Wikipedia

Who's Laughing Now (Ava Max song)

"Who's Laughing Now" is a song by American singer Ava Max, released on July 30, 2020, through Atlantic Records as the sixth single from her debut studio album, Heaven & Hell (2020). The song was written by Max, Madison Love, Måns Wredenberg, Noonie Bao, and producers Cirkut and Lotus IV. It is a dance-pop song with lyrics about a girl being gaslighted, and continues from Max's 2018 song "Sweet but Psycho". "Who's Laughing Now" reached number one in Poland, and charted in the top ten in eight countries. An accompanying music video was directed by Isaac Rentz and depicts Max seeking revenge on her boss and cheating boyfriend.

"Who's Laughing Now"
Max is seen posing topless in front of a red background covered in flames.
Single by Ava Max
from the album Heaven & Hell
ReleasedJuly 30, 2020 (2020-07-30)
GenreDance-pop
Length3:00
LabelAtlantic
Songwriter(s)
Producer(s)
Ava Max singles chronology
"Kings & Queens"
(2020) 		"Who's Laughing Now"
(2020) 		"OMG What's Happening"
(2020)
Music video
"Who's Laughing Now" on YouTube

Background and development edit

Max first teased "Who's Laughing Now" on her social media accounts on May 28, 2020,[1] before officially announcing the single's initial June 2, 2020 release date, and cover art the next day.[2][3] The release date was subsequently postponed because it coincided with Blackout Tuesday.[4] She then announced that the song would be released on June 25, 2020,[5] but was also indefinitely delayed on June 17, 2020.[6] She eventually announced that it would be released on July 30, 2020.[7] The cover art depicts a topless Max positioned in front of a flaming background.[2] "Who's Laughing Now" was written by Max, Madison Love, Måns Wredenberg, Noonie Bao, Cirkut and Lotus IV, with the latter two handling production.[8]

Composition and critical reception edit

"Who's Laughing Now" is a dance-pop song,[4][9] which contains several minor chords.[10] Neil Z. Yeung of AllMusic compared the song's island groove to artists such as Clean Bandit and Ace of Base.[11] It was written as a continuation from her 2018 song "Sweet but Psycho", as the lyrics both describe a misunderstood girl being gaslighted, and serve as an analogy to Max's own experiences being rejected in the music industry. She summarized the song as "basically telling everyone to just fuck off".[12] Max stated that "Who's Laughing Now" is targeted towards females who had bullied her throughout middle school, causing her to start home-school.[13] The song's title was envisioned after a self-discovery revelation by Max.[14]

Writing for Us Weekly, Nicholas Hautman praised the chorus of "Who's Laughing Now", indicating that it had the catchiest "don't cha" since the Pussycat Dolls song "Don't Cha" (2005).[15] However, Issy Sampson of The Guardian criticized the song for sounding similar to "Sweet but Psycho", which she described as an "irritating earworm". She added that the former used a "smug" horrible personality trait in place of "psychotic."[16]

Music video edit

The music video was directed by Isaac Rentz and released on July 30, 2020.[17] Max is depicted as a person seeking revenge after being fired by her boss and cheated on by her boyfriend. She is seen dancing in a destroyed office and breaking a car with a crowbar, before breaking free of a psychiatric hospital while strapped in a straitjacket.[18] Max wrote the video's plot, which she decided to incorporate several female characters into a corporate workforce dominated by men. One character portrayed by Max is gaslighted by a doctor into becoming "psycho", while another had musical instruments appearing from her head, which was parallel to her own negative experiences with music executives.[12] An interactive quiz was launched as a collaboration with Spotify prior to the release of Max's debut studio album Heaven & Hell (2020). It contains 10 questions asking about personality, resulting in the choice of one of four characters portrayed in the music video; Amanda, Torrence, Carmen, and Ava.[19]

Track listings edit

Personnel edit

Credits adapted from Tidal.[8]

Charts edit

Certifications edit

Certifications and sales for "Who's Laughing Now"
Region Certification Certified units/sales
Austria (IFPI Austria)[65] Gold 15,000‡
Brazil (Pro-Música Brasil)[66] Gold 20,000‡
France (SNEP)[67] Platinum 200,000‡
Norway (IFPI Norway)[68] Platinum 60,000‡
Poland (ZPAV)[69] 2× Platinum 100,000‡

‡ Sales+streaming figures based on certification alone.

