomiuri Shimbun Holdings, Japan's largest media conglomerate by revenue and the second largest behind Sony;[d] Nippon Television Holdings forms part of Yomiuri's main television broadcasting arm alongside Kansai region flagship Yomiuri Telecasting Corporation, which owns a 6.4% share in the company.[e]

Nippon Television Holdings, Inc.
Native name
Nihon Terebi Hōrudingusu Kabushiki-gaisha
TypePublicly listed kabushiki gaisha
TYO: 9404
FoundedTokyo, Japan (October 28, 1952; 69 years ago (1952-10-28))
FounderMatsutaro Shoriki
6-1, Higashi-Shimbashi Itchome, Minato, Tokyo
Area served
Japan, Asia, United States, Western Europe
Key people
Yoshio Okubo
Yoshikuni Sugiyama
  • Increase¥326,423 million (FY2012)
  • ¥305,460 million (FY2011)
  • Increase¥35,429 million (FY2012)
  • ¥32,249 million (FY2011)
  • Increase¥25,284 million (FY2012)
  • ¥22,729 million (FY2011)
Total assets
  • Increase¥598,075 million (FY2012)
  • ¥543,228 million (FY2011)
Total equity
  • Increase¥488,120 million (FY2012)
  • ¥446,038 million (FY2011)
OwnerYomiuri Group
Number of employees
3,259 (as of March 31, 2013, consolidated)
  • AX-ON Inc.
  • Nippon Television Network Corporation
  • BS Nippon Corporation
  • CS Nippon Corporation
  • Nippon Television-News 24 Corporation
  • VAP Inc.
  • NTV Events Inc.
  • Nippon Television Music Corporation
  • Nppon Television Art Inc.
  • NTV Technical Resources Inc.
  • Hulu Japan
  • Tatsunoko Production
  • Toei Company (3.25%)
Nippon Television Network Corporation
Native name
Nippon Terebi Hōsōmō Kabushiki-gaisha
TypeKabushiki gaisha
  • Media
FoundedTokyo, Japan (April 26, 2012 (2012-04-26))
Nippon Television Network Preparatory Corporation
6-1, Higashi-Shimbashi Itchome, Minato, Tokyo
Area served
Japan, United States, Western Europe, East Asia
Number of employees
1,193 (as of April 1, 2013)
ParentNippon Television Holdings, Inc.
Nippon TV logo 2014.svg
Kantō Region, Japan
ChannelsDigital: 25 (UHF)
LCN: 4
BrandingNippon TV
AffiliationsNippon News Network (news)
Nippon Television Network System (non-news)
OwnerNippon Television Network Corporation
BS Nittele
BS Nittele 4K
Nittele Plus
Nittele News 24
Nittele G+
FoundedOctober 28, 1952 (1952-10-28)
First air date
August 28, 1953
Former channel number(s)
4 ch (VHF) (1953-2011) Digital:
4 ch
Technical information
ERP10 kW (68 kW ERP)
Transmitter coordinates35°39′31″N 139°44′44″E / 35.65861°N 139.74556°E / 35.65861; 139.74556
Translator(s)Mito, Ibaraki
Analog: Channel 42
Digital: Channel 14

Hitachi, Ibaraki
Analog: Channel 54
Utsunomiya, Tochigi
Analog: Channel 53
Digital: Channel 34
Nikkō, Tochigi
Analog: Channel 54
Maebashi, Gunma
Analog: Channel 54
Digital: Channel 33
Kiryū, Gunma
Analog: Channel 53
Numata, Gunma
Analog: Channel 53

Hiratsuka, Kanagawa
Analog: Channel 35
Digital: Channel 25
Nippon TV logo (1953-1978), Still used in Hato no kyūjitsu in Sign ons until 2001 and Sign offs until 2000
Color version of old Nippon TV logo used in Hato no kyūjitsu 1972-1978 and 2011
Former Nippon TV logo (2003-2012)
Nippon TV logo (2013)

Nippon TV's studios are located in the Shiodome area of Minato, Tokyo, Japan and its transmitters are located in the Tokyo Skytree. Broadcasting terrestrially across Japan, the network is sometimes contracted to Nittere (日テレ), and abbreviated as "NTV" or "AX". It is also the first commercial TV station in Japan, and it has been broadcasting on Channel 4 since its inception. Nippon Television is the home of the syndication networks NNN (for news programs) and NNS (for non-news programs). Except for Okinawa Prefecture,[f] these two networks cover the whole of Japan.


