Cellco Partnership, Inc., doing business as Verizon Wireless (commonly shortened to Verizon, and stylized as verizon), is an American telecommunications company which offers wireless products and services. It is a wholly owned subsidiary of Verizon Communications. With 149 million subscribers as of October 2017, Verizon Wireless is the largest wireless telecommunications provider in the United States.
Verizon's current logo since 2015.
|Founded||April 4, 2000Bedminster, New Jersey, U.S.in|
|Headquarters||Basking Ridge, New Jersey, U.S.|
Number of locations
|2,330 owned retail stores|
Footnotes / references|
The company is headquartered in Basking Ridge, New Jersey. It was founded in 2000 as a joint venture of American telecommunications firm Bell Atlantic, which would soon become Verizon Communications, and British multinational telecommunications company Vodafone. Verizon Communications became the sole owner in 2014 after buying Vodafone's 45-percent stake in the company.
It operates a national 4G LTE network covering about 98 percent of the U.S. population, which in December 2015 won or tied for top honors in each category of the RootMetrics RootScore Reports. Verizon Wireless offers mobile phone services through a variety of devices. Its LTE in Rural America Program, with 21 rural wireless carriers participating, covers 2.7 million potential users in 169 rural counties. Verizon Wireless announced in 2015 that it was developing a 5G, or fifth generation, network.
In September 1999, American phone company Bell Atlantic and U.K.-based Vodafone Airtouch PLC proposed they would create a new wireless phone service joint venture valued at $70 billion. The joint venture was being created as Bell Atlantic underwent a merger with GTE Corporation. In April 2000, the companies announced that the Bell Atlantic-GTE merger would take the name Verizon and that the Bell Atlantic-Vodafone wireless unit would be called Verizon Wireless (legally Cellco Partnership d/b/a Verizon Wireless). Verizon Communications owned 55 percent of Verizon Wireless while Vodafone retained 45 percent ownership. Regulators with the Federal Communications Commission approved the Bell Atlantic-GTE merger June 16, 2000, creating the largest wireless company in the U.S. Verizon Wireless held this market position until Cingular acquired AT&T Wireless Services in 2004.
Throughout the 2000s, Verizon acquired several wireless phone companies and assets across the country, including West Virginia Wireless in 2006; Ramcell in 2007; Rural Cellular Corporation and SureWest Communications, both in 2008. Also in 2008, Verizon struck a deal to buy Alltel for $5.9 billion in equity while assuming $22.2 billion worth of debt. The deal finalized January 9, 2009, again making Verizon Wireless the country's biggest cellphone network. As per the agreement, Verizon sold rural wireless properties across 18 states to AT&T. Those properties were in Alabama, Arizona, California, Colorado, Iowa, Kansas, Michigan, Minnesota, Montana, Nebraska, Nevada, New Mexico, North Dakota, South Dakota, Tennessee, Utah, Virginia and Wyoming. Verizon's acquisitions continued in the 2010s, including the purchases of some Plateau Wireless markets in 2012 and Golden State Cellular's operator in 2014.
Majority owner Verizon Communications became sole owner of its wireless business in 2014, when it bought Vodafone's 45 percent stake. Vodafone received $58.9 billion cash, $60.2 billion in stock and $11 billion in other transactions. An article in The New York Times estimated Verizon Wireless' valuation at about $290 billion.
In late 2014, it became known that Verizon Wireless uses deep packet inspection for server-side insertion of a customer-unique ID field ("X-UIDH") into all unencrypted HTTP headers. The mechanism has been referred to as "supercookie" or "perma-cookie", although it is not technically a cookie in that it does not store information on the customers device and is transparent to the user. It can not be averted with common mechanisms like ad-blockers; however it can not be inserted into encrypted HTTPS and VPN connections. Verizon advertises the system to marketing partners. The Electronic Frontier Foundation has called on Verizon to terminate the program, calling it a "profound violation of trust", expressing concern over abuse by third parties, and questioning the legality of Verizon modifying their users' outgoing data without offering them the possibility of a full opt-out. In January 2015, Verizon announced they would give customers the option of opting out, and as of April 1, 2015, Verizon now allows customers to opt-out either online or calling a special phone number.
