Joel 'Coach Joe' Bouraïma was born and raised in Yvelines, France, a suburb of Paris. After discovering his passion for sports, he decided to study sport and traumatology at Paris Orsay University, one of the most prestigious universities of France.[1] After graduating, he moved to Australia where he was a member of a soccer team. He also began to coach individuals in one-on-one training sessions.[1]

"Coach Joe" Bouraïma
Born
Joel Bouraïma

(1980-10-13) October 13, 1980 (age 43)
Yvelines, France.
Occupations
  • Trainer
  • Body designer
  • Coach & Fitness
  • Entrepreneur

Career edit

Joël Bouraïma has worked with a number of celebrity clients, including Omar Sy whom he helped train for The Intouchables. Sy won a Cesar award for his role in the movie, dedicating his win to Bouraïma.[1]

Joël Bouraïma was introduced to Kanye West by businessman and collector Steve Guttman, and trained West while he was recording his album Yeezus in Paris.[2] West subsequently invited Joël to train him on tour for the next two years, and to move to Los Angeles.[3][1] Joël Bouraïma is known for a training technique that combines neuro-linguistic programming and functional training that is tailored specifically to each of his clients, who include high-profile figures such as Kanye West, Kim Kardashian, Khloé Kardashian, Omar Sy, Gad Elmaleh, and Marina Foïs.[4][5][1][6]

Personal life edit

Joël Bouraima (Coach Joe) moved to Los Angeles in 2015 with his wife and two children.

References edit

  1. ^ a b c d e Krehl, Margaux. "Mr. Muscle". Vanity Fair.
  2. ^ Mostefa, Hanadi. "Kanye West". Melty Style.
  3. ^ Popescu, Adam. "Gallery Hopes to Sell Kanye West's 'Famous' Sculpture for $4 Million". New York Times.
  4. ^ Mandalup, Liza. "Khloé Kardashian's Better Butt Workout". Vogue Beauty. Vogue Video.
  5. ^ Popescu, Adam. "Gallery Hopes to Sell Kanye West's 'Famous' Sculpture for $4 Million". New York Times.
  6. ^ "Kim Kardashian : Les confidences de Joël, son coach sportif made in France". PurePeople.