Early stagesEdit

On July 31, 1952, Nippon TV was granted the first TV broadcasting license for a commercial broadcaster in Japan.[1]: 14–15  The Nippon Television Network Corporation was established in October of the same year.[2] After obtaining the broadcasting license, Nippon Television purchased the land for the construction of the headquarters building in Nibancho, Chiyoda-ku, Tokyo (currently the Nippon Television Kojicho branch office), and began preparations for the broadcast of TV programs.[1]: 26–27 However, due to delays in delivering equipment used for broadcasting, test trials were significantly delayed from their initial scheduled date, resulting in NHK being the first to start broadcasting TV programs.[1]: 30–31 On August 24, 1953, Nippon TV started broadcast trials[1]: 35  and four days later, Nippon TV officially began to broadcast TV programs as Asia's first commercial broadcaster, with an animated dove spreading its wings in the logo on its first sign-on.[1]: 35 [2] The first TV commercial (for Seikosha clocks) was also aired at the same time[3]

Due to high prices, television sets were not widely available at the launch of NTV and NHK. As a result, NTV installed 55 street TVs in the Kanto area in an effort to broaden the advertisement impact.[1]: 36  This program was a huge success, attracting 8,000 to 10,000 people to watch sports broadcasts such as professional baseball and sumo wrestling.[1]: 43 

Plans for the expansion of Nippon TV to whole of Japan wasn't continued due to its given license being restricted to the Kanto area only.[4]: 88 As a result, the Yomiuri Shimbun Group filed for a separate TV license in Osaka under the name Yomiuri TV.[1]: 52  In 1955, Matsutaro Shoriki stepped down as the president of Nippon TV after being elected to the Japan's House Of Representatives.[1]: 59–61 

Nippon News Network and launch of color TVEdit

With the issuance of a large number of new TV licenses by the Ministry of Post in the late 1950s, Yomiuri Shimbun and Nippon Television began to establish TV stations outside the Kanto area.[1]: 97  On August 28, 1958, Yomiuri TV started broadcasting, marking the start of Nippon TV's expansion into the Kansai area.[1]: 99  However, due to the close partnership between Nippon TV and the Yomiuri Shimbun, the network's expansion was opposed by local newspapers, and the network's expansion was slower than that of the JNN affiliates, which are less newspaper-oriented.[4]: 89  Following TBS' establishment of JNN in 1959,[5]: 15  Nippon Television founded the second Japanese television network, NNN, on April 1, 1966, with a total of 19 affiliated stations as founding members.[g][5]: 21–22  Nippon Television founded the NNS (Nippon Television Network System) in 1972 to improve collaboration among network stations in the field of non-news programming.[1]: 213  On September 15, 1959, Nippon Television's stock was listed on the Tokyo Stock Exchange, becoming the first media company in Japan to list its stock.[1]: 123 

Nippon TV's Headquarters in 1961

Nippon Television applied to the Ministry of Posts in April 1957 for a color television broadcast license, which it received in December of that year.[1]: 105–108  Matsutaro Shoriki returned to Nippon TV as the president of the broadcaster after resigning as the Minister of State in 1958.[1]: 114  After taking office as the president, he increased his investment in color television. The first live coverage broadcast on color TV was the wedding of the Crown Prince (currently Emperor Akihito) on April 10, 1959 alongside the first TV program with commercials broadcast in color.[4]: 14–17 [1]: 127  Nippon TV aired a total of 938 hours of programs broadcast in color in 1961.[1]: 129  In addition to color TV broadcast, programs produced in black and white color had been increasing. In October 1963, Nippon TV has successfully trialed overnight broadcasts.[1]: 159 

After the death of Matsutaro Shoriki on October 9, 1969, Nippon TV and NHK agreed to integrate signal transmission facilities in the Tokyo Tower.[1]: 194 


When Kobayashi Shoriki (son-in-law of Matsutaro Shoriki) took over Nippon TV in 1969, he continued the progress of TV broadcasting in color.[1]: 202  In April 1970, Nippon TV's color programs accounted for 76.4% of total broadcast time, ahead of NHK which was second with 73%.[1]: 211  In October 1971, Nippon TV achieved in broadcasting all of its programs in color.[1]: 211 

