WMT Digital is a web engineering and technology company headquartered in Miami, Florida. The company provides engineering web platforms for colleges and professional sports leagues including content creation, streaming services, subscriptions, ticketing, and marketing.[1]

WMT Digital
FormerlyWebME Technologies
Founded2011; 13 years ago (2011) in Miami, US
FounderAndres Focil
Headquarters777 Brickell Ave, Suite 500, ,
US
Number of locations
1
Area served
Worldwide
ServicesDigital Platform Solutions & Engineering
Websitewmt.digital

History

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WMT Digital began when Andres Focil was tasked with helping his alma mater by enhancing the University of Miami's athletic website's search engine presence, at a time when Miami's professional teams – Miami Heat, Miami Dolphins and Miami Marlins – were dominating the headlines in Miami. He was able to rework the university's athletic department's positioning digitally through search optimization, video and digital strategy, and soon their website was ranking higher in searches than the Miami Heat.[2]

Arkansas contacted him to see if he could help improve their search presence and revamp their college athletics website. After successful collaborations with Arkansas, Florida State, Clemson, LSU, and Georgia Tech, Focil collaborated with RevelXP (formerly Tailgate Guys) and eventually integrated their reservation, catering and online store platforms into WMT Digital. WMT Digital could now offer digital platforms for merchandise, content, video, data warehouse, ticketing and streaming into their client's web portals.[3][4]

WMT Digital collaborated with LaLiga and Clemson to design a digital video platform that allowed coaches to virtually interact with recruits, stream game footage and offer them virtual tours of the campus on a single platform during the COVID-19 pandemic.[5][6] The platform also provided LaLiga fans Fwith a new interactive watch party feature.[7][8]

In 2021, WMT Digital helped the University of Notre Dame release a streaming app similar to Netflix, Fighting Irish TV, which allows subscribers to access AI driven highlights, special content and every Fighting Irish game since 1991.[9][10][11]

The company's next major expansion was creating a stadium app for Ohio State's Horseshoe Stadium, which included access to concessions, parking, and game information. Creating an app for San Diego's Snapdragon Stadium was next. The stadium is home to San Diego State as well as professional teams, including the San Diego Legion and San Diego Wave FC.[12]

WMT Digital has clients such as USA Basketball, NFL, Professional Volleyball Federation, NASCAR, LaLiga, National Association of Basketball Coaches, and Collegiate Sports Connect.[13][14][15]

In 2024, WMT Digital finished a redesign of the USA Basketball website ahead of the 2024 Summer Olympics.[15]

In June 2024, WMT Digital acquired Aloompa, a mobile app provider for live event experiences.[16] In August of 2024, they announced they had acquired Event Dynamic, a leading provider of mobile event technology.[17][18]

The Six AI

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In 2023, Andres and the WMT Digital team developed The Six, an AI platform that automatically generates game recaps from box scores.[19] The software uses proprietary self-hosted large language models to scan game information and automatically produces recaps of games for university athletic departments.[20] The Six's name is a reference to the sixth man in sports, a utility player who fills the gaps since the software is meant to help produce content for non-revenue sports like baseball, ice hockey, soccer and volleyball.[21] The Six can even be configured to mimic the writing style of a journalist. The software has been beta-tested with Clemson, Vanderbilt and Arkansas.[22]

See also

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References

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  1. ^ "WMT Digital Creates Customized Digital Platforms for Their College Clients as Fan Demand for Exclusive Content Increases". Sports business Journal. 2022-12-28. Retrieved 2023-11-21.
  2. ^ "notre-dame-s-streaming-service-driving-viewership". www.bizjournals.com. Retrieved 2023-11-21.
  3. ^ "LSU Athletics Announces Partnership with WMT Digital". LSU. 2021-04-05. Retrieved 2023-11-24.
  4. ^ Athletics, Kyle Parkinson-Razorback (2021-09-07). "Arkansas launches Hogs+". www.kait8.com. Retrieved 2023-11-22.
  5. ^ Higgins, Laine (2021-02-03). "The College Football Team That Built a Dynasty by Thinking Like a Startup". Wall Street Journal. ISSN 0099-9660. Retrieved 2023-11-21.
  6. ^ "Tigers athletics announces digital services partnership with WMT". 247Sports. Retrieved 2023-11-22.
  7. ^ Burns2021-06-24T14:52:00+01:00, Michael. "Watch parties: How shared viewing is boosting fan engagement". IBC. Retrieved 2023-11-22.{{cite web}}: CS1 maint: numeric names: authors list (link)
  8. ^ Miller2021-03-11T10:33:00+00:00, Max. "La Liga expands live watch party platform". Broadcast. Retrieved 2023-11-22.{{cite web}}: CS1 maint: numeric names: authors list (link)
  9. ^ "Notre Dame releases new video platform called "Fighting Irish TV"". WNDU channel 16. 2021-03-23. Retrieved 2023-11-21.
  10. ^ Feldman, Jacob (2020-09-11). "Notre Dame Goes Virtual To Bring Fans Together on Gameday". Sportico.com. Retrieved 2023-11-22.
  11. ^ "Notre Dame Unveils New Video Platform". Notre Dame Fighting Irish - Official Athletics Website. 2021-03-22. Retrieved 2023-11-24.
  12. ^ Stadium, Snapdragon. "Snapdragon Stadium Launches New Website and Mobile App | Snapdragon Stadium". www.snapdragonstadium.com. Retrieved 2023-11-21.
  13. ^ https://newsletter.laliga.es/global-futbol/laliga-new-digital-watch-party-app-global-fans-unique-engagemen[dead link]
  14. ^ "NABC Expands Digital Presence with Relaunch of Official Website". National Association of Basketball Coaches. 2022-01-21. Retrieved 2023-11-24.
  15. ^ a b "Inside USA Basketball's website rebrand from WMT to improve UX, streamline internal operations". www.sportsbusinessjournal.com. 2023-12-01. Retrieved 2023-12-30.
  16. ^ "WMT Digital Acquires Aloompa, the Leading Mobile App Provider for Live Events". wmt.digital. 2024-06-03. Retrieved 2024-06-18.
  17. ^ "WMT Digital Acquires Event Dynamic and Partners With USA Basketball". www.bizjournals.com. Retrieved 2024-09-25.
  18. ^ "SBJ Tech: WMT acquires Event Dynamic, rebrands it as Tillion". www.sportsbusinessjournal.com. Retrieved 2024-09-25.
  19. ^ "Las Vegas Is Having A Moment". Front Office Sports. Retrieved 2023-11-23.
  20. ^ Sports, W. S. C. (2023-09-14). "Exploring the Impact of Generative AI in Sports". WSC SPORTS. Retrieved 2023-11-23.
  21. ^ "SBJ Power Up: College athletic departments tap AI to recap games". www.sportsbusinessjournal.com. Retrieved 2023-11-23.
  22. ^ "How WMT's new software, The Six, is using AI to automate game recaps for college sports". www.sportsbusinessjournal.com. 2023-05-19. Retrieved 2023-11-23.
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