Release history edit

Release dates and formats for "Who's Laughing Now"
Region Date Format(s) Version Label Ref.
Various July 30, 2020
Original Atlantic [70]
August 12, 2020 The Remixes[a] [21]
August 14, 2020 Streaming [23]
August 20, 2020
  • Digital download
  • streaming
 [22]
August 21, 2020 Streaming [24]
Italy September 18, 2020 Radio airplay Original Warner [73]

Footnotes edit

  1. ^ Two extended plays containing remixes of "Who's Laughing Now" were released on digital download and streaming formats. The version released on August 12, 2020, contained the Breathe Carolina and Cat Dealers remixes, while another version released on August 20, 2020, contained the KOLIDESCOPES, COASTR. and Jordan Jay remixes. Additionally two extended plays containing remixes were released on Spotify; the version released on August 14, 2020,[71] contained the same remixes as the extended play from August 12, 2020, with the original version appearing last in the track listing.[72] Another extended play was released on August 21, 2020, which contained every released remix and the original song.

References edit

  1. ^ "You think you know what's next ?". May 28, 2020. Archived from the original on September 17, 2020. Retrieved May 29, 2020 – via Instagram.
  2. ^ a b Francisco, Vitor (May 29, 2020). "Ava Max anuncia novo single, "Who's Laughing Now?", para próxima terça-feira (02)". PapelPop (in Portuguese). Archived from the original on June 9, 2020. Retrieved May 29, 2020.
  3. ^ "WHO'S LAUGHING NOW? 🔥 June 2nd". May 29, 2020. Archived from the original on September 17, 2020. Retrieved May 29, 2020 – via Facebook.
  4. ^ a b Wass, Mike (June 2, 2020). "Ava Max Announces New Single "Who's Laughing Now"". Idolator. Retrieved June 3, 2020.
  5. ^ @AvaMax (June 15, 2020). "June 25th. Who's laughing now 🖤" (Tweet). Retrieved June 15, 2020 – via Twitter.
  6. ^ @AvaMax (June 17, 2020). "WLN will be further postponed as of today's news" (Tweet). Retrieved June 17, 2020 – via Twitter.
  7. ^ "THURSDAY. WHOS LAUGHING NOW. 🔥". July 27, 2020. Archived from the original on September 17, 2020. Retrieved July 27, 2020 – via Instagram.
  8. ^ a b "Who's Laughing Now – Credits". Archived from the original on September 17, 2020. Retrieved July 31, 2020 – via Tidal.
  9. ^ Martoccio, Angie (November 16, 2020). "'In My Room' With Ava Max". Rolling Stone. Retrieved November 17, 2020.
  10. ^ Honke, Issei (September 29, 2020). "'ヘヴン＆ヘル' エイバ・マックス(Album Review)" ['Heaven & Hell' Ava Max (Album Review)]. Billboard Japan (in Japanese). Retrieved June 12, 2021.
  11. ^ Yeung, Neil Z. "Heaven & Hell - Ava Max". AllMusic. Retrieved September 18, 2020.
  12. ^ a b Wang, Steffanee (July 30, 2020). "Ava Max On "Who's Laughing Now" & Getting Revenge On Those Who Doubted Her". Nylon. Archived from the original on August 1, 2020. Retrieved July 31, 2020.
  13. ^ Bang Showbiz (September 15, 2020). "'People shouldn't compare women': Ava Max on Lady Gaga comparisons". The List. Archived from the original on September 17, 2020. Retrieved September 17, 2020.
  14. ^ Zipper, Marni (September 14, 2020). "Ava Max's Definition of Success Is All About Being Authentically You". Radio.com. Archived from the original on September 17, 2020. Retrieved September 17, 2020.
  15. ^ Hautman, Nicholas (September 17, 2020). "Ava Max Shows Promise on Anthem-Filled Debut Album 'Heaven & Hell': Review". Us Weekly. Retrieved September 17, 2020.
  16. ^ Sampson, Issy (August 14, 2020). "Tracks of the week reviewed: Billie Eilish, Ava Max, Action Bronson". The Guardian. Archived from the original on September 4, 2020. Retrieved September 3, 2020.
  17. ^ Celebretainment (July 31, 2020). "Ava Max to drop debut album in September". Martinsville Bulletin. Archived from the original on August 9, 2020. Retrieved July 31, 2020.