However, during this period, due to the economic depression in Japan and the discovery of falsification of financial reports by the Ministry of Finance, Nippon TV was in the state of recession.[4]: 58  Ratings of other Japanese commercial TV stations also declined during that period, from competing with Fuji TV for second place in the core bureau for most of the 1960s to competing with Fuji TV and NET TV (currently TV Asahi), and then being pulled away from TBS.[1]: 318–319  This led Kobayashi Shoriki to launch business reforms to promote the outsourcing of program productions[4]: 63–64  and decided to build a new headquarters which enabled them to turn losses into profits in 1972.[1]: 207–208 


  • December 1958: NTV introduced videotape recording in a one-off drama series using American RCA 2-inch quad tape.
  • December 1959: NTV aired Japan's first color VTR broadcast Perry Como's Kraft Music Hall from NBC (United States).
  • September 10, 1960: NTV was given the right to broadcast color television.[6]
  • November 22, 1963, using a communication satellite relay, NTV conducted the first black-and-white TV transmission experiment between Japan and the United States during coverage of the Assassination of John F. Kennedy.
  • April 1, 1966: Nippon News Network (NNN) is formed.
  • July 1, 1966: The Beatles’ concert at the Nippon Budokan, part of their Japanese tour, was shown in color on NTV (prerecorded on tape), with the viewing rate reaching 56 percent.
  • 1967: NTV's New York City bureau is opened. Overseas news is broadcast via satellite relay from a special studio set up within NBC.
  • October 9, 1969: Matsutaro Shoriki, the founder of NTV and Yomiuri Group, dies.
  • 1972: Nippon Television Network System (NNS) is formed.
  • January 14, 1973: NTV airs the live satellite relay in Japan for Elvis Presley's show in Hawaii, U.S.A..
  • 1973: NTV enters into an agreement with ABC News in the U.S. for newscasts and satellite relays.
  • 1974: NTV's London News Bureau opens.
  • October 8 & 15, 1975: The classic film Gone with the Wind makes its world television premiere on NTV (Part I on the 8th, Part II on the 15th), about 13 months before NBC airs the film in the North America.
Monshō of Nippon TV since 1978
  • March 5, 1979: Zoom-in!! Morning! (jp:ズームイン!!朝!) airs for the first time.
  • December 1982: Multichannel television sound broadcasting begins.
  • 1985: NTV completes its own television studio in New York City, which is later sold to CBS.
  • October 1987: A recording of Michael Jackson's concert at Yokohama Stadium is broadcast in Japan.
  • 1987: NTV's cable news channel, NCN, is launched.[6]
  • August 24, 1989: Broadcasting in enhanced definition begins.
  • 1989: Completion of the Ikuta Studios.
  • 1993: Hayao Miyazaki of Studio Ghibli, Inc. designs Nippon Television's mascot character Nandarō (なんだろう, lit. What Is It?) to commemorate the channel's 40th Anniversary.[6]
  • July 13, 1995: Broadcasting in widescreen EDTV begins.
  • April 1998 NCN relaunches as 24-hour news channel, NNN24, available via cable (within Japan) and satellite (in Japan, Korea, and Taiwan).
  • July 2003: The internal network name changes (日テレ, Nippon Television), however "NTV" is still used for overseas as the same font as "日テレ".
  • February 29, 2004: Nippon Television moves its headquarters from Kojimachi to Shiodome. Regular high-definition production begins.
  • 2011: Nittele becomes the top broadcaster in Japan, beating the previous record-holder Fuji Television.[7] NTV's victory was propelled by high ratings of its Wednesday nightly drama Kaseifu no Mita.
  • April 26, 2012: Nippon Television Network Preparatory Corporation is founded.
  • October 1, 2012: Nippon Television Network Corporation (first) transitions to a certified broadcasting holding company, Nippon Television Holdings, Inc., and Nippon Television Network Preparatory Corporation is renamed Nippon Television Network Corporation (second).
  • February 1–2, 2013: NTV and NHK General TV (which is also celebrating its own 60th year) collaborate for a two-day TV special.
  • January 2014: English name is changed from Nippon Television to Nippon TV.
  • February 27, 2014: Nippon TV acquires Hulu service in Japan (HJ Holdings LLC).[8][9]
  • July 2, 2019: Three months after the acquisition of 21st Century Fox by Disney, Nippon TV Holdings and Fuji Media Holdings repartnered with Walt Disney Television via NBCUniversal Television and Streaming, since NBC News and ABC News partnered with NNN and FNN for 52 years.

