WCAB (590 AM) is a radio station broadcasting a classic country format, licensed to Rutherfordton, North Carolina, United States. The station is currently owned by Todd Fowler, through licensee Skyline Media of Rutherfordton, LLC. WCAB operates at 1,000 watts day and 228 watts night, both non-directional.

WCAB
Frequency590 kHz
BrandingPure Country 100.9/590
Programming
FormatClassic country
Affiliations
Ownership
Owner
  • Todd Fowler
  • (Skyline Media of Rutherfordton, LLC)
History
First air date
October 19, 1966
Call sign meaning
Country At Its Best
Technical information[1]
Licensing authority
FCC
Facility ID29261
ClassD
Power
  • 1,000 watts (day)
  • 228 watts (night)
Transmitter coordinates
35°23′35″N 81°55′23″W / 35.39306°N 81.92306°W / 35.39306; -81.92306
Translator(s)100.9 W265DW (Rutherfordton)
Links
Public license information
Websitepurecountry101.com

The station is an affiliate of the Atlanta Braves radio network, the largest radio affiliate network in Major League Baseball.[2] The station also carries The Rush Limbaugh Show.

During the 1970s and ’80s, it played top forty hits. Ron Wood, Bob St. Thomas, Jiving Jock Tadlock, and The Flying Dutchman were some of the famous and leading DJs during that era.

On January 1, 2024, WCAB changed its format from oldies to classic country, branded as "Pure Country 100.9/590".[3]

References

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  1. ^ "Facility Technical Data for WCAB". Licensing and Management System. Federal Communications Commission.
  2. ^ "Affiliate Radio Stations". The Official Site of the Atlanta Braves.
  3. ^ WCAB to Flip to Classic Country Radioinsight - December 29, 2023
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