The Rachel Maddow Show
The Rachel Maddow Show (also abbreviated TRMS) is an American liberal news and opinion television program that airs on MSNBC, running in the 9:00 pm ET timeslot Monday through Friday. It is hosted by Rachel Maddow, who gained a public profile via her frequent appearances as a progressive pundit on programs aired by MSNBC. It is based on her former radio show of the same name. The show debuted on September 8, 2008.
|The Rachel Maddow Show|
|Genre||Political news/opinion program|
|Directed by||Rob Katko|
|Presented by||Rachel Maddow|
|Country of origin||United States|
|No. of episodes||1500+|
|Executive producer||Cory Gnazzo|
|Production location||New York City|
|Running time||60 minutes|
|Picture format||480i (SDTV)|
|Original release||September 8, 2008 –|
|Preceded by||All In with Chris Hayes|
Keith Olbermann, then host of MSNBC's Countdown with Keith Olbermann, was Maddow's first guest on her debut show, and has been given credit for pushing for Maddow to gain her own show. Prior to getting her own show, Maddow had served as regular guest host for Countdown when Olbermann was absent. The Rachel Maddow Show replaced Verdict with Dan Abrams.
In a 2019 segment about One America News Network (OANN), Maddow called the network "literally [...] paid Russian propaganda" based upon a Daily Beast article which reported that an OANN reporter also wrote freelance articles for the Russian state-owned Sputnik. In response, OANN sued Maddow, Comcast, MSNBC and NBCUniversal Media. U.S. District Judge Cynthia Bashant dismissed the suit in 2021, ruling that Maddow's statement was a statement of opinion (thus protected by the First Amendment) and would not be construed by a reasonable viewer as an "assertion of objective fact." Bashant also found that California's anti-SLAPP law applied, meaning that OANN had to pay the defendants' attorneys' fees.
In August 2021, it was reported that under the parameters of a new contract Maddow signed with MSNBC, the show is scheduled to end its daily run in the spring of 2022, after which she will begin a weekly program, set to air about 30 episodes per year, through the 2024 United States presidential election.
The series has occasionally used theater audiences, including the 92nd Street Y in New York City on December 20–22, 2010; the Free State Brewery in Lawrence, Kansas, on February 23, 2011; and the French Quarter of New Orleans, Louisiana, on February 5, 2010 (to mark the impending Super Bowl XLIV game featuring the New Orleans Saints under the name "The Rachel Maddeaux Sheaux").
- Ana Marie Cox – September 4, 2009
- Howard Dean – November 24, 2009
- Melissa Harris-Perry – regular guest host prior to the launch of Melissa Harris-Perry.
- Chris Hayes – regular guest host prior to the launch of Up with Chris Hayes (Hayes now precedes Maddow's show with All In with Chris Hayes)
- Arianna Huffington – November 17, 2008
- Ezra Klein – frequent guest host throughout 2012
- Lawrence O'Donnell – November 23, 2009
- Andrea Mitchell – April 2, 2009
- David Shuster – October 12, 2009
- Steve Kornacki – frequent guest host since 2013
- Alison Stewart – November 18–19, 2008; February 23, 2009; June 29–30/July 1, 2009; August 24–25, 2009; October 13–14, 2009
- Bill Wolff – December 30, 2010
- Joy Reid – frequent guest host since 2016
- Ari Melber – frequent guest host from 2016 to 2018
- Nicolle Wallace – frequent guest host in 2018, 2020, 2021
- Ali Velshi – frequent guest host since 2018
Ratings and reviewsEdit
The Rachel Maddow Show debuted on September 8, 2008, with 1.5 million viewers (483,000 of whom were in the 25–54 demographic). Early reviews for her show were mostly positive. Los Angeles Times journalist Matea Gold stated that Maddow "finds the right formula on MSNBC", while The Guardian wrote that Maddow has become the "star of America's cable news". Associated Press columnist David Bauder called her Keith Olbermann's "political soul mate" and referred to the Olbermann/Maddow shows as a two-hour "liberal...block". New York Times writer Alessandra Stanley opined: "Her program adds a good-humored female face to a cable news channel whose prime time is dominated by unruly, often squabbling schoolboys; Ms. Maddow's deep, modulated voice is reassuringly calm after so much shrill emotionalism and catfights among the channel's aging, white male divas."