Publicity eventsEdit

On March 9, 1984, Dan Goodwin, aka Spider Dan, Skyscraperman, in a paid publicity event, used suction cups to climb the 10 floor Nippon Television Kojimachi Annex in Chiyoda.[10]

Cultural projectsEdit

1980s: The ceiling of the Sistine Chapel in the Vatican City was cleaned with NTV's financial help.[11] (see also: Restoration of the Sistine Chapel frescoes)

April 2005: The Mona Lisa Viewing Room at the Louvre, Paris, was completed. The renovation was sponsored by NTV.[11]

July 2010: The renovation of the exhibition area in the Louvre for Venus de Milo was also completed with the support of NTV.[12]


Digital TVEdit

  • Call sign: JOAX-DTV
  • Remote controller ID 4
  • Tokyo Skytree: Channel 25
  • Mito: Channel 14
  • Utsunomiya: Channel 34
  • Maebashi: Channel 33
  • Hiratsuka: Channel 25

Analog TVEdit

Stopped analog TV on July 24, 2011.

  • Call sign: JOAX-TV
  • Tokyo Tower: Channel 4
  • Mito: Channel 42
  • Hitachi: Channel 54
  • Utsunomiya: Channel 53
  • Nikko: Channel 54
  • Maebashi: Channel 54
  • Kiryu: Channel 53
  • Numata: Channel 53
  • Hiratsuka: Channel 35



TV programsEdit


  • Zip! (morning news directed by Ami K (5:20–8:00 [JST]))
  • News Every (evening news (16:53–19:00 [JST]))
  • News Zero (late-night news (22:54–23:57 [JST]))
  • NNN News 24 (24-hour news channel)

Former Japanese dramasEdit


  • Question for one hundred million people!? Waratte Koraete! (1億人の大質問!?笑ってコラえて!)
  • Guruguru Ninety Nine (Gurunai, ぐるぐるナインティナイン, ぐるナイ)
  • Sekaiichi Uketai Jugyo (世界一受けたい授業)
  • Enta no Kamisama ~the god of Entertainment~ (エンタの神様 ~the god of Entertainment~)
  • Sekai Marumie! TV Tokusoubu (世界まる見え!テレビ特捜部)
  • The! Tetsuwan! DASH!! (ザ!鉄腕!DASH!!)
  • Gyoretsu no dekiru Horitsu Sodanjo (行列の出来る法律相談所)
  • Shōten (笑点;the second longest running TV show in Japan, continuously broadcast since May 1966).
  • Gaki no tsukai (DownTown's Gaki no Tsukai ya Arahende!!, ガキの使いやあらへんで!!)
  • Arashi no Shukudai-kun (嵐の宿題くん)
  • Cartoon KAT-TUN (カートゥンKAT-TUN, Kātūn Katūn?)
  • AKBingo!
  • Kyosen to Maetake no Geba Geba 90 pun (Gyosen x Maetake's Geba Geba 90 minutes 巨泉×前武ゲバゲバ90分!)
  • Karikyura Mashin (Curriculumachine カリキュラマシーン)
  • Music Lovers
  • God of Music (音楽の神様)


  • Family Wisdom of the Itos (伊東家の食卓)
  • Nazo o toke! Masaka no Mistery (謎を解け!まさかのミステリー)
  • Magical Zunou Power!! (マジカル頭脳パワー!!) (1990s)
  • Tokujo! Tensei Shingo (特上!天声慎吾)
  • Dotch Cooking Show (どっちの料理ショー, Yomiuri Telecastiong Corp.)


Movie industryEdit


The company has intimate connections with Studio Ghibli, led by Hayao Miyazaki, and holds the exclusive rights to broadcast their motion pictures. It has also produced and broadcast popular anime series like My Hero Academia, Claymore, Death Note, Hajime no Ippo, as well as Detective Conan and Inuyasha (which are produced through its Osaka affiliate, Yomiuri TV). NTV produced the first, unsuccessful Doraemon anime in 1973; when the second, more successful Doraemon series premiered in 1979, it was on TV Asahi, which remains the franchise's broadcaster to this day. As of now, NTV is currently producing a second anime adaptation of Hunter × Hunter. NTV has also been broadcasting the yearly Lupin III TV specials since 1989, which they co-produce with TMS Entertainment. Nippon Television announced on February 8, 2011, that it would make the anime studio Madhouse its subsidiary after becoming the primary stockholder at about 85%, via a third-party allocation of shares for about 1 billion yen (about US$12 million).[14][15]

On January 29, 2014, Nippon Television announced that it will purchase a 54.3% stake in Tatsunoko Production and adopt the studio as a subsidiary.[16][17]