In February 2017, in the wake of competition from Sprint and T-Mobile, and initiatives to expand the capacity and improve the quality of its network by using macrocells and supporting carrier aggregation, Verizon announced that it would bring back an "unlimited" data plan (subject to throttling in heavy network areas after 22 GB of usage). Verizon's decision not to restrict the bitrate of video services prompted Sprint and T-Mobile to remove similar restrictions from their own plans.
Verizon Wireless operates a 4G LTE network, which, as of January 2016, covers about 98 percent of the U.S. Before their LTE network was launched, they operated an exclusively CDMA2000 network (the other major CDMA2000 carrier in the US being Sprint). Verizon began its initial tests for the 4G LTE network in 2008 in order to move from older-generation mobile communications technologies to the emerging global standard. In December 2010, Verizon Wireless launched a fledgling 4G LTE network in 39 markets. By December 2011, only a year after launch, 200 million Americans were covered with 4G LTE, and 190 markets were covered. As of 2016, 98% percent of the U.S. is covered with LTE, and 92% of all data traffic is on LTE.
In 2012, the service provider bought spectrum from the country's biggest cable companies, including Comcast, and Spectrum (Time Warner Cable and Bright House Networks at the time) to improve its data network across the U.S. The new capacity allowed Verizon to launch what it calls XLTE (LTE on Band 4) in 2013, providing more capacity in congested and well-populated markets.
Because 4G LTE is a data-transmitting network, when it launched, Verizon customers' voice calls were still carried over the company's CDMA2000 network, which was developed for 3G cellphones. In September 2014, Verizon launched voice over LTE (VoLTE); this allowed voice calls to transmit via the data-only LTE network. This also allows for simultaneous voice and data services, something that is unavailable on traditional CDMA2000 calls. Along with VoLTE, Verizon also announced support for HD Voice, which provides higher quality audio for VoLTE calls, and native Video Calling for Android phones. In March 2016, Verizon enabled support for Wi-Fi Calling, which allows calls to be placed over a Wi-Fi Network. As of August 2015, nearly 4 million of Verizon's 103.7 million subscribers used VoLTE.
A report by RootMetrics on carrier performance in the first half of 2015 ranked Verizon's network as the best in overall national performance, network reliability, network speed, data performance and call performance. For the second half of 2015, RootMetrics's RootScore Report ranked Verizon Wireless No. 1 in overall performance, network speed, network reliability, call performance and data performance. Verizon Wireless and AT&T tied for first in text performance.
In September 2015, Verizon's chief information and technology architect Roger Gurnani stated that Verizon was planning to trial a 5G wireless network within 12 months, with "some level of commercial deployment" by 2017. In late-August 2016, Verizon officially announced that it had rolled out LTE Advanced services in 461 markets. The company promoted that the technology would allow at least 50% higher LTE data speeds on supported devices.
Radio frequency summaryEdit
The following is a list of known 2G, 3G, and LTE frequency bands which Verizon employs in the United States:
|Frequency Band||Band Number||Protocol||Generation||Status||Notes|
|850 MHz CLR||0||1xRTT/EV-DO/eHRPD||2G/3G||Active/Refarming to 4G LTE ||Verizon is currently refarming spectrum used for its 2G/3G CDMA networks to 4G LTE in markets where additional LTE capacity is needed; refarming will be completed by the end of 2019.|
|1900 MHz PCS||1|
|850 MHz CLR||5||LTE||4G|
|1900 MHz PCS||2|
|700 MHz Upper C Block||13||Active||Main LTE band, completed deployment mid-2013.|
|1700/2100 MHz AWS||4||Branded as "XLTE", additional band for increased bandwidth in major markets. Rolling out to new markets as needed. Rolled out to over 461 markets as of mid-2016.|
RootMetrics RootScore awardsEdit
|Report Date||Overall Performance rank||Call Performance rank||Text Performance rank||Data Performance rank||Network Speed rank||Network Reliability rank|
|1st Place||1st Place||1st Place||1st Place||2nd Place
(Tied #1: AT&T)
Verizon Wireless offers certain applications and services that are exclusive to its subscribers. Many of these apps are pre-loaded on Verizon devices—primarily Android smartphones. The company has received criticism for this practice, as users and critics have viewed the applications to be "bloatware" that are sometimes redundant to applications already included with the device's operating system.
