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Randi Jayne Zuckerberg[4] (born February 28, 1982) is an American businesswoman. She is the former Director of Market Development and spokesperson for Facebook, and a sister of the company's co-founder and CEO Mark Zuckerberg. Prior to working at Facebook, she was a panelist on Forbes on Fox. As of May 2014, she is founder and CEO of Zuckerberg Media, editor-in-chief (EIC) of Dot Complicated, a digital lifestyle website,[5] and creator of Dot., an animated television show about a young girl (the eponymous Dot) who uses technology to enhance both her educational experiences and recreational activities, which airs on Sprout.[6]

Randi Zuckerberg
Randi Zuckerberg WEF 2012.jpg
Zuckerberg in January 2012
Born Randi Jayne Zuckerberg
(1982-02-28) February 28, 1982 (age 35)
Westchester County, New York, U.S.
Residence New York City, New York, U.S.[1]
Other names Randi Jayne
Alma mater Harvard University (2003)[1]
Occupation Former Director of Market Development and Spokeswoman for Facebook[2]
Home town Dobbs Ferry, New York, U.S.[3]
Spouse(s) Brent Tworetzky
Children Asher and Simi Tworetzky
Parent(s) Edward Zuckerberg
Karen Kempner
Relatives Mark Zuckerberg (brother)
Website Facebook.com/Randi

Contents

Career

 
In 2007, Zuckerberg appeared with Irina Slutsky and David Prager in a parody music video, singing about the newly released iPhone.[7]

Before Facebook

After graduating from Harvard, Randi Zuckerberg worked for two years in marketing for advertising firm Ogilvy & Mather. She has stated in articles and interviews that to her it was a dream job in which she enjoyed the work and was on a good track for professional advancement.

Facebook

In late 2004, Randi's brother Mark asked her to join him at his startup Facebook, which he said was understaffed with people willing to travel and who could explain his vision. Randi took a position that required relocation and a cut in pay but with stock options. She has stated that she initially thought this was a temporary position that might last six months. Once she was in Silicon Valley and part of the innovation-driven community, she became fascinated with the possibilities and remained for ten years.[citation needed]

Ranked among 50 "Digital Power Players" by The Hollywood Reporter in 2010,[2] Zuckerberg organized, and was also a correspondent for the ABC News/Facebook Democratic Party and Republican Party U.S. Presidential primaries debates in 2008. She also fulfilled a correspondent role at the CNN/Facebook Inauguration Day Partnership in 2009, the Comcast Facebook Diaries event,[8] and the 2008 Facebook Democratic National Convention (DNC) and Republican National Conventions.[9]

Adopting a politically neutral stance,[9] Zuckerberg told the Wall Street Journal that her Facebook journalist team was treated at the DNC "like rock stars".[10] On the evening of November 2, 2010, Zuckerberg worked at a "town hall" assembled by ABC News as part of its television coverage of the U.S. national midterm elections.[9] The seven-hour event was webcast in its entirety, on both Facebook and the ABC website.[citation needed]

Post-Facebook

In August 2011, Zuckerberg resigned from Facebook and announced her new social media firm, named "Zuckerberg Media". Since starting Zuckerberg Media, Randi has produced shows and digital content for BeachMint, the Clinton Global Initiative, Cirque du Soleil, the United Nations, Condé Nast and Bravo.[5]

Writing

Zuckerberg is the author of Spark Your Career in Advertising. In September 2013, she released her first books with HarperCollins, an adult non-fiction book titled Dot Complicated and a children’s picture book called Dot.[5]

Appearances

Zuckerberg appeared on the Today Show on January 26, 2016 in a segment entitled "2016 Netiquette" in which she discussed modern day etiquette on the Internet.[11]

Acting

In the cartoon adaptation of Dot. she voices the character "Ms. Randi", Dot's music teacher who organizes the children's choir at the community center.[12]

Perspectives

In 2011 Zuckerberg advocated for the abolition of anonymity on the Internet to protect children and young adults from cyber-bullying. Zuckerberg explained how anonymity is protective for perpetrators.[13][14]

Personal life

Zuckerberg and her husband Brent Tworetzky have two sons, Asher and Simi. The family resides in New York City.[15]

References

  1. ^ a b Zuckerberg, Randi. "Randi Zuckerberg". Facebook. Retrieved November 6, 2010. 
  2. ^ a b "Randi Zuckerberg of Facebook to Keynote CHA 2011 Winter Show". Sacramento Bee. October 29, 2010. 
  3. ^ Vargas, Jose Antonio (September 20, 2010). "The Face of Facebook". The New Yorker. Retrieved 2010-09-22. 
  4. ^ Finkel, Adam (October 11, 2009). "Portrait of an Internet Strategist: Randi Jayne Zuckerberg". PresenTense.org. 
  5. ^ a b c "Dot Complicated Books". Zuckerberg Media. Archived from the original on 5 September 2013. Retrieved September 12, 2013. 
  6. ^ Joseph Steinberg (October 28, 2016). "Meet Dot: The New Cartoon Helping Girls Go Into Tech". Inc. Retrieved December 23, 2016. 
  7. ^ "Dontcha Wish Your Cell Phone Was Hot Like Me? :: Geek Entertainment TV". geekentertainment.tv. 
  8. ^ "Randi Zuckerberg". CrunchBase.com. Retrieved November 6, 2010. 
  9. ^ a b c May, Caroline (November 2, 2010). "Randi Zuckerberg talks Facebook and the elections ahead of ABC town hall". Daily Caller. 
  10. ^ Geron, Tomio (May 29, 2009). "With ‘Geek’ In The White House, Will Pols Get Social Media Message?". Wall Street Journal. 
  11. ^ "Today Show Week of January 25, 2016". January 26, 2016. 
  12. ^ "A Song For Everyone". Dot. Episode 13. 6 December 2016. 
  13. ^ "People behave a lot better when they have their real names down ... I think people hide behind anonymity and they feel like they can say whatever they want behind closed doors." "Kopf des Tages: Randi Zuckerberg - Abschied vom kleinen Bruder, Seite 2". FTD.de. Retrieved 2011-09-16. 
  14. ^ "Anonymität im Netz von allen Seiten unter Beschuss - Aus für Pseudonyme? - Internet". krone.at. Retrieved 2011-09-16. 
  15. ^ Vespoli, Lauren (March 11, 2016). "Dot Mom". New York Family. Retrieved April 4, 2014. 

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