Just Right is a breakfast cereal produced by Kellogg's. It was created in the 1980s for health-conscious, athletic Australians, who are the world's third-biggest cereal eaters.[1] The cereal is sold in the United Kingdom, Iceland, Ireland, New Zealand and Australia but has been discontinued in other markets. A similarly named cereal with different ingredients (also manufactured by Kellogg's) was available in Canada from 1985 to 2021.
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| Product type | Breakfast cereal |
|---|---|
| Owner | Kellogg's |
| Country | Australia |
| Introduced | c. 1980 |
| Website | kelloggs.com.au/justright |
Just Right is composed of whole wheat, corn, and rice flakes, with raisins (sultanas in Australia), date nuggets and sliced almonds. It is also labelled as vitamin-fortified and low-fat.
An early commercial for the cereal when sold in the United States has become an internet viral video due to it featuring a then-unknown Tori Amos.
Nutritional information edit
Just Right received four stars out of five on the Australian Government's health star ratings.[2]
The following information was taken from a Kellogg's Just Right cereal box in July 2007, with a box top date of SEP 20 2007 (KCB 014).
| Attribute | Value / %Daily Value |
|---|---|
| Serving Size | 3/4 Cup (53g/1.9oz) |
| Servings Per Container | About 9 |
| Calories | 200 |
| - Calories from Fat | 20 |
| Total Fat 2g | 3% |
| - Saturated Fat 0g | 0% |
| - Trans Fat 0g | |
| Cholesterol 0 mg | 0% |
| Sodium 240 mg | 10% |
| Potassium 140 mg | 4% |
| Total Carbohydrate 43g | 14% |
| - Dietary Fiber 3g | 11% |
| - Sugars 13g | |
| - Other Carbohydrate 27g | |
| Protein 4g | |
| Vitamin A | 10% |
| Vitamin C | 0% |
| Calcium | 2% |
| Iron | 50% |
| Vitamin D | 10% |
| Vitamin E | 75% |
| Thiamin | 75% |
| Riboflavin | 25% |
| Niacin | 25% |
| Vitamin B6 | 100% |
| Folic Acid | 100% |
| Vitamin B12 | 100% |
| Phosphorus | 10% |
| Magnesium | 6% |
| Zinc | 4% |
| Copper | 4% |
Pop culture edit
- Tori Amos was featured in a 1980s commercial promoting the brand.
See also edit
References edit
- ^ Steinbreder,H. John. HOW KING KELLOGG BEAT THE BLAHS Fortune (August 29, 1988). Retrieved on 7-18-09.
- ^ Han, Esther (20 April 2015). "Food health star ratings: Kellogg's reveals the cereal that gets 1.5 stars". The Sydney Morning Herald.
External links edit
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