The NFL Mobile app allows Verizon Wireless subscribers to stream National Football League games and NFL Network on their devices. While previously a subscription-based service, NFL Mobile was made free to all subscribers beginning in the 2015 NFL season. As part of an exclusivity agreement with the NFL, only Verizon Wireless subscribers could stream NFL telecasts to devices with screens 7 inches (18 cm) or less in size. This contract ended after the 2017 NFL season; Verizon agreed to a new five-year, non-exclusive digital rights agreement, which removes the device class exclusivity, and focuses more upon distributing its streams and other enhanced digital content via its portfolio of internet media brands, rather than being exclusive to Verizon Wireless subscribers.
The My Verizon app is used for account management, including checking usage statistics and managing the user's service plan and account features. Verizon Cloud, which allows photos, videos, contacts, messages and call logs to be synchronized online, was released in April 2013 initially for Android phones, followed the next month by a launch for iOS. Verizon Messages, otherwise known as Message+, is an alternate text messaging app that additionally allows messages to be synchronized between multiple devices. VZ Navigator is a subscription-based maps and navigation service which provides turn-by-turn navigation, crowdsourced traffic data, weather, events and entertainment listings, gas prices, roadside assistance, 2D and 3D views. The Verizon Support & Protection app provides technical support services, lost device location, and on Android, antivirus functionality.
Verizon Family Locator is a subscription-based service and app can be used to track the locations of family members on a map for up to 10 devices. Verizon Family Base allows parents to restrict when and how their children use their phones, view their children's contacts and lock the devices. Verizon also offers the GizmoPal, a wristband-worn phone for children that is restricted to only placing or receiving calls from one of two designated caregivers, and has GPS tracking.
Other Verizon Wireless apps include Field Force Manager, which allows employers to manage employees with GPS, management timesheets and oversee travel, Visual Voice Mail and Roadside Assistance.
Products and servicesEdit
Verizon Wireless offers cellphones, home telephone, and Internet services through a variety of devices.
Wireless phone servicesEdit
Verizon Wireless offers smartphones powered by Apple's iOS, Google's Android, Microsoft's Windows Phone and BlackBerry OS. Its basic phones use Verizon's 3G network, while the smartphones use their 4G LTE network. The company offers different voice and data plans for its users.
Wireless home phoneEdit
Introduced in February 2011 as Verizon Wireless Home Phone Connect, Wireless Home Phone uses Verizon's cellular network rather than using traditional landline wires to provide home phone service.
Mobile Wi-Fi and broadbandEdit
Verizon Wireless sells Wi-Fi hotspot devices, including Jetpack 4G LTE Mobile Hotspot AC791L and Jetpack MiFi 6620L. Verizon Wireless' home Internet services includes 4G LTE Broadband Router with Voice that can power a home's wireless network and connect up to 10 devices and a home phone.
LTE in Rural AmericaEdit
The LTE in Rural America Program (or LRA program), introduced in May 2010, covers 2.7 million potential users over 225,000 miles in 169 rural counties. Under this program, partners lease spectrum from Verizon Wireless and connect to the company's network, and Verizon provides technical support and resources to help the rural wireless company build out its own 4G LTE network. The program extends the footprint of 4G LTE coverage for both the rural carrier and Verizon, as customers can take advantage of both networks. As of 2015, all LRA members have fully rolled out their 4G LTE networks.
- Appalachian Wireless
- Bluegrass Cellular
- Carolina West Wireless
- Chariton Valley
- Chat Mobility
- Copper Valley Telecom
- Bravado Wireless (former Sprocket Wireless by Cross Telephone)
- Custer Telephone
- Ketchikan Public Utilities
- Matanuska Telephone Association
- Mid-Rivers Wireless
- Northwest Missouri
- Pioneer Cellular
- Strata Networks
- Southwestern Wireless (former Key Communications)
- S & R Communications
- Thumb Cellular
- Triangle Communications
- Wireless Partners
- Pressman, Aaron (August 2, 2016). "Verizon hired this U.K. mobile CEO to charm U.S. customers". Fortune. Retrieved January 25, 2017.
- "John G. Stratton". www.verizon.com.
- "The History of Verizon Communications". Verizon Wireless. Retrieved May 7, 2007.
- "Executive Leadership". Aboutus.verizonwireless.com. Retrieved May 15, 2012.
