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Gqom /ᶢǃʱòm/ (Igqomu)[pronunciation?] is a style of house music that emerged a decade into the 21st century from the city of Durban in KwaZulu Natal, South Africa.[1] The style features wavy and bass beats produced with software such as FL Studio, and has gained prominence in London.[2][3] The word gqom, sometimes expressed as qgom, igqom, gqomu or variants thereof, derives from an onomatopoeic combination of click consonants from the Zulu & the Xhosa language that represents a hitting drum. Music connoisseurs who were actively and rigorously involved in influencing the masses to accept and embrace the new, shift-shaping sound included the likes of South African rapper, Okmalumkoolkat, Italian record label Gqom Oh owner, Malumz Kole[4], Afrotainment record label owner, DJ Tira as well as music taste-maker and personal public relations liaison, Cherish LaLa Mankai[4][5]. Related artists are DJ Lag, DJ Bongz, Lord The Dj, Dj Noffoh, Dj Nkaa, Rudeboyz, Distruction Boyz, DJ Maphorisa and Babes Wodumo.

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