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"Very Nice"
Single by Seventeen
from the album Love & Letter Repackage Album
LanguageKorean
ReleasedJuly 4, 2016
GenreK-pop
Length3:12
LabelPledis
Composer(s)
Lyricist(s)
Seventeen singles chronology
"Pretty U"
(2016) 		"Very Nice"
(2016) 		"Boom Boom"
(2016)
Music video
"Very Nice" on YouTube

"Very Nice" also commonly known by its Korean title "Aju Nice" (Korean: 아주 Nice) is a song by South Korean boy group Seventeen. It was released as one the lead single from the repackaged edition of their debut studio album Love & Letter on July 4, 2016. Despite peaking at only 22 on South Korea's Circle Chart (then Gaon Chart) and winning no music show awards, "Very Nice" is considered to be one of Seventeen's signature songs and has placed in a number of lists for top 100 K-Pop songs.

Background and release

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“Pretty U” came about after I kept thinking and thinking and thinking, but I think "Very Nice" was decided on from the time it was a guide. I was thinking about changing it because it was a guide, but then I said, "it's "Very Nice", isn't it?"

— Woozi on the song's production, News1[1]

On April 26, 2016, Seventeen released their first studio album Love & Letter, having debuted the year earlier.[2] "Pretty U", the lead single for Love & Letter earned the group their first win on a Music Show, with two consecutive wins at Show Champion.[3]

On June 25, Seventeen announced the repackage of their first album, to be released on July 4.[4] The tracklist was released on July 27, with "Very Nice" serving as the lead single.[5] A teaser for the music video was released on July 1.[6]

Composition

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"Aju Nice" was written by Seventeen members Woozi, S.Coups and Vernon alongsisde regular Seventeen collaborator Bumzu, and was composed by Woozi and Bumzu. Speaking about the track, Bumzu said that he worked on it for 48 hours, only speaking to Woozi during that time. He also mentioned that S.Coups came up with the chorus of repeated "Very Nice".[7]

The song has been described as a "high-octane anthem", with the use of "circus-like horns, ramped-up crowd cheers, and even random slurping noises".[8] It was written in the key of D♯ minor with a tempo of 122 beats per minute.[9]

Music video

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The music video was released on the same day as the album release, July 4, and was directed by South Korean video production company Digipedi.[10][11] It features a plot of the members of Seventeen in the exciting phase of liking someone during youth, with scenes at a school, a basketball court, and a boxing ring. Throughout the video, confetti and flower petals explode from the members, portraying the intensity of adolescent love.[6][12] In dance scenes, the group wears white shirts with suspenders, with "upbeat" and "well-coordinated" choreography.[13][12]

The video was Seventeen's third music video to pass 100 million views on YouTube in 2022, 6 years after it was released.[14]

Reception

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Professional ratings
Review scores
SourceRating
IZM[15]     

Hong Yoo from The Korea Herald praised the song, writing that "Seventeen went wild blasting its fierce energy not only through the music itself but also through choreography".[16] IZM's Jeong Su-min writing that the song "catches the eye with an attractive first impression", although Jeong criticized the song for "reinforc[ing] orientalism".[15] Describing "Super", Neil Z. Yeung from AllMusic wrote that it "pulses to life with a booming beat, euphoric build-up, and a popping drop".[17]

Featured on the list of the 100 best songs of 2023 by Rolling Stone, "Super" ranked number 47 and was dubbed "a victory-lap single".[18] On NME's midyear list of the best K-pop songs of 2023, Rhian Daly wrote that the song "somehow arranges them into a cohesive and infectious whole" and called it "a constantly transforming song that shifts through vows to keep moving forward, gratitude-filled moments of reflection".[19] Grammy included it in their list of the 15 K-pop Songs That Took 2023 By Storm.[20] Palmer Haasch of Business Insider ranked it second best in The best K-pop songs of 2023.[21]

The song was Seventeen's first top 40 entry on the Billboard Global 200.[22] In South Korea, the song has been charting on the Circle Digital Chart for more than 14 weeks, reaching a peak of three on its second week.[23]

Live performances

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To promote the

Legacy

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In 2021, South Korean music streaming service Melon ranked "Very Nice" at number 80 on their list of the top 100 K-Pop songs of all time.[24] In 2023, Rolling Stone placed "Very Nice" at number 68 on their own list of the 100 best Korean pop songs of all time, crediting the song for cementing the group as leaders of "the sweet, bubbly, boy-group concept".[8]

 
Seventeen performing "Very Nice" during their 'Be The Sun' world tour

Part of the song's legacy is its place in Seventeen's encore performances. Following final speeches at a concert, Seventeen have become known to perform "Very Nice" on repeat, any amount of times from seven[25] to fifteen times[26] and occasionally taking breaks to encourage fans to sing the lyrics.[27] The encore has been dubbed "never-ending Aju Nice" and is often regarded as a highlight of Seventeen's performances.[28][29][30]