- "Stores 2010 Hot 100 Retailers". Stores.org.
- "Cellco Partnership, Inc.: Private Company Information". bloomberg.com. Retrieved 2018-08-11.
- "How Verizon, AT&T, T-Mobile, Sprint and more stacked up in Q3 2017: The top 7 carriers". FierceWireless. November 10, 2017. Retrieved November 13, 2017.
- "Timeline: Verizon and Vodafone's long relationship". Reuters. April 25, 2013. Retrieved July 21, 2015.
- De La Merced, Michael J.; Scott, Mark (September 2, 2013). "Verizon seals long-sought $130 billion deal to own wireless unit". The New York Times. Retrieved July 21, 2015.
- "Better Matters". Verizon Wireless. Retrieved August 23, 2016.
- Cheng, Roger (February 17, 2016). "OK, this is the fastest wireless carrier in the nation". CNET. Retrieved February 22, 2016.
- "Profile: Verizon Communications Inc". Reuters. Retrieved February 4, 2016.
- Goldstein, Phil (October 15, 2015). "Verizon: All 21 LTE in Rural America carrier partners have launched service". Fierce Wireless. Retrieved January 28, 2016.
- Cheng, Roger (September 8, 2015). "Verizon to be first to field-test crazy-fast 5G wireless". CNET. Retrieved January 22, 2016.
- Noguchi, Yuki (September 21, 1999). "Bell Atlantic, Vodafone join wireless services". The Washington Post. Retrieved July 21, 2015.
- Schiesel, Seth (April 4, 2000). "Bell Atlantic and GTE pick post-merger name". The New York Times. Retrieved July 21, 2015.
- "Bell, GTE merger approved". CNN. June 16, 2000. Retrieved July 21, 2015.
- Chen, Kathy (March 31, 2000). "FCC approves wireless-assets merger of Bell Atlantic, Vodafone AirTouch". Wall Street Journal. Retrieved July 21, 2015.
- Rubner, Justin (October 26, 2004). "Cingular, AT&T Wireless deal complete, new focus on the horizon". Atlanta Business Chronicle. Retrieved July 21, 2015.
- "Business briefs". Charleston Daily Mail. February 4, 2007. Retrieved July 21, 2015.
- "Southwestern Oregon to benefit from Verizon Wireless network expansion". Salem-News.com. February 18, 2008. Retrieved July 21, 2015.
- "FCC approves Verizon, Rural Cellular merger". Dow Jones Newswires. August 1, 2008. Retrieved July 21, 2015.
- Frommer, Dan (January 22, 2008). "Verizon Wireless SureWest Wireless biz. Who's next?". Business Insider. Retrieved July 21, 2015.
- Reardon, Marguerite (January 9, 2009). "Verizon completes Alltel purchase". CNET. Retrieved July 21, 2015.
- Sorkin, Andrew Ross; Holson, Laura M. (June 6, 2008). "Verizon agrees to buy Alltel for $28.1 billion". The New York Times. Retrieved July 21, 2015.
- Svensson, Peter (May 9, 2009). "AT&T to buy Verizon territories, affecting 1M subscribers". The Associated Press. Retrieved July 21, 2015.
- Dano, Mike (June 24, 2014). "AT&T scoops up 40,000 customers, spectrum assets of Plateau Wireless". FierceWireless.com. Retrieved July 21, 2015.
- Dano, Mike (April 21, 2014). "Verizon Wireless consumes Golden State Cellular and Mobi PCS". FierceWireless.com. Retrieved July 21, 2015.
- Holton, Kate; Carew, Sinead (September 2, 2013). "Verizon, Vodafone agree to $130 billion wireless deal". Reuters. Retrieved July 21, 2015.
- "Verizon Injecting Perma-Cookies to Track Mobile Customers, Bypassing Privacy Controls". Electronic Frontier Foundation. Retrieved January 19, 2014.
- "Checking known AT&T, Verizon, Sprint, Bell Canada & Vodacom Unique Identifier beacons". Retrieved January 19, 2014.
- Timberg, Craig. "Verizon, AT&T tracking their users with 'supercookies'". The Washington Post. Retrieved January 19, 2014.
- Eckersley, Peter (January 15, 2015). "Which Apps Protect Against Verizon and Turn's Invasive User Tracking?".
