Gorjana Reidel (born January 19th, 1978) is an American jewelry designer and entrepreneur based in Laguna Beach, California. She co-founded the jewelry line gorjana in 2004, alongside her husband Jason Griffin Reidel.

Gorjana Reidel
Born1978 (age 45–46)
Serbia
NationalityAmerican
OccupationJewelry Designer
SpouseJason Griffin Reidel
ChildrenTwo

Early years and education edit

Reidel immigrated to the US from Serbia when she was a child. Both she and her husband are former models who each earned a degree in marketing from Arizona State University.[1]

Gorjana (company) edit

Reidel and her husband launched the jewelry brand gorjana in 2004.[2]

In 2016, the Reidels opened their first jewelry brand store in Laguna Beach,[3] followed by a second store in Venice Beach. The 2018 opening of another store in the West Village was their first in New York City.[4][5] In August 2019 they opened a store in Malibu.[6]

The couple and the company have since opened more than 40 stores on both coasts, with plans for an aggressive retail expansion. Today the multi-million-dollar company has over 100 employees and more than 1,000 retailers worldwide.[2]

Style edit

Of the "more is more" mindset, Gorjana's pieces are made to mix, match and layer. Her versatile, adjustable pieces offer the wearer the chance for self-expression and endless layering possibilities. Her designs have attracted celebrities such as Josephine Skriver, Olivia Wilde and Jessica Alba.[7]

A leader in contemporary jewelry, the gorjana line is found in over 1,000 department and specialty retail stores throughout the U.S.A.[8][9]

Private life edit

Reidel and her husband were married in 2003 and have two children.[1]

References edit

  1. ^ a b Ogunnaike, Nikki (16 October 2013). "Rebecca Minkoff and Other Fashion Designers Reveal Their Favorite Halloween Costumes Ever!". Glamour.com. Retrieved 8 August 2018.
  2. ^ a b "Meet The Husband-and-Wife Duo Behind Jewelry Brand gorjana". Malibu Magazine. Retrieved 2020-07-07.
  3. ^ "Gorjana Opens the Doors to Their Flagship Jewelry Boutique". Orangecoast.com. 2 January 2017. Retrieved 8 August 2018.
  4. ^ Hamanaka, Kari (20 February 2018). "Gorjana Continues Store Growth Push in NoLIta". Wwd.com. Retrieved 8 August 2018.
  5. ^ Moore, Kristina. "Designer Spotlight: Gorjana Captures The 'Laws Of Layering' Jewelry". Forbes. Retrieved 8 August 2018.
  6. ^ "Gorjana Celebrates Grand Opening of Malibu Store". mlangeleno.com. Retrieved 2020-07-07.
  7. ^ "Married to a career in fashion". Ocregister.com. 16 July 2013. Retrieved 8 August 2018.
  8. ^ Moore, Kristina. "Designer Spotlight: Gorjana Captures The 'Laws Of Layering' Jewelry". Forbes. Retrieved 21 January 2018.
  9. ^ "Jeweler Gorjana Reidel Talks Beauty, Burgers, & Bad Habits". La.racked.com. 31 December 2014. Retrieved 21 January 2018.