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Sheetz, Inc. is an American chain of convenience stores and coffee shops owned by the Sheetz family. The stores sell a mix of fast food and convenience store items, and nearly all of them sell gasoline as well. Its headquarters are in Altoona, Pennsylvania. Stores are located in Pennsylvania, West Virginia, Maryland, Ohio, Virginia, and eastern and north-central North Carolina.
Fast food restaurant
Number of locations
|Mid-Atlantic, Appalachia, Upper South, Ohio|
|Joseph S. Sheetz, President & CEO |
Stanton R. Sheetz, Chairman
Steve Sheetz, Family Council Chairman
|Products||M•T•O, Sheetz Bros. Coffeez, Shweetz, M•T•go!, Gasoline, Diesel, Flex-Fuels|
|Revenue||$7.2 billion USD (FY 2018)|
Number of employees
|17,500 (FY 2017)|
Sheetz has long employed the "Z" that the name ends with, and the "Sh" that the name begins with, in various marketing efforts. These include the Sheetz loadable gift card, the Sheetz Z-Card; the Sheetz chicken wings, known and marketed as "Shwingz"; the Sheetz breakfast sandwich, known and marketed as "Shmuffinz"; and their "Nachoz."
Sheetz, Inc was founded by G. Robert "Bob" Sheetz in 1952 when he purchased one of his father's five dairy stores located in Altoona. In 1961, Bob hired his brother Steve to work part-time at the store.
In 1963 the second store was opened under the name "Sheetz Kwik Shopper." A third store followed in 1968. In 1969, Steve came on full-time as general manager. The brothers planned to expand at the rate of one store per year with a target of seven stores by 1972. In 1972, the company expanded from seven to fourteen stores. One year later, Sheetz began selling gasoline, and opened the first self-serve gas pumps in central Pennsylvania.
By 1983, Bob and Steve had opened 100 stores. The following year, Bob retired, and Steve became president.
In 1995, Stanton R. "Stan" Sheetz, Bob's son, became president and Steve assumed the position of Chairman of the Board. To this day, Sheetz maintains a family business with four family members serving on the Executive Committee.
During the mid-1990s, Sheetz also sold It! Cola, the chain's own private-label brand of soft drinks available in cans, bottles, and as fountain drinks. The drink was discontinued and the fountains were replaced with Pepsi products. The chain now has both Pepsi and Coca-Cola products in the fountains.
In September 2001, Sheetz opened a distribution center in Claysburg, Pennsylvania. First deliveries from this facility were of bottled water and supplies to first responders in New York City and at the Pentagon following the terrorist attacks on September 11.
In 2003, Sheetz opened a concept store in the food court of Hanes Mall in Winston-Salem, North Carolina. This location offered Sheetz' made-to-order foods and fountain beverages in a more traditional fast food layout; it did not function as a convenience store. The store has since closed.
In December 2004 they began offering the new Sheetz MasterCard PayPass with RFID technology built into the card, and was one of the first retailers of any sector to accept such technology, ahead of McDonald's, Arby's, CVS, and rival 7-Eleven, all of which rolled it out nationally in 2006.
In 2008, Sheetz opened its first commissary, Sheetz Bros. Kitchen, to produce fresh sandwiches and bakery products that are then sold at Sheetz locations.
Sheetz now has more than 500 locations across six states — Pennsylvania, Maryland, Virginia, West Virginia, Ohio and North Carolina — and more than 17,000 employees. All Sheetz stores are company-owned-and-operated. The company has no plans to sell franchises.
In October 2013, Stan Sheetz became Chairman of the Board of Sheetz, with his cousin Joseph S. "Joe" Sheetz becoming president and CEO.
Published in November 2013, Kenneth Womack's Made to Order: The Sheetz Story traces the company's history from its dairy-store origins through the present day.
In 2014, Sheetz opened its second distribution center and kitchen facility in Burlington, North Carolina.
