Marisa at Klick/sandbox
Company typePrivate
IndustryHealth marketing
Founded1997
Founders
  • Leerom Segal
  • Aaron Goldstein
  • Peter Cordy
HeadquartersToronto, Ontario, Canada
Revenue$510 million[1] (2022)
Number of employees
1487 (2023[1])
Websitewww.klick.com

Klick is a group of companies in the area of health marketing and commercialization.

History

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Klick was founded in 1997.[2] In 2016 Klick established its offices in New York City. According to Medical Marketing + Media, clients at the time included AstraZeneca, Novartis, Roche, Pfizer and Sanofi.[3]

The company introduced the SymPulse in 2017. It was designed to transmit the symptoms of Parkinson's disease to allow them to be felt and understood by care providers.[4][5] In 2021 it created ”Community Unity”, a video series with the Vaccine Confidence Project at the London School of Hygiene & Tropical Medicine which discusses frequently asked questions about the COVID-19 vaccines.[6]

In 2022, Klick announced regional hubs in Sao Paulo, London, and Singapore. In addition to its existing offices in Toronto, New York City, and Philadelphia, it also planned to open locations in Basel, Buenos Aires, Munich and Tokyo to complement the hubs.[7][8]

Operations

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Klick Health is the "world's largest independent health agency".[7] The company has had "double-digit growth every year".[9] In 2006, Klick eliminated internal email systems in favour of a new software program for messaging and project management.[2] The agency's growth is supported by this Genome system, which uses analytics to enhance productivity.[10][11]

The company's structure did not include a human resources department, which some staff cited as a concern.[12][10] Its research and development division is Klick Labs.[13]

Awards

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  • Named third best Independent Agency of the Year in the world, and second for Healthcare Agency and Network of the Year at the 2024 Cannes Lions[17]

References

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  1. ^ a b Marc Iskowitz (12 June 2023). "Agency 100 2023: Klick Health". Medical Marketing + Media.
  2. ^ a b Bryan Borzykowski (8 March 2013). "Want better intraoffice communication? Get rid of e-mail". The Globe & Mail. Archived from the original on 11 March 2013.
  3. ^ Larry Dobrow (5 July 2016). "Klick Health". Medical Marketing + Media.
  4. ^ Guy Dixon (25 August 2017). "The feeling of empathy". The Globe and Mail.
  5. ^ Christina Farr (9 November 2017). "This device will let you feel what it's like to suffer from Parkinson's". CNBC.
  6. ^ Syraat Al Mustaqeem (15 December 2021). "Community Unity: new YouTube series explains why the vaccine can help us all". The Standard.
  7. ^ a b Christopher Lombardo (21 June 2022). "Klick Health is expanding internationally". Strategy.
  8. ^ "Klick to open seven new offices around the world by end of year". Campaign. 21 June 2022.
  9. ^ Sam Bradley (11 March 2021). "Inside the biggest health agency you've probably never heard of". The Drum.
  10. ^ a b Josephine Moulds (6 April 2018). "Robot managers: the future of work or a step too far?". The Guardian.
  11. ^ Joel Mathis (August 2012). "Stop using email for everything". MacWorld. Vol. 29, no. 8.
  12. ^ Lauren Weber; Rachel Feintzeig (9 April 2014). "Companies say no to having an HR department". The Wall Street Journal.
  13. ^ Kristin Canning (9 November 2023). "How AI uses voice to detect diabetes". Medscape.
  14. ^ Jennifer Horn (20 June 2023). "Cannes 2023: Klick takes Gold in Design". Strategy.
  15. ^ Andrew Jeffrey (18 June 2024). "Cannes Digest: Klick and Rethink lead way in Canada's Lions wins". Strategy Online.
  16. ^ Tim Nudd (20 June 2024). "Klick Health wins Innovation Grand Prix for app that detects type 2 diabetes via voice recordings". AdAge.
  17. ^ "Klick Health had a heck of a week at Cannes: behind the winning campaigns". Indie Agency News. 27 June 2024.
  18. ^ "2023 Clio Health Winners". Clio. Retrieved 1 April 2024.
  19. ^ Amy Corr (13 June 2024). "'Michael CeraVe' campaign wins 5 Grands at Clio Health Awards".

Further reading

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  • Jennifer White; Greg Licholai (2023). "Klick Health: Global Pandemic Crisis Management". Business Cases. Yale School of Management. doi:10.4135/9781071910757.
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Category:1997 establishments