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Roblox is a massively multiplayer online game creation platform that allows users to design their own games and play a wide variety of different types of games created by the developer or other users. Sometimes compared to Minecraft, Roblox is a website and app that hosts social network virtual world games constructed of Lego-like virtual blocks.[4]

Roblox logo 2017.svg
Roblox's logo as of January 10, 2017.[1]
Developer(s) Roblox Corporation
Publisher(s) Roblox Corporation
Director(s) David Baszucki
Platform(s) Microsoft Windows, Mac OS X, iOS, Android, Xbox One, Oculus Rift,[2] PlayStation 4 (in development)[3]
Release 2006
Genre(s) Massively multiplayer online game
Mode(s) Single-player, multiplayer

Founder and CEO David Baszucki started testing the first demos in 2004 under the name DynaBlocks.[5] In 2005, it was renamed Roblox and became available for PCs.[6] The platform was officially released in 2006 by the Roblox Corporation.[7] As of 2016, Roblox has 30 million active monthly users.[8][9]



Editing using Roblox Studio 2017

Roblox is a sandbox game which allows players to create their very own games using its proprietary engine, Roblox Studio. Games and assets for games are built by using "bricks", similar to those of lego bricks. Players can use the programming language Lua to dynamically change the environment of the game and program their own games.[10] Plugins can also be developed with Lua to be used in Roblox Studio.[11]

Users are able to advertise and sponsor their own game on the website by bidding. Users are also able to create gamepasses, which can be used to give consumers perks for buying the gamepass, etc.; "Developer Products", which can be purchased unlimited times, similar to the likes of microtransactions and badges, to reward players for doing a certain task. A percentage of the revenue from gamepasses and developer products is given to Roblox.


Roblox is played by using a keyboard's WASD and arrow keys or by using a mouse, touchpad, or other input devices. Players can switch between first-person and third-person modes.

Right-clicking and moving the mouse changes the view of the player; one can scroll in and out to change the zoom.

Vehicles can be created in Roblox Studio, and they operate under essentially the same controls as individual players, using WASD to drive the vehicle.

Some games are not compatible with tablet or mobile, as those devices usually have limited controls. However, tapping to use a gear or using D-pads or thumbsticks are among the controls for those devices.


A fourth generation (4.0) Roblox character (Robloxian), a commonly used package.

Roblox allows players to buy, sell and create virtual items. Shirts, T-shirts, and pants can be bought by anyone but only players with Builders Club membership can sell shirts, T-shirts and pants. Only Roblox admins can sell hats, gear and packages on the platform. Hats with a "Limited" status, or "Limited" hats, can only be sold on the Roblox catalog with Builders' Club.

Robux is Roblox's virtual currency that can allow a player to buy gear, hats, appeal, and in-game power-ups. A player may obtain Robux either through purchase or another player buying his or her items.

Players are allowed to wear at the most 3 hats, 1 shirt, 1 T-shirt and 1 pair of pants, to carry 1 gear item. Players buy items with "Robux", which can be obtained by revenue from games made by the user, revenue made from shirts, t-shirts or pants, revenue from selling "Limited" hats or microtransactions. A percentage of the revenue made in Robux goes to Roblox.


Roblox allows for the creation of groups. After joining, players can then advertise their group, participate in group relations, and set their primary group. Players that own groups can also manage roles, make shoutouts, post on the group wall, moderate the group wall, etc. Groups can only be owned by Builders' Club members.

Groups can publish their own clothing (Shirts, T-shirts and Pants) and games can also be published as a group game and all revenue from group clothing and games goes towards group funds. Group funds specifically are used to run ads to promote groups and can also be paid out using the "Group Payout" system which could contribute to creating new roles, etc. Clans can also be created. Clans are groups that compete against each other in Player Points Leaderboard rankings. Player Points are points that can be rewarded for achieving a certain goal, etc. and can be given out by developers to players.[12]


ROBLOX usually hosts and/or creates events occasionally. One such event is the Roblox Developers Conference, which regularly takes place in San Jose, California.[13]


Roblox was created by co-founders David Baszucki and Erik Cassel in 2004. Roblox – a portmanteau of the words "robots" and "blocks", launched in beta version that year. The website was officially launched in 2006.[14][15]

