Maajja (stylised in all lowercase) is an independent record label and distribution company based out of Toronto and Chennai. Unlike traditional record labels, the label does not own their artists’ master recordings.[1]

maajja
Founded2021 (2021)
Founder
Country of originCanada
Location
Official websitewww.maajja.com

HistoryEdit

2021―present: FormationEdit

Maajja was founded by Canadian tech entrepreneurs, Noel Kirthiraj, Sen Sachi, Prasana Balachandra, in collaboration with A.R. Rahman as a "technology-enabled label alternative" created with artists in mind.[2]

Maajja was announced to the public on 26 January 2021 in a video, presented by A.R. Rahman, on the maajja YouTube channel.[3]

MissionEdit

What ends up happening is you will have all these great musicians leave the industry as they may not be able to sustain themselves financially. Many end up doing some other job to pay the bills, which takes the focus away from creation. As maajja, if we’re able to solve even a fraction of that and help artists sustain themselves, we would have made an impact in the lives of millions,

Noel Kirthiraj[1]

Maajja aims to establish sustainable careers for their artists, hence the label not owning master recordings and all copyrights remaining with the artists when they release music via the label.[1]

ArtistsEdit

DiscographyEdit

List of songs distributed by Maajja
Release date Title Artist Type Format Language Ref.
5 March 2021 "Amnesia" Shan Vincent de Paul (ft. Ami) Single Streaming, digital download English
7 March 2021 "Enjoy Enjaami" Dhee (ft. Arivu)
produced by Santhosh Narayanan
Single Streaming, digital download Tamil
16 April 2021 "Vince" Two's a Company Single Streaming, digital download English
23 April 2021 "Kaadhal Aagalaam" Magisha Single Streaming, digital download Tamill
23 April 2021 "Idhu Varai" Staccato Single Streaming, digital download Tamil
23 April 2021 "Vaa Sakhi" Maalavika Sundar Single Streaming, digital download Tamil
23 April 2021 "Free Will" Pravin Saivi & Sakhti Amaran Single Streaming, digital download Tamil
30 April 2021 High on Music Steve Cliff Album Streaming, digital download
30 April 2021 "Ondrallo" Tha Mystro (ft. Vernon G Segaram) Single Streaming, digital download Tamil
30 April 2021 "Un Tholil Naan Saaya" Shashaa Tirupati (ft.Keba Jeremiah) Single Streaming, digital download Tamil
4 June 2021 "Savage" Shan Vincent de Paul Single Streaming, digital download English
2 July 2021 "Neeye Oli" Shan Vincent de Paul, Navz-47
produced by Santhosh Narayanan
Single Streaming, digital download English, Tamil
7 July 2021 "XO" dasa, Shaq-T Single Streaming, digital download
6 August 2021 "Hard Times" Shan Vincent de Paul Single Streaming, digital download English
12 August 2021 Kalliyugam dasa, Shaq-T EP Streaming, digital download
22 August 2021 "Uyire" Shan Vincent de Paul, Yanchan Single Streaming, digital download English, Tamil
3 September 2021 Made in Jaffna Shan Vincent de Paul Album Streaming, digital download English, Tamil
30 September 2021 "Fear" Shilpa Ananth Single Streaming [4]

ReferencesEdit

  1. ^ a b c "COVER STORY: Back to the Roots -". My Site. 2021-08-21. Retrieved 2021-09-29.
  2. ^ "New platform maajja announces talents and plans for 2021". www.radioandmusic.com. Retrieved 2021-04-12.
  3. ^ "A.R. Rahman launches a new age music label for independent voices". The Week. Retrieved 2021-07-20.
  4. ^ team, Saachibaat com. "Indian vocalist and composer Shilpa Ananth to release new avant-pop single, 'Fear'". Saachi Baat. Retrieved 2021-09-29.