ADO Den Haag

Alles Door Oefening Den Haag (Dutch pronunciation: [ˈɑləs doːr ˈufənɪŋ dɛn ˈɦaːx]), commonly known by the abbreviated name ADO Den Haag ([ˈaːdoː dɛn ˈɦaːx]), is a Dutch association football club from the city of The Hague. The club was for a time known as FC Den Haag ([ɛfˈseː dɛn ˈɦaːx]), with ADO representing the amateur branch of the club. Despite being from one of the traditional three large Dutch cities, it has not been able to match Ajax, Feyenoord or PSV in terms of success in the Eredivisie or in European competition. There is nonetheless a big rivalry with Ajax and Feyenoord. The Dutch words "Alles Door Oefening" translate into Everything Through Practice.

ADO Den Haag
ADO Den Haag logo.svg
Nickname(s)Den Haag (The Hague)
De Residentieclub (The Residence Club)
De Ooievaars (The Storks)
Short nameADO Den Haag
Founded1 February 1905; 116 years ago (1905-02-01)
GroundCars Jeans Stadion
OwnerUnited Vansen Limited
ChairmanBen Knüppe
Head coachRuud Brood
2019–20Eredivisie, 17th
WebsiteClub website
Mural in the new ADO stadium


1905–1971: ADOEdit

On 1 February 1905, the club Alles Door Oefening (ADO) was founded in café 'Het Hof van Berlijn' (now: De Paap) in The Hague. In the first years of its existence, the club endured some difficult times as many members refused to pay their fees and the sport of cricket was more popular in the city. ADO started out in the local Haagsche Voetbal Bond, but promoted to the national Nederlandsche Voetbal Bond in 1912. That year they promoted to the 3rd level (3e klasse NVB) and two years later they even earned the championship on that level.

After moving to the Zuiderpark stadium in 1925, ADO continued to grow to a club of some significance. In 1926, the club earned promotion to the highest national level, the Eerste Klasse. In the following years the red-green-white team struggled not to be relegated at first, but rose to the top of the league at the end of the 1930s. In 1939 the club just missed the class title after losing to DWS in Amsterdam. In 1940, the title seemed very close again, but another second-place finish was the highest achievable position after the club saw many players being drafted in the army with World War II closing in. This time another club from Amsterdam, Blauw-Wit, grabbed the title. In 1941, ADO finally won their class and moved on to the national champion's competition, losing that to Heracles.

In the 1941–42 season, all the stars were aligned, and although the war made everyday life harder and harder, the club seemed undefeatable. After winning their league, often by many goals difference, ADO moved on to the national champion's competition and fought for the title with Heerenveen, AGOVV, Eindhoven and Blauw-Wit. A 5–2 victory over AGOVV finally brought ADO their first national title. In 1943 ADO won another title, amongst others by beating legend Abe Lenstra's Heerenveen 8–2.

The Hague had to wait until the 1960s for more successes from their local club. After Ernst Happel joined ADO as a coach in 1962, the club worked their way to the top of the league again. They finished third in the final ranking in 1965. In 1963, 1964 and 1966, ADO played in the national cup final, the KNVB Cup, but lost. In 1968, they again reached the final, and this time beat Ajax to win it. In the 1970–71 season, ADO started the league with 17 games undefeated and were at the top of the national league, but ended their season as No. 3.

In 1967, ADO played a summer in North America's United Soccer Association, under the name San Francisco Golden Gate Gales. The club finished tied for second in the Western Division.

1971–1996: FC Den HaagEdit

In 1971 the club merged with city rivals Holland Sport to form FC Den Haag.

The club again reached the Dutch Cup final in 1972 (this time losing 3–2 to Ajax) then went on to win the trophy for a second time in 1975, this team defeating Twente 1–0. Their greatest European success was a quarter-final game against West Ham United for the European Cup Winners Cup in 1976. A 4–2 win in The Hague followed by a 3–1 defeat in London meant elimination. In the 1980s, FC Den Haag was often associated with hooliganism and financial backfall. However, they reached their fourth Dutch Cup final in 1987, losing 4–2 (again to Ajax) following two extra-time winners from Marco van Basten.

