|City||Los Angeles, California|
|Broadcast area||Greater Los Angeles Area|
|Branding||Tu Liga Radio 1330 AM|
|Slogan||"Donde Puedes Escuchar Radio de Deportes de Todo El Mundo" (Where you can listen to sports radio from all around the world.)|
|First air date||March 10, 1922|
|Power||5,000 watts (directional nighttime)|
|Former callsigns||KTBI (1922–1931)|
|Owner||Lotus Communications |
(Lotus Los Angeles Corp.)
|Sister stations||KFWB, KTMZ|
KWKW was one of the first Spanish-language radio stations in the Greater Los Angeles area. Currently, the station broadcasts an all-sports format. It had been a network affiliate of ESPN Deportes Radio until the radio networks demise. The station operates with 5,000 watts around the clock, although at night, to avoid interfering with other stations on AM 1330, it uses a directional antenna. The studios and offices are on Barham Avenue in Los Angeles. The transmitter is off Chesapeake Avenue, also in Los Angeles.
KWKW is one of the oldest radio stations in Los Angeles, first signing on the air as KTBI on March 10, 1922. It was originally owned by the Bible Institute of Los Angeles, broadcasting on 1020, 1040 and 1090 kHz before receiving 1300 kHz in General Order 40 reallocation. On 1090, KTBI shared time with KFBK; when it moved to 1300, it began sharing the frequency with KGEF, a religious station. The Los Angeles Broadcasting Company acquired KTBI in 1931, renaming it KFAC on April 30. In 1932, KFAC began broadcasting unlimited time through a series of authorizations under special temporary authority, an arrangement that became permanent in 1934 when KGEF was finally deleted, the result of appeals of the Federal Radio Commission's decision to revoke its license (see Robert Shuler). NARBA moved KFAC to 1330 in 1941. Cleveland Broadcasting bought KFAC-AM-FM in 1962.
KWKW along with KSAN San Francisco and KGST Fresno were among the first Spanish-language radio stations in California. Since the 1950s, KWKW played various forms of Spanish-language music on AM 1300. It was the Spanish-language station of the Los Angeles Dodgers from their first year in L.A., 1958, to 1978.
In 1989, Lotus Broadcasting purchased the license of KFAC, and immediately moved KWKW onto the 1330 frequency. (For much of its history, the AM 1330 dial location in Los Angeles was home to KFAC, along with co-owned KFAC-FM 92.3, serving as the L.A. market's classical music outlets.) With the switch to 1330 AM, KWKW expanded its focus on Regional Mexican music (including mariachi and banda), calling itself "La Mexicana."
In 2004, KWKW stopped playing music and began all-sports programming as an affiliate of ESPN Deportes Radio, a brand of the ESPN sports empire. The station still airs some non-sports programs on a time brokerage basis on Sunday nights.
Current and past programmingEdit
KWKW broadcasts Spanish-language play-by-play of the Los Angeles Angels of Anaheim (baseball), Los Angeles Lakers (basketball), Los Angeles Kings (hockey) and the Los Angeles Galaxy (soccer). They had been the Los Angeles Avengers (arena football) en español flagship station until the team folded in April 2009.
The station has also carried the FIFA World Cup. In 2010, KWKW interrupted its normal Spanish-language feed to carry most of ESPN Radio's English-language coverage. This allowed English-language ESPN affiliates KSPN and KLAA to continue with their normal program schedules. The 2006 coverage was in Spanish.
KWKW had been the Spanish-language home of Los Angeles Dodgers Baseball from 1959 to 1978 and from 1987 to 2007. The Dodgers left KWKW, the team's Spanish-language broadcast home for most of its history, for 930 KHJ effective with the 2008 season. KWKW now carries the Angels. In the 2016 season, KWKW began airing Spanish-language play-by-play coverage of the Los Angeles Rams (football).
After ESPN Deportes Radio was discontinued on September 8, 2019, the station became an affiliate of TUDN Radio.
KWKW is simulcast on KTMZ, 1220 AM in Pomona, California. KTMZ operates at 250 watts, from a transmitter in Chino, California, giving KWKW better coverage in Pomona, Ontario and surrounding communities. KTMZ has broken from the simulcast on occasion, most notably in the early 2000s when, as KWKU, it carried the Los Angeles Sparks of the WNBA. KTMZ also breaks from its simulcast with KWKW when two different live sporting events occur at the same time.
- "Station Search Details". Federal Communications Commission. Retrieved July 11, 2017.
- "Bing map of KWKW transmitter site". Bing Maps. Retrieved July 11, 2017.
- "KWKW Call Sign History". fccdata.org. Retrieved July 11, 2017.
- Los Angeles Times, Aug. 22, 2007, page D6
- "TUDN Picks Up Some Former ESPN Deportes Radio Affiliates", Radio & Television Business Report. September 9, 2019. Retrieved September 9, 2019.
- Official website
- Query the FCC's AM station database for KWKW
- Radio-Locator Information on KWKW
- Query Nielsen Audio's AM station database for KWKW
- Query the FCC's AM station database for KTMZ
- Radio-Locator Information on KTMZ
- Query Nielsen Audio's AM station database for KTMZ