  18. ^ Mamo, Heran (July 30, 2020). "Ava Max Seeks Sweet But Psychotic Revenge in 'Who's Laughing Now' Music Video". Billboard. Archived from the original on September 17, 2020. Retrieved July 31, 2020.
  19. ^ Riddell, Rose (September 17, 2020). "Quiz: Which Ava Max personality are you?". Coup de Main. Archived from the original on September 17, 2020. Retrieved September 17, 2020.
  20. ^ "Who's Laughing Now". Archived from the original on September 17, 2020. Retrieved August 16, 2020 – via YouTube Music.
  21. ^ a b Releases for The Remixes:
  22. ^ a b Releases for The Remixes:
  23. ^ a b "Who's Laughing Now (The Remixes) - Single by Ava Max, Breathe Carolina, Cat Dealers". Retrieved May 10, 2021 – via Spotify.
  24. ^ a b "Who's Laughing Now (The Remixes) - Single by Ava Max, Jordan Jay, KOLIDESCOPES". Retrieved May 10, 2021 – via Spotify.
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  33. ^ Algo, Aleksander (August 11, 2020). "Eesti Tipp-40 Muusikas: nublu lööb terve tabeli laiaks". Eesti Ekspress (in Estonian). Retrieved July 9, 2021.
  34. ^ "Ava Max: Who's Laughing Now" (in Finnish). Musiikkituottajat – IFPI Finland. Archived from the original on September 17, 2020. Retrieved August 16, 2020.
  35. ^ "Ava Max: Who's Laughing Now (Album)". finnishcharts.com. Retrieved September 24, 2020.
  36. ^ "Top Singles (Week 41, 2020)" (in French). Syndicat National de l'Édition Phonographique. Retrieved October 12, 2020.
  37. ^ "Ava Max – Who's Laughing Now" (in German). GfK Entertainment charts. Retrieved October 30, 2020.
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  42. ^ "Ava Max Chart History (Mexico Airplay)". Billboard. Archived from the original on January 3, 2020. Retrieved September 16, 2020.
  43. ^ "Nederlandse Top 40 – week 4, 2021" (in Dutch). Dutch Top 40. Retrieved January 23, 2021.
  44. ^ "Ava Max – Who's Laughing Now?" (in Dutch). Single Top 100. Retrieved January 30, 2021.
  45. ^ "NZ Hot Singles Chart". Recorded Music NZ. August 10, 2020. Archived from the original on September 17, 2020. Retrieved August 7, 2020.
  46. ^ "VG-lista – Topp 20 Single uke 36, 2020". VG-lista. Archived from the original on September 17, 2020. Retrieved September 4, 2020.
  47. ^ "Listy bestsellerów, wyróżnienia :: Związek Producentów Audio-Video". Polish Airplay Top 100. Retrieved December 7, 2020.
  48. ^ Arvunescu, Victor (March 1, 2021). "Top Airplay 100 - Început de primăvară, cu Alina Eremia pe primul loc!" [Top Airplay 100 – Beginning of spring, with Alina Eremia on the top!] (in Romanian). Un site de muzică. Retrieved March 1, 2021.
  49. ^ "Official Scottish Singles Sales Chart Top 100". Official Charts Company. Retrieved August 14, 2020.
  50. ^ "ČNS IFPI" (in Slovak). Hitparáda – Radio Top 100 Oficiálna. IFPI Czech Republic. Note: insert 20215 into search. Retrieved February 8, 2021.
  51. ^ "ČNS IFPI" (in Slovak). Hitparáda – Singles Digital Top 100 Oficiálna. IFPI Czech Republic. Note: Select SINGLES DIGITAL - TOP 100 and insert 202040 into search. Retrieved October 5, 2020.
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  66. ^ "Brazilian single certifications – Ava Max – Who's Laughing Now" (in Portuguese). Pro-Música Brasil. Retrieved January 7, 2022.
  67. ^ "French single certifications – Ava Max – Who's Laughing Now" (in French). Syndicat National de l'Édition Phonographique. Retrieved September 25, 2023.
  68. ^ "Norwegian single certifications – Ava Max – Who's Laughing Now" (in Norwegian). IFPI Norway. Retrieved November 19, 2021.
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  73. ^ "Ava Max "Who's Laughing Now" | (Radio Date: September 18, 2020)". Radio Airplay SRL (in Italian). Archived from the original on September 17, 2020. Retrieved September 16, 2020.
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