- Hoffman-Andrews, Jacob (November 14, 2014). "AT&T Ditches Tracking Header Program; Verizon Still Refuses".
- "Verizon lets customers opt out of program that inserted 'super cookie' to track mobile browsing". FierceWireless. Retrieved May 11, 2015.
- "Verizon Hires Former O2 CEO Ronan Dunne to Head Wireless Unit". Bloomberg. Retrieved March 22, 2017.
- "Comcast confirms plans to launch mobile phone service in 2017". The Verge. Retrieved October 8, 2016.
- "Comcast Is Launching a Wireless Service Next Year". The Motley Fool. Retrieved October 8, 2016.
- "Inside Verizon's Decision to Go Unlimited". Fortune. Retrieved March 22, 2017.
- Ha, Anthony. "Evie teams up with Verizon to launch a new search experience next to your Android home screen". TechCrunch. Retrieved March 30, 2017.
- "Verizon phones will soon get the useless 'AppFlash' search tool in an upcoming rollout". March 28, 2017.
- Robins, Michael Sheetz, Anjali (2018-06-08). "Verizon picks Hans Vestberg as its next CEO, showing how the company is prioritizing 5G". CNBC. Retrieved 2018-06-11.
- Parker, Tammy (February 23, 2014). "Verizon, Sprint lead on delivering mobile data traffic over LTE". Fierce Wireless. Retrieved January 28, 2016.
- Segan, Sascha (February 6, 2015). "CDMA vs. GSM: What's the difference?". PC Magazine. Retrieved January 28, 2016.
- Reardon, Marguerite (December 1, 2010). "Verizon to launch 4G wireless network December 5". CNET. Retrieved January 28, 2016.
- "Happy 1st Anniversary, Verizon Wireless 4G LTE!". Verizon Wireless News Center. Retrieved August 10, 2016.
- "1Q 2016 Quarter Earnings Conference Call Webcast". www.verizon.com. Retrieved August 12, 2016.
- Gikas, Mike (May 21, 2014). "What is Verizon's new high-speed XLTE, and why should I care?". Consumer Reports. Retrieved January 28, 2016.
- Chen, Brian X. (May 19, 2014). "Verizon Wireless Names Faster Part of Its Network: XLTE". The New York Times. Retrieved January 28, 2016.
- Reardon, Marguerite (August 26, 2014). "Verizon set to launch voice-over-LTE service nationwide". CNET. Retrieved January 28, 2016.
- Goldstein, Phil (August 11, 2015). "Verizon's Small: We have close to 4M VoLTE customers". Fierce Wireless. Retrieved January 28, 2016.
- Miller, Matthew (August 18, 2015). "RootMetrics says Verizon clear leader in wireless performance, T-Mobile CEO furious". ZDNet. Retrieved January 28, 2016.
- "Verizon's faster LTE service is now available in over 450 cities". The Verge. Retrieved October 8, 2016.
- Marek, Sue (June 27, 2013). "Verizon to start refarming PCS spectrum for LTE in 2015". FierceWireless. Retrieved September 12, 2016.
- Segan, Sascha (June 27, 2013). "Verizon: Nationwide LTE 'Substantially Complete' | News & Opinion". PC Magazine. Retrieved July 20, 2013.
- Santos, Alexis (October 15, 2013). "Verizon's LTE boosted in 'major markets' by new frequency, hits 80 Mbps down (update)". Engadget. Retrieved October 26, 2013.
- Baig, Edward (February 18, 2016). "Study: Verizon takes top networking honors". USA Today. Retrieved April 12, 2016.
- "RootScore Awards". RootMetrics. 2016. Retrieved April 8, 2016.
- "Samsung Galaxy S5 Bloatware Removal Guide". Laptop Magazine. Retrieved October 22, 2014.
- "Bloatware Creeps Into Android Phones". Wired. Retrieved October 22, 2014.
- "Friday Rant: The Ever-Sorrier State of Android Bloatware". Time. Retrieved October 22, 2014.
- "Verizon's exclusivity for live games on mobile expected to end". Sports Business Daily. Retrieved 2017-10-23.
- "CBS Tackles New Game With Super Bowl 50: Digital Viewers And Live-Streamed Ads". Variety. January 26, 2016. Retrieved January 28, 2016.