On September 16, 2008, the show drew 1.8 million viewers (with 534,000 in the 25–54 demographic), beating Larry King Live and becoming the highest-rated MSNBC show of the night. Maddow's ratings success on September 16 prompted her MSNBC colleagues on Morning Joe to congratulate her on the air, including Joe Scarborough, who said it was "just one of those times where good people do well." In the month of March 2009, the average number of viewers dropped to 1.1 million, part of a general trend in the ratings decline for cable news programs. During the third quarter of 2009, the show was ranked in third place behind Fox News's Hannity and CNN's Larry King Live. The average total number of viewers for the show's airtimes during that period was 992,000.
During the first quarter of 2010, Maddow's show pulled well ahead of Larry King Live, regularly beating the show in overall and primetime ratings and becoming the second-highest rated program in its time slot, behind only Fox News's Hannity. The show continued its lead during the second quarter of 2010, staying well ahead of CNN's Larry King Live for the third consecutive quarter and achieving higher primetime and overall ratings.
In September 2012, Maddow viewership in the 25–54 demographic topped that of Hannity on Monday and Tuesday and in the demographic's daily average for the week, though not in the week's cumulative viewership for the time slot. The week was MSNBC's strongest since February 2009. At the time, the network regularly ranked "a distant second" to Fox News viewership.
In May 2013, the show delivered its lowest-rated month - 717,000 viewers - since it debuted in September 2008, and its second-lowest with adults 25–54 with 210,000 viewers in that category, finishing behind FNC's Hannity and CNN's Piers Morgan Tonight.
In November 2013, during the off-year election coverage, Maddow was "up significantly, averaging second place in both measures with 1.267 million viewers and 313,000 adults 25–54." This placed the Maddow Show second, behind Fox News' Megyn Kelly but ahead of CNN's Piers Morgan Live.
Following the November 2016 election of Donald Trump as president, The Rachel Maddow Show became a leading outlet for criticism of Trump, especially for the allegations that the government of Russia had interfered in the election and had assisted with Trump's presidential campaign. For the week beginning February 13, 2017, Maddow's 9 p.m. ET show averaged 2.5 million total viewers, giving the host her best single week since just before the 2008 election, when the program pulled in an average of 2.6 million viewers. This also gave the show its second best week ever. In February 2017, TRMS was watched by the largest number of viewers in the show's 9-year history.
On March 14, 2017, Maddow revealed the first two pages of Trump's 2005 federal tax return on the program. The documents were obtained by journalist David Cay Johnston, who was a guest that night. Before the program aired, the White House released a statement acknowledging that Trump paid $38 million in federal income taxes in 2005. The White House also accused MSNBC of "violating the law" by discussing Trump's 2005 tax documents.
In March 2018, The Rachel Maddow Show was America's highest-rated cable news show, besting Fox News' Hannity, with Variety stating that "Maddow averaged 3.058 million viewers for the month, narrowly topping Hannity’s 3.00 million."
In ratings numbers released in July 2019, the show slipped to fifth place, with an average of 2.5 million million viewers in the overall cable ratings behind Hannity with 3.3 million viewers, Tucker Carlson Tonight with 3.1 million viewers, The Ingraham Angle with 2.6 million viewers and The Five with 2.5 million viewers.
In 2019, on the verge of the release of the Mueller report, Slate's television critic, Willa Paskin, described Maddow's coverage of the story as "conspiratorial." Paskin accused her of turning "the universe into an intricate web of intersecting plots that all lead to one conclusion: collusion," adding, "turning on [Maddow's] show this week was like discovering a Facebook friend is on the verge of a nervous breakdown."
In early 2021, the show achieved its highest ratings in its history, averaging 4.3 million viewers in January and 3.7 million in February, making it the highest rated program on all of American cable television, including non-news programming, and also averaged the most viewers for cable news in the 25–54 age demographic.
Awards and nominationsEdit
- 2017 Emmy Award in the Outstanding Live Interview category for the segment "One-on-One with Kellyanne Conway".
- 2017 Emmy Award in the Outstanding News Discussion & Analysis category for story "An American Disaster: The Crisis in Flint".
- 2011 News and Documentary Emmy in the Outstanding News Discussion & Analysis category for the "Good Morning, Landlocked Central Asia" series of shows broadcast from Afghanistan.
- In March 2010, Maddow won at the 21st Annual GLAAD Media Awards in the category, Outstanding TV Journalism—Newsmagazine for her segment, "Uganda Be Kidding Me" about the Uganda Anti-Homosexuality Bill.
