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Joe (website)

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Joe (Joe.ie, Joe.co.uk) styled as JOE is a news website aimed at young men in the UK and Ireland with over 2 million unique monthly visitors per month.[1] It is owned by Maximum Media.[2][3][4][5][6] The original website www.joe.ie was founded by Irish entrepreneur Niall McGarry.[3][4] Her.ie is a related website aimed at young women in Ireland. HerFamily.ie also forms part of the group.[7]

Joe.ie
Joe.ie logo.png
Type Online newspaper
Owner(s) MaximumMedia
Editor Paddy McKenna
Founded 2010 (2010)
Circulation 2 million unique visitors per month[1]
Website www.joe.ie

Joe.ieEdit

The site was founded in 2010 and it was nominated for a Golden Spider Award in the One to Watch category in its first year and in the News and Entertainment category in 2013.[8][9][10] Showbiz website Goss.ie described it as "more influential" than traditional media in August 2016.[11] It is edited by Paddy McKenna.[2] The site's android app has had over 50,000 installs.[12] In November 2016, The Advertising Standards Authority for Ireland upheld a complaint about an ad for Sprite featured on the site.[2]

SportsJoe.ieEdit

SportsJOE.ie was launched in 2014, as an offshoot of JOE.ie, offering "in-depth analysis".[1] Daily Telegraph and Sunday Independent sports columnist Dion Fanning moved to the site in 2015.[1][13]

Joe.co.ukEdit

The millennial[14] and "men, not lads" site was launched in September 2015 with Tony Barrett of The Times and former footballer Ledley King among the contributors.[15][16][4][7]

ReferencesEdit

  1. ^ a b c d Slattery, Laura (6 November 2014). "How Irish digital media companies are betting on sport". Irish Times. Archived from the original on 27 March 2016. Retrieved 8 November 2016. 
  2. ^ a b c Slattery, Laura (3 November 2016). "Complaints upheld against 'sexist' Sprite advertisement". Irish Times. Retrieved 4 November 2016. 
  3. ^ a b "JOE.ie boss McGarry plots €20m move on UK market". Irish Independent. Retrieved 4 November 2016. 
  4. ^ a b c Jackson, Jasper (23 October 2016). "'Assumptions other titles make about young men are flawed' says Joe.co.uk boss". The Guardian. Retrieved 4 November 2016. 
  5. ^ "Here's what Offaly man Joe Troy makes of his epic Snapchat story going viral worldwide". DailyEdge.ie. 27 October 2016. Archived from the original on 4 November 2016. Retrieved 4 November 2016. The next day, his friend decided to post it on Facebook and send it to Joe.ie 
  6. ^ Sexton, Colette (7 August 2016). "Never a slow week for Joe.ie". Sunday Business Post. Archived from the original on 8 November 2016. Retrieved 8 November 2016. (Subscription required (help)). 
  7. ^ a b "Maximum launches Joe.co.uk". Sunday Business Post. 22 April 2015. Archived from the original on 2015. Retrieved 14 November 2016. (Subscription required (help)). 
  8. ^ "JOE.ie founder to speakin (sic) Galway". Advertiser.ie. Retrieved 8 November 2016. 
  9. ^ Dillon Scott, Piers (29 October 2010). "A quick tour of this year's Eircom Spiders awards and nominees". TheSociable.co. Archived from the original on 15 October 2012. Retrieved 8 November 2011. 
  10. ^ "TV3's ShowPal™ wins prestigious Spider Award" (Press release). TV3 (Ireland). 29 November 2013. Retrieved 8 November 2016. 
  11. ^ Ryan, Ali (24 August 2016). "Our Influencer List Explained". Goss.ie. Archived from the original on 25 August 2016. 
  12. ^ "Google Play: JOE.ie -The voice of Irish men". 
  13. ^ Farrell, Sinéad (27 March 2016). "Sunday Paper Review: Dion Fanning explains his reasons for switching to Sports Joe and tackles the subject of click bait". Newstalk. Archived from the original on 6 November 2016. Retrieved 6 November 2016. 
  14. ^ Prior, David (10 October 2016). "Social Chain launches rival to The Lad Bible and Joe.co.uk with millennial-focused Sporf". ProlificNorth.co.uk. Archived from the original on 11 October 2016. Retrieved 11 October 2016. 
  15. ^ Southern, Lucinda (7 January 2016). "Lad-lite publisher JOE Media rings in 2016 by doubling its UK team". Digiday.com. Archived from the original on 9 January 2016. 
  16. ^ Flynn, Robert (31 August 2015). "Joe.ie all set to launch new website "for men, not lads."". MediaHQ.com. Archived from the original on 14 November 2016. Retrieved 14 November 2016. 

External linksEdit