Capri Sun (UK: /ˈkæpri/, US: /kəˈpr/, stylized as CAPRISUN in the United States and Capri-Sun internationally) is a German brand of juice concentrate drinks owned by Capri Sun Group Holding in Germany, which is a privately held company of Hans-Peter Wild. It was introduced in 1969[1][2] and named after the Italian island of Capri.[3] Capri Sun has been distributed in the United States since 1981. Kraft Heinz is a licensed production partner for North America. In the Netherlands, France, the UK, Belgium and Ireland, it is distributed by Coca-Cola Europacific Partners.

Capri Sun
Caprisun logo.png
American logo
Capri-Sun logo.svg
International logo
TypeJuice concentrate drink
DistributorBrand (as Capri Sun or Capri Sonne) is owned by Rudolf Wild Ltd worldwide. Distributed by:
Introduced1969; 53 years ago (1969) (as Capri Sonne)
ColorClear to yellowish or reddish
VariantsCapri Sun and Capri Sun Sport (drink pouch with varied flavors)
Big Pouch Capri Sun
Capri Sun Island Refreshers (a 490 ml [16+12 US fl oz] bottle)
Roarin' Waters Capri Sun (flavored water, 200 ml [6+34 US fl oz] pouch)
WebsiteUnited States:
www.caprisun.com
International:
www.capri-sun.com/group/en/

DistributionEdit

The standard box is filled with ten 200-millilitre (7 US fl oz) pouches of liquid. In the U.S., Capri-Sun pouches are now 180 ml (6 US fl oz); previously they were 240 ml (8 US fl oz).[4] The pouch is trapezoidal in profile when filled and rectangular when flat, with a flared bottom that makes the pouch able to stand upright when placed on a horizontal surface. A straw is supplied with each individual pouch. Other sizes, such as the 330 ml (11 US fl oz) pouch with a re-sealable cap, are available in some countries.[citation needed]

In 2014, after continued pressure to fix what consumers described as worm-shaped food mold in Capri Sun pouches, Kraft released a clear bottomed pouch to allow consumers to better inspect the product before consumption.[5] Additionally, the non-recyclable packaging has spurred environmental groups to pressure Kraft into redesigning their iconic pouch.[6]

FlavorsEdit

 
A Capri Sun pouch in Pacific Cooler flavor
 
The external appearance of the large high-bay warehouse building was based on the image, shape and color design of a corrugated cardboard packaging for Capri Sun stand-up pouches

Flavors currently available are bold.[7][8][9] Flavors not bolded are currently discontinued.

Standard PouchesEdit

  • Tropical (SE/RSA)
  • Strawberry
  • Strawberry Kiwi
  • Splash Cooler
  • Coastal Cooler
  • Pacific Cooler
  • Fruit Punch
  • Wild Cherry
  • Lemonade
  • Orange
  • Surfer Cooler
  • Mountain Cooler
  • Dragon Fruit Punch
  • Grape
  • Wild Grape
  • Blackcurrant (UK)
  • Summer Berries' (SE/UK/RSA)
  • Alaska Iced Tea's
  • Apple (UK)
  • Apple & Blackcurrant (UK)
  • Apple & Cherry (UK/RSA)
  • Mango (UK)
  • Safari Fruits (SE/UK/DE)
  • Cola Mix (DE)
  • Multi Vitamin (DE)
  • Monster Alarm (DE)
  • Elfentrank Fairy Drink (DE)
  • Kirsche (SE)
  • Blackcurrant & Apple (SE)
  • Banapple (SE)
  • Piña Mango
  • Strawberry Cooler
  • Tropical Blast
  • Cool Summer
  • Starfruits
  • Mystic Dragon
  • Power Team
  • Multifruits
  • Blue Raspberry

CapriSun SportEdit

  • Citrus Rush
  • Fruit Frenzy

Roarin' Waters (Flavored Water)Edit

  • Strawberry-Kiwi Surf
  • Wild Cherry Waterfall
  • Tropical Tide (Pineapple, Cherry and Orange)
  • Grape Geyser
  • Fruit Punch Wave
  • Berry Rapids

[10]

Island Refreshers (2003-2015)Edit

  • Lemon Tea
  • Tropical Fruit

100% JuiceEdit

  • Apple
  • Berry Blast (EU)
  • Fruit Punch
  • Grape

Sunrise (2009-2011)Edit

  • Tropical Morning
  • Orange Wake Up
  • Berry Tangerine Morning

Super-V (2012-2016)Edit

  • Apple
  • Berry
  • Fruit Punch

RecallEdit

In August of 2022, The wild cherry was recalled due to 5,760 cases which claimed that it had cleaning solution inside one of the drinks.[11]

ReferencesEdit

  1. ^ ."History 1960-1969 - Wild". Retrieved 12 August 2015.
  2. ^ "Capri Sonne Company History". Archived from the original on 27 February 2015. Retrieved 27 February 2015.
  3. ^ "Capri-Sonne information page for parents (translated from German)". Archived from the original on 27 February 2015. Retrieved 27 February 2015.
  4. ^ "Your Favorite Kraft Brands". Recipes. Retrieved 12 August 2015.
  5. ^ Wong, Vanessa (10 April 2014). "Capri Sun Tackles Mold Problem With a New Pouch and Positive Spin". www.bloomberg.com. bloomberg. Retrieved 13 June 2016.
  6. ^ Johnson, Jim (30 April 2014). "Consortium targets Capri Sun in new push to emphasize recycling". www.plasticsnews.com. Crain Communications. Retrieved 13 June 2016.
  7. ^ "Capri Sun Juice Drinks and Flavours". parents.caprisun.com.
  8. ^ "Capri-Sun - Our Drinks". Capri-Sun.
  9. ^ "Discover the delicious varieties of Capri-Sonne". www.capri-sonne.com (in German).
  10. ^ "Fruit Flavored Water | Natural Flavored Water | Capri Sun". Capri Sun Official Website. Capri Sun. Retrieved 22 February 2021.
  11. ^ "Capri Sun Recall: What to Know Right Now". Healthline. 18 August 2022. Retrieved 16 September 2022.

External linksEdit