In March 2007, Roblox became compliant with COPPA, with the addition of safe chat, a change that limited users under the age of thirteen to communicating by selecting predefined messages from a menu.[16] In August 2007, Roblox added the Builders Club, a premium membership, and applied server improvements.[17]

In December 2011, Roblox also held their first Hack Week, an annual event where Roblox developers work on innovative outside-the-box ideas for new developments to present to the company.[18][19]

On December 11, 2012, Roblox released an iOS version of the game.[20][21] In an interview with Massively, CEO David Baszucki stated he also wanted the game to be available on the digital stores of "Android, Windows, Steam, Mac, Chrome, [and] Amazon..."[22]

On May 31, 2015, a feature named Smooth Terrain was added, increasing the graphical fidelity of the terrain and changing the physics engine from a block-oriented style to a smoother and more realistic style.[23] On November 20, 2015, Roblox was launched on Xbox One, with an initial selection of 15 games chosen by Roblox staff.[24][25] New Roblox games for this console will have to go through an approval process, and are subject to the Entertainment Software Ratings Board standards.[26][27]

In April 2016, Roblox launched Roblox VR for Oculus Rift. At the time of release, more than ten million games were available in 3-D.[28] Also by this time, Roblox had 30 million monthly active users, and a peak of 900,000 concurrent users.[29] Around the same time period, the safe chat feature was removed and replaced by a system based on a whitelist with a set of acceptable words for users under 13 years old and on a "black list" for other users. This new system allows users under the age of 13 to create content on the website, which they were not able to do previously.[30]

In June 2016, the company launched a version compatible with Windows 10. While the game has had a PC presence since 2004 with its web version, this is the first time it was upgraded with a standalone launcher built for Windows.[31] The following month, during an episode of The Next Level, it was announced that Roblox would be ported to the PlayStation 4.[3]


During the 2017 Roblox Developers Conference, officials said that creators on Roblox (about 1.7 million)[32] collectively earned at least $30 million USD in 2017.[13] One creator told Business Insider that funds from his creation covered his undergraduate education at Duke University.[6]

Toy line

In January 2017, Jazwares, a toy fabricator, joined with the Roblox Corporation to create 40 toy minifigures based on user generated content created by large developers on the platform.[33] The toys were announced to the player base of Roblox via their blog, on February 1, 2017.[34] The minifigures had limbs and joints similar to that of Lego minifigures, along with the fact that their limbs and accessories are interchangeable. The first series contained 40 minifigures in all, being sold in sets of three or six, or individual minifigures. All of these sets included a code that could be used to redeem virtual items.[34][35]

Later that year in August, Roblox announced the second series of minifigures, introducing 40 more minifigures of characters from popular games on the platform, along with the online avatars of popular developers. There is also a 'blind box', that contains a random minifigure and has a chance to contain a 'Mystery Figure'.[36]