- "Super Bowl 2016: How to watch Super Bowl 50 on TV, online on CBS". CBSSports.com. Retrieved January 30, 2016.
- Spangler, Todd (September 4, 2015). "Verizon Wireless Drops $5 Monthly Fee to Watch NFL Live Games for All Customers". Variety. Retrieved July 21, 2015.
- Rovell, Darren (December 11, 2017). "Verizon, NFL agree to new 5-year deal worth nearly $2.5 billion". ESPN.com. Retrieved December 11, 2017.
- "Verizon's exclusivity for live games on mobile expected to end". Sports Business Daily. Retrieved October 23, 2017.
- Cardenas, Edward (May 24, 2015). "App brings IndyCar racing from the track to mobile devices". CBSDetroit.com. Retrieved July 21, 2015.
- "Verizon's new plans raise prices for more data". USA Today. Retrieved July 18, 2016.
- Komando staff (September 22, 2014). "Verizon App: See usage, network performance, set limits and more". Kommando.com. Retrieved July 21, 2015.
- Bereznak, Alyssa (October 24, 2014). "How to lock down your data usage once and for all". Yahoo! Tech. Retrieved July 21, 2015.
- Fingas, Jon (April 29, 2013). "Verizon Cloud backup service rolling out for Android, comes soon to iOS". Engadget. Retrieved July 21, 2015.
- Whitney, Lance (May 24, 2013). "Verizon Cloud adds online storage for iOS devices". CNET. Retrieved July 21, 2015.
- Musil, Steven (March 21, 2013). "New Verizon app untethers text messages from your cell phone". CNET. Retrieved July 21, 2015.
- Lendino, Jamie (March 23, 2010). "VZ Navigator 5 review". PC Magazine. Retrieved July 21, 2015.
- Chuang, Tamara (February 23, 2015). "Mailbag: Most Internet providers offer antivirus software for free". The Denver Post. Retrieved July 21, 2015.
- Rosenbloom, Stephanie (June 13, 2013). "Where is everyone? Try a tracking app". The New York Times. Retrieved July 21, 2015.
- Webster, Scott (June 24, 2013). "Six ways to share your exact location with family (and why)". CNET. Retrieved July 21, 2015.
- Cheng, Roger (February 13, 2014). "So is Verizon's 'More Everything' plan a good deal?". CNET. Retrieved July 21, 2015.
- Alvarez, Edgar (November 26, 2014). "LG GizmoPal wearable lets kids call their parents with one button". Engadget. Retrieved July 21, 2015.
- Segan, Sascha (January 30, 2015). "LG GizmoPal (Verizon Wireless)". PC Magazine. Retrieved July 21, 2015.
- John Breeden II (June 5, 2014). "GPS, geofencing drive highway department efficiency". GCN. Retrieved July 21, 2015.
- Bradley, Tony (December 31, 2014). "Crucial features iPhone users just take for granted". Forbes. Retrieved July 21, 2015.
- Harris, Brad. "Verizon Wireless and Roadside Assistance". Demand Media. Retrieved July 21, 2015.
- Colley, Angela (July 20, 2012). "5 ways to get cheap (or even free) roadside assistance". Christian Science Monitor. Retrieved July 21, 2015.
- Albanesius, Chloe (August 7, 2015). "New Verizon plans ditch phone subsidies, contracts". PC Magazine. Retrieved February 4, 2016.
- Cheng, Roger (August 7, 2015). "Verizon kills off service contracts, smartphone subsidies". CNET. Retrieved February 4, 2016.
- Knutson, Ryan (April 24, 2014). "Verizon Wireless gets a boost from home phones — yes, home phones". The Wall Street Journal. Retrieved February 4, 2016.
- Kumar, Ajay (October 16, 2015). "Verizon Jetpack 4G LTE Mobile Hotpost AC791L". PC Magazine. Retrieved February 4, 2016.
- Cheng, Roger (September 25, 2013). "Verizon Wireless nudges into home phone, broadband biz". CNET. Retrieved February 4, 2016.
- "Verizon's LTE in Rural America (LRA) Program Celebrates Five Years of Delivering Advanced Wireless Services to Rural Customers". Verizon Wireless News Center. Retrieved May 20, 2015.