Open main menu

Wikipedia β

World Emoji Day is an unofficial holiday celebrated on July 17.[1][2] The day is deemed a "global celebration of emoji"[3] and is celebrated with emoji events and product releases.[4] Celebrated annually since 2014,[5] NBC reported that the day was Twitter's top trending item on July 17 in 2015.[6]



World Emoji Day is "the brainchild of Jeremy Burge"[7] according to CNBC who stated that "London-based founder of Emojipedia created it" in 2014.[8]

The New York Times reported that Burge created this on July 17 "based on the way the calendar emoji is shown on iPhones".[9] For the first World Emoji Day, Burge told The Independent "there were no formal plans put in place"[10] other than choosing the date.

Google changed the appearance of Unicode character U+1F4C5 📅 CALENDAR[11] to display July 17 on Android, Gmail and Hangouts products in 2016.[12]


On World Emoji Day 2015, Pepsi launched PepsiMoji which included an emoji keyboard and custom World Emoji Day Pepsi cans and bottles.[13] These were originally released in Canada, and expanded to 100 markets in 2016.[14]

In 2016, Sony Pictures Animation used World Emoji Day to announce T. J. Miller as the first cast member for The Emoji Movie,[15] Google released “a series of new emoji that are more inclusive of women from diverse backgrounds”[16] and Emojipedia launched the first World Emoji Awards.[17] Other World Emoji Day announcements in 2016 came from Disney,[18] General Electric, Twitter, and Coca-Cola.[19][20]

In 2017, Apple used World Emoji Day to announce its new emojis on iOS,[21][22] London's Royal Opera House presented 20 operas and ballets in emoji form[23] and winners of the World Emoji Awards[24] were announced from the trading floor of the New York Stock Exchange and broadcast on Cheddar.[25]


The Empire State Building was lit in "emoji yellow" for World Emoji Day in 2017[26][23] and the New York Stock Exchange Closing Bell was rung by Jake T. Austin of The Emoji Movie and Jeremy Burge from Emojipedia.[27]

A Guinness World Record was attempted in Dubai on World Emoji Day in 2017 for the "largest gathering of people dressed as emojis".[28]

Guests at World Emoji Day events have included Maggie Gyllenhaal, Andrew Rannells and Olivia Palermo at the Pepsi World Emoji Day Red Carpet in 2016[29][30] and Paula Abdul, Maya Rudolph, Liam Aiken, Jeremy Burge and Fern Mallis at the Saks Fifth Avenue red carpet on World Emoji Day in 2017.[31][32]

In the newsEdit

In 2016 Twitter noted that Australia's "emoji-loving" Foreign Minister Julie Bishop[33] shares her birthday with World Emoji Day.[34]

In 2017 US House Speaker Paul Ryan released a video on World Emoji Day claiming he “goes crazy on emojis”[35] which was widely criticized.[36][37]


