USC Annenberg School for Communication and Journalism
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The USC Annenberg School for Communication and Journalism comprises a School of Communication and a School of Journalism at the University of Southern California (USC). Starting July 2017, the school’s Dean is Willow Bay, succeeding Ernest J. Wilson III, Ph.D.
The Annenberg School for Communication and Journalism was established in 1971 through the support of Jewish United States Ambassador Walter H. Annenberg. The USC Department of Communication Arts and Sciences and the School of Journalism became part of USC Annenberg in 1994.
School of Communication: The USC Annenberg School of Communication is the school's center for general communications. It offers degrees from undergraduate to doctorates. Its current director is Sarah Banet-Weiser, who took over from Larry Gross in 2014.
Degrees offered: B.A. (communication), M.A. (global communication, communication management, public diplomacy, strategic public relations), Ph.D. (communication)
Degrees offered: B.A. (journalism, public relations), M.A. (journalism, specialized journalism, strategic public relations)
- The Annenberg Networks Network focuses on social network studies and computational social science. The Annenberg Networks Network
- The Annenberg Research Network on International Communication generates research on international communication issues.
- The Johnson Communication Leadership Center provides undergraduate scholarships and conducts research on the role of African-Americans in the media.
- Geoffrey Cowan.
- The Center for the Digital Future studies communication technology and mass media and their impact on individuals, communities and nations around the world. Includes the research project:
- Surveying the Digital Future
- The USC U.S.-China Institute (USCI) informs public discussion of the evolving and multidimensional U.S.-China relationship through policy-relevant research, graduate and undergraduate training, and professional development programs for teachers, journalists, and officials. It produces public events, documentary films, and magazines.
USCI was established in 2006 by USC President C.L. "Max" Nikias (then provost). In fall 2011, USCI became part of the USC Annenberg School for Communication and Journalism, whose programs include those on public diplomacy, new Chinese media, and economics reporting.
- The USC Center on Public Diplomacy, operated in partnership with the USC College's School of International Relations, examines how government, corporate and non-state actors engage foreign audiences to facilitate intercultural dialogue and understanding worldwide. Includes the:
- U.S. Canada Fulbright Chair in Public Diplomacy
- The Haptics Lab, which develops the science of integrating the sense of touch into human/computer interactions, is supported by the Integrated Media Systems Center, a National Science Foundation Engineering Research Center.
- The Metamorphosis Project is an in-depth examination of the transformations of urban community under the forces of globalization, new communication technologies and population diversity.
- The Norman Lear Center is a multidisciplinary research and public policy center exploring implications of the convergence of entertainment, commerce and society. Includes the research projects.
- The mission of the Strategic Public Relations Center is to advance the study, practice and value of public relations through research and engagement with professionals in the field.
- The Annenberg Innovation Lab
- The USC Annenberg Institute of Sports, Media & Society
- Knight Digital Media Center
- USC Annenberg/California Endowment Health Journalism Fellowships
- USC Annenberg/Getty Arts Journalism Program
- Institute for Justice and Journalism
- NEA (National Endowment for the Arts) Arts Journalism Institute in Theater and Musical Theater
- Everett M. Rogers Award for Achievement in Entertainment Education
- Selden Ring Award for Investigative Reporting
- USC Annenberg Walter Cronkite Award for Excellence in Television Political Journalism
- USC Annenberg Health Journalism Fellowships, one for California journalists and one for journalists coming from across the nation at Center for Health Journalism funded by The California Endowment
Editors: Manuel Castells, Larry Gross
- Online Journalism Review
Editor: Robert Niles (ceased operation on June 16, 2008)
Students are active with USC's student-run newspaper, the Daily Trojan; USC Annenberg's online news publication, Neon Tommy; USC Annenberg's nightly television newscast, Annenberg TV News; its TV newsmagazine Impact; Radio show Annenberg Radio News; Community digital journalism news website focusing on South Los Angeles. USC Annenberg is also home to the nationally ranked, award-winning Trojan Debate Squad, as well as student chapters of the Radio-Television News Directors Association and Public Relations Student Society of America. Students also run an in-house public relations agency that works with non-profit and small business clients.
USC Annenberg's career development office provides services exclusively to USC Annenberg students and alumni. Services include daily online job and internship postings; career and job fairs; and a variety of workshop, counseling and interview opportunities.
Resources include a fully digital three-camera broadcast studio, a television newsroom, a digital lab equipped with Adobe Premiere nonlinear video editing systems, four computer classrooms and the Experiential Learning Center. Fourteen classrooms feature multimedia display capabilities. Professional media and research software applications are installed on more than 200 computers available for student use.
USC Annenberg offers study-abroad opportunities for undergraduate students in Amsterdam, Auckland, Buenos Aires, Christchurch, Hong Kong, London, Singapore and Sydney. Graduate journalism and public relations students may complete summer internships in Cape Town, Hong Kong and London, and public diplomacy students have the opportunity to complete summer internships abroad. USC Annenberg offers a joint MA/MSc graduate degree program in global communication with the London School of Economics & Political Science.
Notable faculty members and instructorsEdit
- Jonathan Aronson
- Manuel Castells
- Nicholas J. Cull
- G. Thomas Goodnight
- Derrick Hall
- Henry Jenkins
- Josh Kun
- A. Michael Noll
- Robert Scheer
- Jonathan Taplin
- Douglas Thomas
- Ernest J. Wilson III
Janet Fulk Peter Monge Patricia Riley
Total undergraduate enrollment (Fall 2015): 1,440
Freshman class statisticsEdit
|Average GPA (unweighted)||3.61|
|Middle 50% SAT||1920–2180|
Total graduate enrollment (Fall 2007): 545
Graduate program statisticsEdit
|Strategic Public Relations||25|
Finances and fundraisingEdit
- Annual operating budget, 2007–08: $49 million
- Endowment (as of July 1, 2007): $228 million
- Undergraduate tuition & fees (with living expenses): $45,810 ($58,403)
- USC undergraduates receiving financial aid: 60%
- "Willow Bay Is USC Annenberg School's First Female Dean". Retrieved 2017-04-26.
- "About USC Annenberg". annenberg.usc.edu. Retrieved 2017-04-26.
- "About the Fellowships". Center for Health Journalism. The California Endowment/USC Annenberg. Retrieved June 4, 2016.