Wikipedia

Gopi Prasannaa

Gopi Prasannaa is an Indian graphic designer who has designed many movie posters in the South Indian film industry. His notable works include the graphic novel-style poster for Aaranya Kaandam (2010) and introducing first-look posters with Kaththi (2014). During the COVID-19 lockdown, he gained recognition for the nostalgic series 'Ninaivugalai Thedi'.

Gopi Prasannaa
Occupations
  • Poster artist
  • production designer
Years active2010–present
Notable workAaranya Kaandam (2010)
Kaththi (2014)
96 (2018)
Master (2021)

Personal life edit

Prasannaa's first film in a theater was Salangai Oli (1983) when he was 6 years old.[1] He was also interested in painting during his childhood.[2] Prasannaa admires movie poster artists like Tom Martin and some Japanese artists. He was inspired from the hand-drawn movie hoardings of Chennai's golden era and Maniyan Selvam's illustrations in Ananda Vikatan magazines during his youth.[3]

Career edit

 
The poster of Aaranya Kaandam. Fully illustrated in yellow and black, styled as a graphic novel illustration.

Prasannaa initially worked as a programmer, tried his hand in gaming, advertising and branding, before starting a career as a publicity designer.[4][3] His journey in publicity design began with the Tamil film Aaranya Kaandam, directed by Thiagarajan Kumararaja in 2010.[4][5] The poster was styled as a graphic novel fully illustrated in yellow and black making it the first of its kind for the Tamil industry.[6] In 2014, Prasannaa introduced the trend of first-look posters in Tamil cinema with the film Kaththi, a social drama directed by AR Murugadoss.[6][7] During the COVID-19 lockdown in India, Prasannaa created a series of retro movie posters for films like Sadma, 16 Vayathinile, Mullum Malarum, Mouna Raagam, Antha 7 Naatkal which are part of the 10-part series.[8][2] The series was named 'Ninaivugalai Thedi', which translates to 'chasing memories'.[1][2] He drew inspiration from the poster of Salangai Oli for the series.[1]

In 2021, the first-look poster of Master, directed by Lokesh Kanagaraj, released on New Year's Eve. It quickly went viral on social media and set records.[9]

Selected filmography edit

List of film posters designed by Gopi Prasannaa
Year Title Director Notes Ref.
2010 Aaranya Kaandam Thiagarajan Kumararaja Debut as publicity designer

1st of 3 collaborations with Thiagarajan Kumararaja

[5]
2014 Kaththi AR Murugadoss
2015 O Kadhal Kanmani Mani Ratnam 1st of 6 collaborations with Mani Ratnam [2]
2016 Theri Atlee
2017 Kaatru Veliyidai Mani Ratnam [3]
2017 Mersal Atlee
2018 Chekka Chivantha Vaanam Mani Ratnam [4]
2018 Sarkar AR Murugadoss
2018 96 Premkumar Chandran
2019 Super Deluxe Thiagarajan Kumararaja [10][11]
2019 Bigil Atlee
2019 Nerkonda Paarvai H. Vinoth
2021 Master Lokesh Kanagaraj 1st of 3 collaborations with Lokesh Kanagaraj
2022 Beast Nelson Dilipkumar
2022 Vikram Lokesh Kanagaraj
2022 Ponniyin Selvan: I Mani Ratnam
2023 Varisu Vamshi Paidipally
2023 Thunivu H. Vinoth
2023 Ponniyin Selvan: II Mani Ratnam
2023 Modern Love Chennai Thiagarajan Kumararaja (Ninaivo Oru Paravai) Also debut as production designer [12]
2023 Leo Lokesh Kanagaraj
2024 Ayalaan R. Ravikumar
TBA The Greatest of All Time† Venkat Prabhu
TBA Vettaiyan† T. J. Gnanavel
TBA Thug Life† Mani Ratnam [13]
TBA Dhruva Natchathiram: Chapter One – Yuddha Kaandam † Gautham Vasudev Menon
Key
† Denotes films that have not yet been released

References edit

  1. ^ a b c S, Gowri (2020-06-23). "Designer Gopi Prasannaa creates posters of yesteryear Tamil superhits using retro colour palettes". The Hindu. ISSN 0971-751X. Archived from the original on 2024-01-13. Retrieved 2024-01-13.
  2. ^ a b c d "Gopi Prasannaa fashions retro posters for classic Tamil films during lockdown". The Times of India. 2020-06-24. ISSN 0971-8257. Archived from the original on 2024-01-13. Retrieved 2024-01-13.
  3. ^ a b c Bakshi, Jahan Singh (2019-03-27). "Posterphilia: How Gopi Prasannaa Created The 'Super Deluxe' Poster". www.filmcompanion.in. Retrieved 2024-01-15.
  4. ^ a b c "From Aaranya Kaandam to Sarkar, publicity designer Gopi Prasanna on film posters and their impact in multiplex era-Entertainment News , Firstpost". Firstpost. 2018-07-25. Archived from the original on 2024-01-14. Retrieved 2024-01-14.
  5. ^ a b Bakshi, Jahan Singh (2018-12-17). "Posterphilia: The Best Indian Film Posters Of 2018". www.filmcompanion.in. Archived from the original on 2024-01-13. Retrieved 2024-01-13.
  6. ^ a b V,DHNS, Vivek M. "What goes behind the making of a film poster?". Deccan Herald. Archived from the original on 2024-01-13. Retrieved 2024-01-13.
  7. ^ "Tale of a title". The New Indian Express. Archived from the original on 2024-01-14. Retrieved 2024-01-14.
  8. ^ migrator (2020-06-22). "Publicity designer creates retro film posters to reconnect with classics". www.dtnext.in. Archived from the original on 2024-01-14. Retrieved 2024-01-14.
  9. ^ "Why is Vijay's Master poster blurry? Designer Gopi Prasanna reveals details". India Today. Archived from the original on 2024-01-13. Retrieved 2024-01-13.
  10. ^ "Gopi Prasanna creates graffiti for 'Super Deluxe'". The Times of India. 2019-03-27. ISSN 0971-8257. Archived from the original on 2019-04-13. Retrieved 2024-01-14.
  11. ^ Subramanian, Anupama (28 March 2019). "Graffiti art for Super Deluxe". Deccan Chronicle. Archived from the original on 21 June 2019. Retrieved 14 January 2024.
  12. ^ Raman, Sruthi Ganapathy (2023-05-27). "Production Designer Of Modern Love Chennai On Capturing The Soul Of The City". www.filmcompanion.in. Retrieved 2024-01-15.
  13. ^ "Kamal Haasan and Mani Ratnam tease fans ahead of the promo release; 'KH 234' crew announced!". The Times of India. 2023-10-27. ISSN 0971-8257. Retrieved 2024-01-24.

External links edit

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