Articles relating to Aunt Jemima and its advertising campaigns. It was an American breakfast brand for pancake mix, table syrup, and other breakfast food products. The original version of the pancake mix was developed in 1888–1889 by the Pearl Milling Company and was advertised as the first "ready-mix" cooking product. Aunt Jemima was modeled after, and has been a famous example of, the "Mammy" archetype in the Southern United States.