  1. ^ Mastroianni, Brian (15 July 2016). "For World Emoji Day, Twitter reveals the most popular emoji around the globe". CBS News. Retrieved 16 July 2016. 
  2. ^ Newton, Jennifer (2017-09-15). "These are the 12 dates you should have in pencilled in your diary... from national hug day to world emoji day". The Sun. Retrieved 2017-09-16. 
  3. ^ "World Emoji Day". World Emoji Day. Retrieved 17 July 2016. 
  4. ^ Beall, Abigaill (16 July 2016). "17 July is World Emoji Day". Daily Mail. Retrieved 17 July 2016. 
  5. ^ "Twitter reveals Canada's favourite emojis in honour of World Emoji Day | Toronto Star". Retrieved 2017-06-12. 
  6. ^ "World Emoji Day: Why It's on July 17". NBC New York. Retrieved 2017-06-12. 
  7. ^ David, Javier (17 July 2016). "World Emoji Day finds its place on a packed calendar of holidays". CNBC. 
  8. ^ O'Neill Deighan, Emma (17 July 2015). "It's World Emoji Day, how will you celebrate?". Belfast Live. Retrieved 21 April 2016. 
  9. ^ Varn, Kathryn (25 April 2016). "The emoji inspired by a work of art". Universo Online. Retrieved 28 April 2016. 
  10. ^ Griffin, Andrew (17 July 2016). "World Emoji Day: Meet the man whose life work is cataloguing emoji". The Independent. Retrieved 18 July 2016. 
  11. ^ "Calendar Emoji". Emojipedia. 
  12. ^ "Android 7.1 Emoji Changelog". Emojipedia. 2016-10-21. Retrieved 2017-06-12. 
  13. ^ Fera, Rae Ann. "Pepsi Celebrates World Emoji Day With More Emoji". Fast Company. Retrieved 30 May 2016. 
  14. ^ Nudd, Tim Ann. "Pepsi Is About to Unleash Emojis on Its Bottles and Cans Globally This Summer". AdWeek. 
  15. ^ Sony Pictures Animation (July 17, 2016). "Emoji Movie: Express Yourself - T.J. Miller Audition". Twitter. 
  16. ^ Mastroianni, Brian. "Powerful women welcome new female emoji". CBS News. 
  17. ^ World Emoji Awards (July 18, 2016). "Winner of Best New Emoji for 2016". Twitter. 
  18. ^ Kimm, Matt. "Google Celebrates World Emoji Day With Gender Diversity". Inverse. 
  19. ^ Romano, Nick. "World Emoji Day: Zootopia emoji video, more celebrate Internet holiday". Entertainment Weekly. 
  20. ^ McCarthy, John. "How brands marked #WorldEmojiDay on Twitter". The Drum. 
  21. ^ Salam, Maya (2017-07-17). "Meet Apple's New Emojis: Zombies, Hijabs and Sandwiches Included". The New York Times. ISSN 0362-4331. Retrieved 2017-07-21. 
  22. ^ Hern, Alex (2017-07-17). "Apple marks World Emoji Day with beards, headscarves and breastfeeding". The Guardian. ISSN 0261-3077. Retrieved 2017-10-09. 
  23. ^ a b "Emojis honoured in world celebration". BBC News. 2017-07-17. Retrieved 2017-09-16. 
  24. ^ Desk, BWW News. "Winners of World Emoji Awards to be Announced on World Emoji Day". Retrieved 2017-07-21. 
  25. ^ Starnes, Anna (2017-07-16). "It's World Emoji day tomorrow and you can vote for your favourite". cambridgenews. Retrieved 2017-07-21. 
  26. ^ Sequin, Molly. "The Empire State Building will light up 'emoji yellow' for World Emoji Day". Mashable. Retrieved 2017-07-21. 
  27. ^ "Sony's The Emoji Movie Rings the NYSE Closing Bell". Retrieved 2017-07-21. 
  28. ^ "This weekend Dubai Mall is going to be filled with people dressed as Emojis. Yes, really.." What's On Dubai. 2017-07-11. Retrieved 2017-10-09. 
  29. ^ "Pepsi Celebrates World Emoji Day | Times Square Chronicles". Retrieved 2017-10-09. 
  30. ^ "*Heart Eyes* and More—Celebrities Share Their Favorite Emojis Ahead of World Emoji Day". Retrieved 2017-10-09. 
  31. ^ "Saks Fifth Avenue x The Emoji Movie". Retrieved 2017-10-09. 
  32. ^ WWD, Lisa Lockwood | (2017-07-18). "Saks Fifth Avenue, Sony team up for 'The Emoji Movie' merchandise". Los Angeles Times. ISSN 0458-3035. Retrieved 2017-10-09. 
  33. ^ Markson, Sharri (8 June 2015). "A Julie and Hugh affair". The Australian. Retrieved 30 May 2016. 
  34. ^ Stocks, Karen (16 July 2015). "Add a little colour to your Tweets on #WorldEmojiDay". Twitter. Retrieved 30 May 2016. 
  35. ^ "Paul Ryan Joins the #WorldEmojiDay Fun: 'I Go Crazy on Emojis'". Retrieved 2017-10-23. 
  36. ^ Moran, Lee (2017-07-18). "Paul Ryan's Attempt At Being A Relatable 'Emoji Guy' Backfires". Huffington Post. Retrieved 2017-10-23. 
  37. ^ Koerber, Brian. "Paul Ryan tried to be #relatable on emoji day and it did not go well at all". Mashable. Retrieved 2017-10-23. 

External linksEdit