- The Rachel Maddow Show has been nominated for a Television Critics Award twice in the "Outstanding Achievement in News & Information" category.
- Maddow received the Interfaith Alliance's 2010 Walter Cronkite Faith & Freedom Award for her "passionate coverage of the intersection of religion and politics" that "exhibits a strong personal intellect coupled with constitutional sensitivity to the proper boundaries between religion and government."
- The show received one of the Planned Parenthood Federation of America's 2010 Maggie Awards for Media Excellence "for its coverage of the health care reform debate, the murder of Dr. George Tiller and the anti-abortion movement."
- In 2012, The Rachel Maddow Show was nominated for News and Documentary Emmy in the Outstanding News Discussion and Analysis category for the "Know Nukes" segment.
- Baird, Julia (November 22, 2008). "When Left is Right". Newsweek.
- Wolgemuth, Liz (September 24, 2008). "Rachel Maddow: MSNBC's Smart Hire". U.S. News & World Report.
- Graham, Nicholas (September 8, 2008). "Rachel Maddow's First Show: Maddow, Olbermann Analyze Obama Interview". The Huffington Post.
- Olbermann, Keith (August 19, 2008). "Rachel Gets Her Own MSNBC Show". The Daily Kos.
- Stelter, Brian (October 20, 2008). "Fresh Face on Cable, Sharp Rise in Ratings". The New York Times.
- "Rachel Maddow sued for $10 million by One America News in defamation case". www.cbsnews.com. Retrieved June 23, 2021.
- Gardner, Eriq (May 22, 2020). "Rachel Maddow, MSNBC Beat Libel Suit Over "Russian Propaganda"". The Hollywood Reporter. Retrieved June 23, 2021.
- "Inside the Massive MSNBC Deal Paying Maddow to Work Less". www.yahoo.com. Retrieved August 25, 2021.
- The Rachel Maddow Show
- audio podcast
- video podcast
- MSNBC. "The Rachel Maddow Show". YouTube. Retrieved June 9, 2017.
- Maddow Blog
- "Tuesday, Dec. 21st - Rachel Maddow show- NBCNews.com".
- 'The Rachel Maddow Show,' Kansas edition, Kansas City Star (February 24, 2011); MSNBC host brings spotlight to Lawrence: MSNBC show will air tonight at 8, 11 p.m., Topeka Capital-Journal (February 23, 2011).
- "'The Rachel Maddow Show' for Friday, February 5th, 2010; Read the transcript to the Friday show". today.com. Today (U.S. TV program). February 8, 2010. Retrieved August 10, 2016.
- "Alison Stewart to Guest Host Maddow". TV Newser. Media Bistro. November 18, 2008.
- "The Scoreboard: Monday, September 8, 2008". TV Newser. Media Bistro. September 8, 2008.
- Gold, Matea (September 29, 2008). "MSNBC's new liberal spark plug Rachel Maddow, political junkie and TV rookie, launches to surprising ratings". Los Angeles Times. Retrieved March 11, 2010.
- Goodwin, Christopher (September 28, 2008). "Gay TV host is liberal queen of US news". The Observer. London. Retrieved March 11, 2010.
- Bauder, David (October 26, 2008). "O'Reilly, Olbermann: polar opposites of campaign". Associated Press. Archived from the original on October 31, 2008.
- Stanley, Alessandra (September 25, 2008). "A Fresh Female Face Amid Cable Schoolboys". The New York Times. Retrieved March 11, 2010.
- "The Scoreboard: Thursday, September 18, 2008". TV Newser. Media Bistro. September 19, 2008.
- "Just one of those times where good people do well". TV Newser. Media Bistro. September 18, 2008.
- Villarreal, Yvonne (April 22, 2009). "Obama won, now what does Maddow's future hold?". Los Angeles Times.
- Guthrie, Marisa (September 29, 2009). "Cable Ratings: Fox News Stays Ahead of Competition, Sees Uptick in Viewers, Demo". Broadcasting & Cable. Retrieved March 30, 2010.
- "MSNBC Beats CNN in 1Q 2010 In Primetime; And In Total Day Among Adults In March, First Time Since 2001". TV by the Numbers. March 30, 2010. Retrieved March 31, 2010.