On 3 April 1982, hooligans of the club burned down part of their own home ground, Zuiderpark.[1] The fire was set after a 4–0 loss to HFC Haarlem. It damaged the ground's oldest stand dating back to 1928 and caused $500,000 in damages.[2] The damaged part was rebuilt and opened in 1986.[3]

After another merger the club was renamed ADO Den Haag in 1996.

1996–present: ADO Den HaagEdit

After a long spell in the country's second tier of league football, ADO Den Haag played four seasons in the Eredivisie then were relegated again in the 2006–07 season. However, after finishing sixth in the 2007–08 season, they went on to win the play-offs, meaning promotion back to the Eredivisie for 2008–09. The club's new home was finished in 2007: the 15,000-capacity Kyocera Stadion, formerly known as the Den Haag Stadion. Their home colors are yellow and green. They began the 2008–09 season with two wins which put them on top of the Eredivisie for the first time in 32 years. In the 2009–10 season, the club's average home attendance was 11,745 spectators.

The team enjoyed success in the 2010–11 season. Defeating rivals Ajax twice was one of the highlights of the season. ADO Den Haag finished seventh in the league and won the play-offs (beating Roda JC and Groningen) which offered the last Dutch UEFA Europa League place. They won the first matches against Lithuanian side Tauras (3–2, 2–0) but lost the first away leg for the third qualifying round against Cypriot club Omonia 3–0 in Nicosia.

ADO supporters have strong links with Welsh club Swansea City. Flags of the respective clubs are often flown at the matches of the other club, and both clubs regularly hold pre-season friendly matches. Legia Warsaw (Poland), Club Brugge (Belgium) and Juventus (Italy) also share strong supporter links with ADO Den Haag.

However, rivalries with fellow Dutch teams are less friendly, and ADO achieved notoriety following an incident after defeating Ajax on 20 March 2011. Anti-semitic songs including "Hamas, Hamas, Jews to the Gas" were sung not only by ADO supporters but also by their midfielder Lex Immers, who was consequently suspended for five matches. As well, in 2004, a domestic match between ADO Den Haag and PSV was abandoned after 80 minutes due to racist chanting from the crowd.

The club was in serious financial trouble in 2008 and in June 2014, its majority shareholder agreed to sell the club to Chinese-based United Vansen International Sports Company, Ltd. for a reported $8.9 million.[4] The current ownership group has "promised to invest millions of euros" into the club.[5] UVS was founded in 2008 and was responsible for organising the Beijing Olympic closing ceremony and football curtain-raisers attracting prominent football clubs such as Juventus, Milan, Internazionale, Napoli, Lazio, Tottenham Hotspur, West Ham United and Hull City.[6]

The 2019–20 season was declared void, with no promotion/relegation, which means ADO Den Haag remains in Eredivisie for the 2020–21 season despite their 17th-place finish.[7]


Period Kit manufacturer Shirt sponsor
1987–1989 Cruyff Hotelplan Vakanties
1992–1994 Lotto
1994–1999 VHS
1999–2000 Wilson Client Solutions
2000–2001 Solidium
2001–2002 Fila
2002–2004 Hommerson Casino's
2004–2005 Hummel
2005–2008 DSW
2008–2011 Fit For Free
2011–2012 Erreà Kyocera
2012–2017 Basic Fit
2018–2022 Cars Jeans


Eredivisie (up to 1955–56 the Netherlands Football League Championship)

Eerste Divisie


European recordEdit

UEFA Europa League
Season Round Opponents Home leg Away leg Aggregate
2011–12 Q2   Tauras 2–0 3–2 5–2
Q3   Omonia 1–0 0–3 1–3
UEFA Cup Winners' Cup
Season Round Opponents Home leg Away leg Aggregate
1968–69 1   Grazer AK 4–1 2–0 6–1
2   1. FC Köln 0–1 0–3 0–4
1975–76 1   Vejle BK 2–0 2–0 4–0
2   Lens 3–2 3–1 6–3
QF   West Ham United 4–2 1–3 5–5

Domestic resultsEdit

Below is a table with ADO Den Haag's domestic results since the introduction of the Eredivisie in 1956.