Numerous other K-Pop groups have covered "Very Nice". Most notably, girl group Nmixx performed a cover at KCON LA in 2022.[31] Mamamoo and Golden Child have also performed covers.[32][33]

"Very Nice" often re-enters South Korean real-time music charts in conjunction with new Seventeen releases, having charted at number 123 next to the release of Fighting, and charting within the top 100 with the release of Left and Right.[34][35]

Accolades

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Awards for "Super"
Year Organization Award Result Ref.
2023 MTV Video Music Awards Best K-Pop Nominated [36]
MAMA Awards Best Dance Performance Male Group Won [37]
Best Music Video Nominated
Song of the Year Longlisted
2024 Golden Disc Awards Digital Song Bonsang Won [38]
Digital Daesang Nominated
Circle Chart Music Awards Artist of the Year – Digital Nominated [39]
Artist of the Year – Global Streaming Nominated
Artist of the Year – Streaming Unique Listeners Nominated

Charts

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Certifications

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Certifications for "Very Nice"
Region Certification Certified units/sales
Streaming
Japan (RIAJ)[43] Gold 50,000,000†

† Streaming-only figures based on certification alone.

References

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  1. ^ Han, In-gu (15 July 2016). "'아주 NICE'한 세븐틴, 뭐 하나 물어볼게(인터뷰)". 뉴스1 (in Korean). Retrieved 25 June 2024.
  2. ^ Benjamin, Jeff (5 May 2016). "Seventeen Send Their 'First Love&Letter' to Top 5 of World & Heatseekers Album Charts". Billboard. Retrieved 25 June 2024.
  3. ^ Park, Jeong-hyeon (11 May 2016). "세븐틴, '예쁘다'로 '쇼 챔피언' 2주 연속 1위". 스타뉴스 (in Korean). Retrieved 25 June 2024.
  4. ^ Kim, Sun-woo (25 June 2016). "세븐틴, 리패키지 앨범 첫 컴백 티저 이미지 공개 '아주 NICE'". www.xportsnews.com (in Korean). Retrieved 25 June 2024.
  5. ^ Han, In-gu (27 June 2016). "세븐틴 리패키지 타이틀곡은 `아주 NICE`". 매경ECONOMY. Retrieved 25 June 2024.
  6. ^ a b "'컴백' 세븐틴, 짧지만 미친존재감..'아주 NICE'". 조선일보 (in Korean). 23 July 2020. Retrieved 25 June 2024.
  7. ^ Benjamin, Jeff (16 December 2022). "BUMZU Breaks Down His K-Pop Process & Creating Music With 'An Unchanging Set of Values'". Billboard. Retrieved 25 June 2024.
  8. ^ a b "The 100 Greatest Songs in the History of Korean Pop Music". Rolling Stone. 20 July 2023. Retrieved 25 June 2024.
  9. ^ "Key, tempo of VERY NICE By SEVENTEEN Musicstax". musicstax.com. Retrieved 2024-06-25.
  10. ^ "[K-스토리] 세븐틴 ′아주 NICE′ 뮤비, 공개 일주일 만에 500만뷰 돌파". m.thesegye.com (in Korean). 11 July 2016. Retrieved 25 June 2024.
  11. ^ Seventeen (2016). Love & Letter Repackage (photobook). South Korea: LOEN Entertainment. Credit.
  12. ^ a b "RESPECT. Review: SEVENTEEN Shouts "Very Nice" in Comeback MV". RESPECT. The Photo Journal of Hip-Hop Culture. 6 July 2016. Retrieved 25 June 2024.
  13. ^ Lee, Sang-won (4 July 2016). "[V Report Plus] Seventeen releases 'Very Nice' music video". kpopherald.koreaherald.com. Retrieved 25 June 2024.
  14. ^ Lee, Tae-soo (2 May 2024). "세븐틴 '아주 나이스' 뮤비 1억뷰 돌파…통산 세 번째". Yonhap News (in Korean). Retrieved 25 June 2024.
  15. ^ a b Jeong, Su-min (May 2023). "손오공 Single Review". IZM (in Korean). Archived from the original on 2023-08-10. Retrieved 2023-08-08.
  16. ^ Yoo, Hong (2023-04-25). "[Album Review] Seventeen's "FML" encourages youth with message of hope". The Korea Herald. Archived from the original on 2023-08-10. Retrieved 2023-08-08.
  17. ^ Yeung, Neil Z. "Seventeen 10th Mini Album 'FML' Review". AllMusic. Archived from the original on August 10, 2023. Retrieved August 8, 2023.
  18. ^ "The 100 Best Songs of 2023". Rolling Stone. December 1, 2023. Archived from the original on December 8, 2023. Retrieved May 28, 2024.
