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The Poynter Institute for Media Studies is a non-profit school for journalism located in St. Petersburg, Florida. The school is the owner of the Tampa Bay Times newspaper.[2][3]

Poynter Institute
Logo Poynter.png
Logo of the Poynter Institute
MottoDemocracy needs journalism. Journalism needs Poynter.
TypeSchool of Journalism
EstablishedMay 29, 1975
PresidentNeil Brown[1]
Location, ,



The school began on May 29, 1975, when Nelson Poynter, the owner and chairman of the St. Petersburg Times (now the Tampa Bay Times) and Times Publishing Company, announced that he planned to start a small journalism school called the Modern Media Institute. (The name of the school was changed to the Poynter Institute almost a decade later.)

In 1977, Nelson Poynter willed ownership of the Times Publishing Company to the Institute so that after his death the school would become the owner of the St. Petersburg Times. Poynter died on June 15, 1978, at the age of 74. He had become ill in his office just a few hours after he helped break ground for the new St. Petersburg campus of the University of South Florida.

At that point the Institute began to grow into the larger school that exists today. The current building and campus officially opened in December 1985.

Craig Newmark is a board member of the Poynter Foundation and donated $1 million to it in 2015.[4][5]

News UniversityEdit

News University, or NewsU, is a project of the Poynter Institute, offering newsroom training to journalists and journalism students through its interactive e-learning program and links to other journalist training opportunities. The program is a partnership between the John S. and James L. Knight Foundation and the Poynter Institute. Launched in April 2005, NewsU offers free self-directed courses, live "Webinars", and group online seminars.[6]

See alsoEdit



  1. ^ "Neil Brown". Poynter.
  2. ^ "Company Overview of The Poynter Institute for Media Studies, Inc". Bloomberg. Retrieved 16 November 2018.
  3. ^ "Short film celebrates Pulitzer Prize centennial". Florida. 12 April 2016. Retrieved 13 April 2016. The Poynter Institute, which owns the Tampa Bay Times, hosted one such event on March 31.
  4. ^ Gold, Hadas (12 December 2016). "Craigslist founder gives Poynter Institute $1 million to support 'journalism ethics'". Politico. Retrieved 16 November 2018.
  5. ^ O'Shea, Chris (12 December 2018). "Craig Newmark Donates $1 Million to Poynter Institute". Ad Week. Retrieved 16 November 2018.
  6. ^ "About Poynter's News University". News University. Retrieved 31 January 2014.

External linksEdit