Special TV programsEdit

  • Kin-chan and Shingo Katori's All Japan Costume Grand Prix (欽ちゃん&香取慎吾の全日本仮装大賞)
  • 24 Hour Television, Love Saves the Earth (24時間テレビ「愛は地球を救う」, annual telethon on the TV stations of NNS)
  • Trans America Ultra Quiz (アメリカ横断ウルトラクイズ)
    • All Japan High School Quiz Championship (全国高等学校クイズ選手権)
  • Nippon Television Music Festival (日本テレビ音楽祭)

Notable personEdit

See alsoEdit


  1. ^ 日本テレビ, Nihon Terebi
  2. ^ 日本テレビ放送網株式会社, Nippon Terebi Hōsōmō kabushiki gaisha
  3. ^ 日本テレビホールディングス株式会社, Nihon Terebi Hōrudingusu kabushiki gaisha
  4. ^ The Yomiuri Shimbun Holdings is the largest media conglomerate as revenue in Japan, while Sony is Japan's largest media conglomerate as worldwide media/entertainment revenue.
  5. ^ Both The Yomiuri Shimbun Holdings and Nippon TV Holdings owns shares outstanding in all (if not all, nearly all) affiliate stations of NNS.
  6. ^ Currently, OTV & RBC[1] are airing certain programs from Nippon TV
  7. ^ Initial members include Sapporo TV, Aomori Broadcasting, Akita Broadcasting System, Yamagata Broadcasting, Sendai Television (currently part of FNN/FNS), Fukushima TV (currently part of FNN/FNS), Nippon TV, Yamanashi Broadcasting, Kitanihon Broadcasting, Fukui Broadcasting, Nagoya TV (currently part of ANN), Yomiuri TV, Nihonkai Telecasting, Hiroshima TV, Yamaguchi Broadcasting, Shikoku Broadcasting, Nishinippon Broadcasting, Nankai Broadcasting, and Kochi Broadcasting
  1. ^ a b c d e f g h i j k l m n o p q r s t u v w x Nippon Television Network Corporation (1978). 大衆とともに25年 [25 Years With The Public] (in Japanese). Dō Hōsōmō. OCLC 12164852.
  2. ^ a b "Corporate History". NIPPON TV. Retrieved 2021-04-01.
  3. ^ Seiko 日本初のテレビCM (in Japanese), August 23, 2013, retrieved April 1, 2021
  4. ^ a b c d e テレビ夢50年 [50 Years of Television Dreams]. Nippon Television Network Corporation. 2004. OCLC 57566545.
  5. ^ a b NNN二十五年の步み [Twenty-Five Years of NNN] (in Japanese). Nippon News Network (Nippon TV). 1991. OCLC 675825797.
  6. ^ a b c "Corporate History". Nippon TV. Retrieved 27 July 2015.
  7. ^ みんなミタ! 日テレ"ミタ効果"で8年ぶり視聴率3冠王. Oricon (in Japanese). 2 January 2012. Retrieved 13 March 2012.
  8. ^ Spangler, Todd (27 February 2014). "Hulu Japan to Be Acquired by Nippon TV". Variety. Retrieved 1 October 2016.
  9. ^ Hopkins, Mike (27 February 2014). "An International Update From Hulu in Japan". Hulu. Retrieved 1 October 2016.
  10. ^ "Skyscraper Defense". Retrieved 4 July 2011.
  11. ^ a b The New York Times 'In Louvre, New Room With View of 'Mona Lisa
  12. ^ The Louvre
  13. ^ "'You don't know GUNMA yet.' Manga Gets Live-Action Series, Film" (in Japanese). Anime News Network. 7 February 2017. Retrieved 31 January 2020.
  14. ^ "NTV to Make Madhouse Anime Studio Its Subsidiary" (in Japanese). Anime News Network. 8 February 2011. Retrieved 31 January 2014.
  15. ^ "Notification of NTV's Subscription of MADHOUSE Share Allotment". Nippon Television. 8 February 2011. Retrieved 31 January 2014.
  16. ^ "NTV Buys 54.3% Stake in Anime Studio Tatsunoko Production". Anime News Network. 29 January 2014. Retrieved 29 January 2014.
  17. ^ "Tomy to sell Tatsunoko Production to TV station". Nikkei. 29 January 2014. Archived from the original on 1 February 2014. Retrieved 31 January 2014.

External linksEdit

Coordinates: 35°39′51.9″N 139°45′35.8″E / 35.664417°N 139.759944°E / 35.664417; 139.759944