Current squadEdit

As of 9 February 2021
No. Pos. Nation Player
1 GK   NED Luuk Koopmans
2 DF   NED Milan van Ewijk
3 DF   NED Peet Bijen
4 DF   NED Boy Kemper
5 DF   NED Juan Familia-Castillo (on loan from Chelsea)
8 MF   NED John Goossens
9 FW   GER Jonas Arweiler (on loan from FC Utrecht)
10 MF   NED Abdenasser El Khayati
12 MF   NED Cain Seedorf
14 MF   NED Kees de Boer
15 DF   ITA Dario Del Fabro (on loan from Juventus)
17 MF   ISR Ilay Elmkies (on loan from 1899 Hoffenheim)
18 FW   GER David Philipp (on loan from Werder Bremen)
19 DF   SUR Shaquille Pinas
20 FW   NED Vicente Besuijen
21 FW   NED Bilal Ould-Chikh
22 GK   NED Robert Zwinkels
23 MF   ESP Pascu
No. Pos. Nation Player
24 FW   NED Bobby Adekanye (on loan from Lazio)
25 DF   NED Jamal Amofa
26 MF   NED Sem Steijn
27 FW   NED Xander Severina
28 DF   NED Silvinho Esajas
29 FW   NED Michiel Kramer
30 MF   MAR Youness Mokhtar
31 FW   NED Ricardo Kishna
33 FW   BEL Amine Essabri
34 FW   BIH Amar Ćatić
35 GK   NED Youri Schoonderwaldt
43 DF   NED Lassana Faye (on loan from Sparta Rotterdam)
51 DF   NED Gianni Zuiverloon
53 DF   NED Daryl Janmaat (captain)
88 MF   NED Marko Vejinović
90 GK   AUT Martin Fraisl
95 MF   CRO Tomislav Gomelt

Out on loanEdit

Note: Flags indicate national team as defined under FIFA eligibility rules. Players may hold more than one non-FIFA nationality.

No. Pos. Nation Player
MF   NED Danny Bakker (to Roda JC until 30 June 2021)
FW   NED Hugo Botermans (to FC Eindhoven until 30 June 2021)
GK   NED Mike Havekotte (to MVV Maastricht until 30 June 2021)

{{Fs player|no=|nat=NED|name=Lorenzo van Kleef|pos=MF|other=to FC Eindhoven until 30 June 2021]}

No. Pos. Nation Player
DF   NED Aaron Meijers (to Sparta Rotterdam until 30 June 2021)
DF   NED Dehninio Muringen (to FC Dordrecht until 30 June 2021)
DF   GHA Robin Polley (to FC Dordrecht until 30 June 2021)
FW   NED Evan Rottier (to TOP Oss until 30 June 2021)



  1. ^ "The tarnishing of Den Haag's golden past". 20 February 2016.
  2. ^ Montague, James (24 August 2017). The Billionaires Club: The Unstoppable Rise of Football's Super-rich Owners WINNER FOOTBALL BOOK OF THE YEAR, SPORTS BOOK AWARDS 2018. Bloomsbury Publishing. ISBN 9781472923134 – via Google Books.
  3. ^ "History". 29 August 2011.
  4. ^ Montague, James A Soccer Team, Its Foreign Owner and Local Discontent New York Times. January 6, 2016
  5. ^ Reuters (24 June 2014). "Dutch club Den Haag to be taken over by Chinese company". Eurosport. Retrieved 23 April 2015.
  6. ^ "Glimpses of Exhibitors: United Vansen International Sports Co., Ltd". China Beijing International Fair for Trade in Services. 27 February 2015. Retrieved 23 April 2015.
  7. ^

External linksEdit