Sheetz started off with their signature "MTO" name, which stands for "Made To Order." By 1999, Sheetz was selling 10,000 MTO units a day. Sheetz now trains employees to function as baristas for their newest brand of "Sheetz Bros. Coffeez", which are designed to be higher-grade coffee than typically found in convenience stores. With the introduction of the "Convenience Restaurant" concept, they have expanded their menu. Customers can purchase made-to-order sandwiches and hot dogs, as well as pizza, burritos, breakfast items, salads and chili. French fries, chicken strips, and other fried appetizers are available at all locations. The Espresso Bar, which offers specialty coffees, are also available at all locations. During 2008-2009, Sheetz rolled out "MTGo!", a grab and go assortment of sandwiches, wraps and other small items for the customer in a hurry. Along with "MTGo!", Sheetz unveiled "Shweetz Bakery" items including donuts, fritters and muffins all made and delivered daily from the new "Sheetz Bros. Kitchen" in Claysburg, Pennsylvania.
Alcohol sales in PennsylvaniaEdit
Until June 8, 2016, under Pennsylvania state law, alcohol could not be sold in convenience stores (beer had to be sold at a beer distributor while hard liquor had to be sold at state-operated stores titled "Wines & Spirits"). In 2007, Sheetz tried to find a loophole around this by classifying part of one of their prototype stores in Altoona as a restaurant, which would permit alcohol sales. However, the Malt Beverage Distributors Association of Pennsylvania protested and Sheetz was temporarily barred from selling beer. On appeal, Sheetz was awarded the license to sell beer and continues to do so today. On June 15, 2009, the Pennsylvania Supreme Court gave Sheetz permission to sell beer for takeout under the condition that it is also available to drink on site. Sheetz successfully led the effort to change alcohol sales laws in Pennsylvania to allow sales in convenience and grocery stores, which became law when Governor Tom Wolf signed Act 39 into law on June 8, 2016.
Most Sheetz stores sell gasoline, featuring three grades of gasoline (octanes 87, 89, and 92/93), most offer kerosene, and many offer diesel. Many Sheetz locations have begun to offer E85. Some stores have also started to offer E15. The only Sheetz stores that do not sell gasoline are located in Morgantown, West Virginia in the newly constructed University Place Condominiums of West Virginia University and in State College, Pennsylvania next to Penn State University; and small café concept stores in Indiana, Pennsylvania, next to Indiana University of Pennsylvania and in Charlottesville, Virginia, next to the University of Virginia.
- Silver Plate Award from the International Food Manufacturers Association(2001).
- America's Largest Private Companies from Forbes (multiple years).
- Best Places to Work from Best Companies Group® for Virginia and Pennsylvania (2012 - 2015)
- Best Employers from Best Companies Group® for North Carolina and Ohio (2013 - 2015)
- 100 Best Companies to Work For® from Fortune® (2014, 2016, 2017)
- Alternative Fuels leader of the Year Award from Convenience Store news, for installing flex fuels in North Carolina stores (2015)
- Fan-Based Growth Award for adding 102,000 Sheetz Freakz on Facebook and Twitter; Twitter Tweeter Award for most tweets of any convenience store; Award for Encouraging Fan Engagement Creatively and Consistently; all from Convenience Store Decisions (2016)
- President’s Trophy Award from the American Trucking Association, for our vehicle safety program, small carrier category (2013)
- 100 Best Workplaces for Millennials from Fortune® (2016)
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- "Sheetz eyes new concept store in Hanes Mall". The Business Journal of the Greater Triad Area. October 7, 2003. Retrieved 2008-10-11.
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-  Archived September 23, 2006, at the Wayback Machine
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- "Sheetz unveils Triad distribution center". Triad Business Journal. 2014-11-12. Retrieved 2018-08-16.
- "Pennsylvania-based C-stores Make News". Convenience Store News. January 10, 2009. Archived from the original on December 30, 2008. Retrieved 2009-01-11.
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- "Court Rules Against Beer In Convenience Store". kdka.com. 2007-02-23. Archived from the original on March 18, 2008. Retrieved 2009-07-17.
- "Court OKs beer to-go but Sheetz must also sell on-site - Pittsburgh Post-Gazette". Post-gazette.com. 2009-06-16. Retrieved 2012-11-25.
- "Act 39 of 2016". www.lcb.pa.gov. Retrieved 2018-07-15.
- Spector, Amy (2001). "IFMA awards Gold & Silver Plate winners, honors operator Hurst | Nation's Restaurant News | Find Articles at BNET". Findarticles.com. Retrieved 2009-07-17.
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- "Fortune 100 Best Companies to Work For 2017". Fortune. Retrieved 7 September 2017.