- Carter, Bill (March 29, 2010). "CNN Fails to Stop Fall in Ratings". The New York Times. Retrieved March 29, 2010.
- Q2 2010 Ratings: MSNBC Down From Last Year, Tops CNN in Primetime Mediabistro Retrieved June 19, 2010
- O'Connell, Michael (September 24, 2012). "Rachel Maddow Beats Sean Hannity's Weekly Demo Ratings for First Time Since 2009". The Hollywood Reporter. Archived from the original on June 24, 2013. Retrieved June 23, 2013.
- "Tuesday Ratings: Maddow, O'Donnell Top Hannity, Greta In Demo, Come Close In Total Viewers". Mediaite. September 19, 2012. Archived from the original on June 24, 2013. Retrieved June 23, 2013.
- O'Connell, Michael (September 19, 2012). "Rachel Maddow Pulls Ahead of Bill O'Reilly as MSNBC Wins Demo in Primetime". The Hollywood Reporter. Archived from the original on June 24, 2013. Retrieved June 23, 2013.
- O'Connell, Michael (May 29, 2013). "TV Ratings: MSNBC Falls Below HLN in May, Rachel Maddow Hits Lows". The Hollywood Reporter. Retrieved February 6, 2014.
- Michael O'Connell, "TV Ratings: Election Coverage Gives Fox News' Megyn Kelly a New Best", The Hollywood Reporter (November 6, 2013).
- "Maddow's ratings get a Trump bump". The Boston Globe. Retrieved March 9, 2017.
- Grynbaum, Michael M. (March 15, 2017). "Rachel Maddow Lands a Scoop, Then Makes Viewers Wait". The New York Times. Retrieved March 15, 2017.
- "Trump paid $38M in 2005 income tax, White House says before report". NBC News. Retrieved March 15, 2017.
- "White House accuses MSNBC of violating the law over Maddow Trump tax reveal". The Raw Story. Retrieved March 15, 2017.
- Otterson, Joe. "Rachel Maddow Tops Sean Hannity in March, Fox News Host Tops 2018 Q1". Variety. Retrieved June 26, 2018.
- Joyella, Mark (July 30, 2019). "MSNBC's Rachel Maddow Slips To 5th Place In July Ratings". Forbes. Archived from the original on July 31, 2019. Retrieved July 31, 2019.
- Paskin, Willa (March 29, 2019). "What Happened to Rachel Maddow?". Slate Magazine. Retrieved June 23, 2021.
- Johnson, Ted (February 2, 2021). "CNN Tops January Ratings With Big Gains In Primetime Vs. A Year Ago". Deadline Hollywood. Retrieved March 3, 2021.
- Katz, A.J. (March 2, 2021). "February 2021 Ratings: For First Time Ever, MSNBC Finishes No. 1 in Total Day Viewers, But Drops to Third in Adults 25-54". Adweek. Retrieved March 3, 2021.
- "Winners at the 38th Annual News & Documentary Emmy Awards" (PDF). cdn.emmyonline.org. New York, NY: National Academy of Television Arts and Sciences. October 5, 2017. p. 13.
- "Winners at the 38th Annual News & Documentary Emmy Awards", p. 14.
- "Nominees for the 32nd Annual News & Documentary Emmy Awards". The National Academy of Television Arts and Sciences. Retrieved August 3, 2011.
- Ram, Archana (March 14, 2010). "'Brothers and Sisters' and 'Parks and Recreation' among winners at GLAAD Media Awards". Entertainment Weekly. Retrieved March 15, 2010.
- "Rachel Maddow and Joan Brown Campbell to Receive The 2010 Walter Cronkite Faith & Freedom Award". Interfaith Alliance. August 16, 2010. Retrieved July 22, 2017.
- "Rachel Maddow & Rev. Dr. Joan Brown Campbell Awarded the Walter Cronkite Faith & Freedom Award". www.adweek.com. Retrieved July 22, 2017.
- Shea, Danny (August 17, 2010). "Rachel Maddow To Receive Cronkite Faith & Freedom Award". Retrieved July 22, 2017 – via Huff Post.
- Rachel Maddow, Glamour Magazine, and the AJC's Cynthia Tucker Among Planned Parenthood's 2010 Maggie Award Winners, Planned Parenthood Federation of America.
- "Nominees for the 33rd Annual News and Documentary Emmy Awards". The National Academy of Television Arts and Sciences. Retrieved December 16, 2012.