Talk:Intent scale translation

Brands Mid‑importance

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The following references may be useful when improving this article in the future:

Risen, Eric (19 December 2008). "The Use of Intent Scale Translations to Predict Purchase Interest" (PDF). BioTrak Research Inc. Retrieved 11 August 2013. {{cite web}}: Unknown parameter |coauthors= ignored (|author= suggested) (help)
Juster, F. Thomas (1966). "Consumer Buying Intentions and Purchase Probability: An Experiment in Survey Design". Journal of the American Statistical Association. 61 (315): 658–696. doi:10.1080/01621459.1966.10480897. ISSN 0162-1459.