  1. ^ Baszucki, David (10 January 2017). "Introducing Our Next-Generation Logo". ROBLOX Corporation. Retrieved 28 June 2017. 
  2. ^ McCaffrey, Ryan (September 24, 2015). "Roblox Helps You Make Your Own Xbox One Games". IGN. Retrieved March 12, 2016. 
  3. ^ a b Hendrik, Jack (July 1, 2016). "The Next Level: 150k Celebration". Retrieved February 20, 2017. PS4, soon, it's in production, that has been confirmed, we are working on it for PS4. 
  4. ^ Needleman, Rafe (June 14, 2011). "Roblox: A virtual world of Lego-like blocks". CNET. Retrieved February 29, 2012. 
  5. ^ Neil C., Hughes (July 15, 2016). "How This User-Generated Video Game Is Leading The Way With Innovation and VR". Inc Magazine. 
  6. ^ a b "A video game you've never heard of has turned three teens into multimillionaires — and it's just getting started". Business Insider. Retrieved 2017-10-10. 
  7. ^ Fennimore, Jack (12 July 2017). "Roblox: 5 Fast Facts You Need to Know". Heavy. Retrieved 30 July 2017. 
  8. ^ Wolverton, Troy (October 20, 2016). "Roblox: Is unusual virtual playground the next Minecraft?". The Mercury News. 
  9. ^ Takahashi, Dean (December 20, 2016). "At 10, Roblox surpasses 30 million monthly users and 300 million hours of engagement". Venture Beat. 
  10. ^ "Roblox as an educational program language". Kids Like. December 9, 2008. Retrieved January 24, 2009. 
  11. ^ McDowell, Guy (June 29, 2009). "Roblox - A Cool Lego-Based Free Virtual World for Kids". Retrieved October 11, 2009. 
  12. ^ Sims, Tony (February 7, 2013). "Interview With David Baszucki, Founder & CEO of Roblox". Wired. Retrieved February 9, 2017. 
  13. ^ a b "Hobbyist developers will make $30 million via 'Roblox' this year". Engadget. Retrieved 2017-10-10. 
  14. ^ "Roblox Info on BusinessWeek". BusinessWeek. Retrieved September 20, 2009. 
  15. ^ "Roblox". Keen Gamer. Retrieved February 9, 2017. 
  16. ^ Dickson, Jeremy (June 23, 2015). "SuperAwesome and Roblox join forces on kid-safe advertising". kidscreen. 
  17. ^ LaRouche, Brandon (March 31, 2012). Basic ROBLOX Lua Programming. Double Trouble Studio. p. 237. ISBN 9780985451301. 
  18. ^ Milian, Mark (December 2, 2012). "Hackathons move beyond Silicon Valley". SFGate. Retrieved February 9, 2017. 
  19. ^ Chaykowski, Kathleen (August 31, 2012). "Lua language helps kids create software". SFGate. Retrieved February 9, 2017. 
  20. ^ Grubb, Jeffrey (December 12, 2012). "Roblox goes mobile in time for the holidays". VentureBeat. 
  21. ^ Clark, Matt (December 12, 2012). "ROBLOX Brings Millions of User Created Games to iOS". Mac|Life. 
  22. ^ Bryan, Karen (December 26, 2012). "MMO Family: Roblox CEO David Baszucki talks mobile app, plans for the future". Massively. 
  23. ^ "Roblox user-generated world moves from blocky terrain to smooth 3D". VentureBeat. Retrieved June 3, 2015. 
  24. ^ Woods, Ben (September 24, 2015). "Roblox's community-made games are coming to Xbox One". The Next Web. 
  25. ^ Grubb, Jeff (September 24, 2015). "Roblox comes to Xbox One, joins Minecraft in the growing player-made content space on consoles". VentureBeat. 
  26. ^ Grubb, Jeff (January 27, 2016). "Roblox launches on Xbox One with 15 player-created games — watch us play them". VentureBeat. 
  27. ^ Parrish, Robin (September 25, 2015). "Roblox Comes to Xbox One In December". Tech Times. 
  28. ^ Gaudiosi, John (April 15, 2016). "This Company Just Introduced 20 Million People to Oculus Rift". Fortune. Retrieved December 13, 2016. 
  29. ^ Takahasi, Dean (December 20, 2016). "At 10, Roblox surpasses 30 million monthly users and 300 million hours of engagement". VentureBeat. 
  30. ^ "Roblox". Australian Office of the Children's eSafety Commissioner. Retrieved December 13, 2016. 
  31. ^ Grubb, Jeff (June 10, 2016). "After Xbox One success, Roblox now has a dedicated Windows 10 app". VentureBeat. 
  32. ^ "This game turned players into $50,000-a-month entrepreneurs — now it has a plan to help them make $1.68 million a year". Business Insider. Retrieved 2017-10-10. 
  33. ^ Takahashi, Dean (January 10, 2017). "Roblox launches toys based on its user-generated games". VentureBeat. Retrieved 7 November 2017. 
  34. ^ a b Baszucki, David (1 February 2017). "Introducing Roblox Toys". ROBLOX Corp. Retrieved 7 November 2017. 
  35. ^ "Matt Dusek". Jazwares. Retrieved 7 November 2017. 
  36. ^ Fennimore, Jack (25 August 2017). "Roblox Toys Wave 2 Hits Store Shelves This August". Heavy. Retrieved 7 November 2017. 

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