RF|Binder is a full-service public relations agency headquartered in New York with an office in Boston, as well as bureaus in Chicago, Los Angeles, Philadelphia and South Florida.
As one of the top twenty independent public relations agencies in the United States, RF|Binder was named The Holmes Report Creative Agency of the Year in 2010.
History
editFounded by Bill Ruder and David Finn in 1948, the Ruder Finn Group has been in the field for more than 60 years. With combined revenues of more than $100 million, the Ruder Finn Group has offices in 20 cities and partner agencies in 31 countries. RF|Binder is part of the Group's consultancy, which focuses on working with major corporations and brands on corporate reputation and brand assignments.
CEO
editAmy Binder has served as CEO since 2001. Amy receieved her A.B. with Honors from Brown University and her M.B.A. from the Graduate School of Business, Columbia University.
Services
editSome of the services that RF|Binder offers are: Brand and Corporate Reputations Programs, Corporate Social Responsibility, Emerging Digital Media, Research and Measurement, Thought Leadership and Expert Positioning, Public Affairs, Experiential Marketing, Crisis Management and Litigation Support.
Clients
editThe agency's clients include: al fresco, Ameriprise Financial, Areva, BAND-AID, Bank of America, Calorie Count, Canaport LNG, Cargill, Dagoba, Dr. Praeger's, Dunkin' Donuts, fiserv, gazelle, HEAF, International Reading Association, Johnson's, Malaysia Kitchen, McGraw Hill Education, Repsol, Scharffen Berger, Stride Rite, Talenti, thismoment, Vinho Verde wines, and Wines of Germany.
Awards
edit2011 - Silver Bulldog Award for Best Company Positioning/Branding for "Dunkin' Donuts: Brewing a Winner in the Coffee & Breakfast Wars". 2010, 2008 - Silver Bulldog Award for Best Food & Beverage Campaign for "Thinking Inside the Box" with Dunkin's Donuts. 2009 - The Holmes Report Sabre Awards - Creative Agency of the Year. 2007 - Gold Sabre Award for "Restaging in a Highly Competitive Environment" with Dunkin' Donuts. 2006, 2005 - Silver Sabre Award for "Banking on Neighborhoods One at a Time" with Bank of America.