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Klick is a global group of companies in the area of health marketing and advertising. It is the world's largest, independent health agency.[dubious – discuss]
| Company type | Private |
|---|---|
| Industry | Health marketing |
| Founded | 1997 |
| Founders |
|
| Headquarters | Toronto, Ontario, Canada |
| Revenue | $510 million[1] (2022) |
Number of employees | 1487 (2023[1]) |
| Website | www |
History
editKlick was founded in 1997.[2] In 2016 Klick established its offices in New York City. According to Medical Marketing + Media, clients at the time included AstraZeneca, Novartis, Roche, Pfizer and Sanofi.[3]
The company introduced the SymPulse in 2017. It was designed to transmit the symptoms of Parkinson's disease to allow them to be felt and understood by care providers.[4][5] In 2021 it created ”Community Unity”, a video series with the Vaccine Confidence Project at the London School of Hygiene & Tropical Medicine which discusses frequently asked questions about the COVID-19 vaccines.[6]
In 2022, Klick announced regional hubs in Sao Paulo, London, and Singapore. In addition to its existing offices in Toronto, New York City, and Philadelphia, it also planned to open locations in Basel, Buenos Aires, Munich and Tokyo to complement the hubs.[7][8]
Operations
editKlick Health is described by Strategy as the "world's largest independent health agency".[7][9] According to The Drum, the company has had "double-digit growth every year".[10] In 2006, Klick Health replaced its internal email systems with a new software program intended for messaging and project management.[2] This program, named Genome, incorporates analytics to potentially improve productivity and has been associated with the agency's expansion.[11][12] The organizational structure of Klick Health has not included a human resources department, which was a point of concern for some employees.[13][11] Its research and development division is Klick Labs.[14] Klick's research and development division, Klick Labs, developed an AI program able to analyze people's voices to determine whether or not they have type 2 diabetes.[15]
Awards
edit- Gold, Silver, and Bronze Lions, and a Grand Prix in Innovation at the Cannes Lions International Festival of Creativity[16][17][18]
- Named third best Independent Agency of the Year in the world, and second for Healthcare Agency and Network of the Year at the 2024 Cannes Lions[19]
- Multiple Clio Awards and Clio Independent Agency of the Year (2023, 2024)[20][21][22]
References
edit- ^ a b Marc Iskowitz (12 June 2023). "Agency 100 2023: Klick Health". Medical Marketing + Media.
- ^ a b Bryan Borzykowski (8 March 2013). "Want better intraoffice communication? Get rid of e-mail". The Globe & Mail. Archived from the original on 11 March 2013.
- ^ Larry Dobrow (5 July 2016). "Klick Health". Medical Marketing + Media.
- ^ Guy Dixon (25 August 2017). "The feeling of empathy". The Globe and Mail.
- ^ Christina Farr (9 November 2017). "This device will let you feel what it's like to suffer from Parkinson's". CNBC.
- ^ Syraat Al Mustaqeem (15 December 2021). "Community Unity: new YouTube series explains why the vaccine can help us all". The Standard.
- ^ a b Christopher Lombardo (21 June 2022). "Klick Health is expanding internationally". Strategy.
- ^ "Klick to open seven new offices around the world by end of year". Campaign. 21 June 2022.
- ^ White, Jennifer; Licholai, Greg (2021). Klick Health: Global Pandemic Crisis Management. United Kingdom: Yale School of Management. doi:10.4135/9781071910757. ISBN 978-1-0719-1075-7.
- ^ Sam Bradley (11 March 2021). "Inside the biggest health agency you've probably never heard of". The Drum.
- ^ a b Josephine Moulds (6 April 2018). "Robot managers: the future of work or a step too far?". The Guardian.
- ^ Joel Mathis (August 2012). "Stop using email for everything". MacWorld. Vol. 29, no. 8.
- ^ Lauren Weber; Rachel Feintzeig (9 April 2014). "Companies say no to having an HR department". The Wall Street Journal.
- ^ Kristin Canning (9 November 2023). "How AI uses voice to detect diabetes". Medscape.
- ^ Canning, Kristin (November 9, 2023). "How AI Uses Voice to Detect Diabetes". Medscape.
- ^ Jennifer Horn (20 June 2023). "Cannes 2023: Klick takes Gold in Design". Strategy.
- ^ Andrew Jeffrey (18 June 2024). "Cannes Digest: Klick and Rethink lead way in Canada's Lions wins". Strategy Online.
- ^ Tim Nudd (20 June 2024). "Klick Health wins Innovation Grand Prix for app that detects type 2 diabetes via voice recordings". AdAge.
- ^ "Klick Health had a heck of a week at Cannes: behind the winning campaigns". Indie Agency News. 27 June 2024.
- ^ "2023 Clio Health Winners". Clios. Retrieved 2024-07-12.
- ^ "2024 Clio Health Winners". Clios. Retrieved 1 April 2024.
- ^ Corr, Amy (13 June 2024). "'Michael CeraVe' campaign wins 5 Grands at Clio Health Awards". Clios.
External links
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