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Steeden is an Australian sporting goods manufacturer, best known for producing rugby league footballs as well as netballs and soccer balls. Steeden is the official ball supplier of the 2013 Rugby League World Cup, National Rugby League (NRL), Rugby League State of Origin, Australia Rugby League, New South Wales Rugby League, Queensland Rugby League, New Zealand Rugby League, Australian Touch Association, The Betfred Super League, Betfred Championship and the Betfred League 1 and many more national governing bodies around the globe.[1][2]

IndustrySporting goods
Founded1958; 61 years ago (1958)
Area served
ProductsSports equipment
A Steeden football, as used in the NRL.

The Steeden name has become so synonymous with rugby league in Australia that it is often used as noun to describe the ball itself.[3][4][5] Other products Steeden produce are kicking tees, shoulder guards, bags, hit shields, boots, headgear, bibs, sock ties, whistles and water bottles.[6]


The Steeden brand was established in Queensland in 1958, when twins Eric and Raymond Steeden opened a factory in Brisbane, Australia producing leather cricket balls, rugby league footballs and boxing bags. The company moved to New South Wales in the 1960s, and was acquired by Gray-Nicolls Sports in 1995. Since then it has achieved great success in rugby league.


  1. ^ "Steeden-it's THE ball!". Rugby League World Cup. Archived from the original on 2013-12-04. Retrieved 2009-02-24. Cite uses deprecated parameter |dead-url= (help)
  2. ^ "Fiji UK agree partnership with major rugby league brand". Hull KR. Archived from the original on 2011-07-22. Retrieved 2009-02-24. Cite uses deprecated parameter |deadurl= (help)
  3. ^ "Berrigan gives Dogs a lesson". The Sydney Morning Herald. May 24, 2003. Archived from the original on May 17, 2004. Retrieved February 24, 2009. Cite uses deprecated parameter |dead-url= (help)
  4. ^ Walshaw, Nick (May 9, 2008). "The heartbeat propelling Finch". Herald Sun. Retrieved 2009-02-24.
  5. ^ Thurston, Johnathan (June 11, 2008). "Why Prince and I will dominate". Herald Sun. Retrieved 2009-02-24.
  6. ^

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