  19. ^ "The 15 best K-pop songs of 2023 – so far". NME. June 28, 2023. Retrieved December 16, 2023.
  20. ^ Assis, Tássia (December 21, 2023). "15 K-Pop Songs That Took 2023 By Storm: From Seventeen's "Super (손오공)" to NewJeans' "Super Shy"". grammy.com. Retrieved December 23, 2023.
  21. ^ Haasch, Palmer (December 26, 2023). "The best K-pop songs of 2023, ranked". Business Insider. Retrieved December 27, 2023.
  22. ^ Cite error: The named reference billboard was invoked but never defined (see the help page).
  23. ^ "Circle Digital Chart". Circle Chart (in Korean). Archived from the original on July 7, 2022. Retrieved August 8, 2023. etc.
  24. ^ "80위 아주 NICE - 세븐틴 (SEVENTEEN)". Melon. Melon. Retrieved 25 June 2024.
  25. ^ Bell, Crystal (7 September 2022). "Seventeen's 'Be The Sun' World Tour In 9 Unforgettable Moments". Nylon. Retrieved 25 June 2024.
  26. ^ Webster, Abby (25 July 2023). "SEVENTEEN live in Seoul: unbeatable energy from K-pop's peerless performers". NME. Retrieved 25 June 2024.
  27. ^ Lee, Jan (14 October 2022). "Concert review: K-pop boy band Seventeen mount a stellar sold-out show". The Straits Times. Retrieved 25 June 2024.
  28. ^ "SEVENTEEN bring the heat with 'BE THE SUN' Seoul concerts — gig report". SEVENTEEN bring the heat with 'BE THE SUN' Seoul concerts — gig report Bandwagon Music media championing and spotlighting music in Asia. 27 June 2022. Retrieved 25 June 2024.
  29. ^ "SEVENTEEN - WORLD TOUR". 360 MAGAZINE - GREEN DESIGN POP NEWS. 27 June 2022. Retrieved 25 June 2024.
  30. ^ "Review: Seventeen's 'Ode to You' rattles Seoul with unwavering love for fans". kpopherald.koreaherald.com. Retrieved 25 June 2024.
  31. ^ Inc, Natasha. "【ライブレポート】NMIXXが「VERY NICE」、TO1は「That That」をカバー！LAが沸いた「KCON」DAY2レポ（写真45枚）". 音楽ナタリー (in Japanese). Retrieved 25 June 2024. {{cite news}}: |last1= has generic name (help)
  32. ^ "MAMAMOO - Very Nice (SEVENTEEN) [2019 MBC Music Festival Ep 2]". 2 January 2020. Retrieved 25 June 2024.
  33. ^ "[Golden Child - VERY NICE] Special Stage M COUNTDOWN 180809 EP.582". 9 August 2018. Retrieved 25 June 2024.
  34. ^ "세븐틴(Seventeen), 써클차트 19회 랭크·차트점유율 1.2%로 공동 11위·상위 3.0%…대표곡은 'HOT'(2023년 3주차)". 톱스타뉴스 (in Korean). 26 January 2023. Retrieved 25 June 2024.
  35. ^ "[음원차트] 청량하게 돌아온 세븐틴, 'Left & Right'로 헹가래 준비 OK!". digitalchosun.dizzo.com (in Korean). Retrieved 25 June 2024.
  36. ^ Grein, Paul (August 8, 2023). "Taylor Swift Is Top Nominee for 2023 MTV Video Music Awards (Complete List)". Billboard. Archived from the original on August 8, 2023. Retrieved August 8, 2023.
  37. ^ Grein, Paul (2023-11-29). "SEVENTEEN, NewJeans Are Top Winners at 2023 MAMA Awards". Billboard. Retrieved 2024-01-08.
  38. ^ "Golden Disc Awards 2024 Full Winners List: Jung Kook, NewJeans, Stray Kids, SEVENTEEN Take Home Trophies". outlookindia. January 6, 2024. Retrieved January 6, 2024.
  39. ^ Lee, Da-gyeom (January 10, 2024). NCT 드림, ‘2023 써클차트’ 디지털 앨범상...올해의 가수상은 20팀(종합) [NCT Dream won the '2023 Circle Chart' Digital Album Award... Singer of the Year Award goes to 20 teams (Comprehensive)] (in Korean). Maeil Gyeongje. Retrieved January 10, 2024 – via Naver.
  40. ^ "Digital Chart – Week 18 of 2023". Circle Chart (in Korean). Archived from the original on May 11, 2023. Retrieved July 30, 2023.
  41. ^ "Seventeen Chart History (World Digital Song Sales)". Billboard. Retrieved July 30, 2023.
  42. ^ "Digital Chart – July 2016". Circle Chart (in Korean). Retrieved June 25, 2024.
  43. ^ "Japanese single streaming certifications – Seventeen – Very Nice" (in Japanese). Recording Industry Association of Japan. Retrieved June 25, 2024. Select 2022年12月 on the drop-down menu
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