Etcetera Entertainment

Etcetera Entertainment is an Indian film production and distribution company headed by V. Mathiyazhagan.

Etcetera Entertainment
IndustryEntertainment
FoundedChennai, Tamil Nadu, India
FounderV. Mathiyazhagan
Headquarters
ProductsFilms

History

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Etcetera Entertainment began producing and distributing Tamil films in 2015, notably working on Samuthirakani's Appa (2016) and Atharvaa's Semma Botha Aagathey (2018). The film also produced four films with actor Dhruvva in the lead role.[1]

In 2019, the studio bought the rights of the long-delayed Kolaiyuthir Kaalam from Yuvan Shankar Raja's K Productions, and prepared the film for release. During the promotions for the film's release, the film's lead actress Nayanthara initially distanced herself from the project, calling it an "incomplete" film.[2]

In the early 2020s, the studio ran into financial trouble following the failure of several of its films. Mathiazhagan filed a police complaint against Atharvaa for failing to compensate as promised for losses experienced during the making of Semma Botha Aagathey (2018). Atharvaa had initially committed to work on a venture titled Minnal Veeran by A. R. K. Saravan for Etcetera Entertainment free of cost, but later refused to do so.[3][4] As a result of the financial trouble, Maha starring Hansika Motwani went through production hell before releasing belatedly in 2022. Prior to the release of the film, Madhiazhagan and the film's director Jameel publicly argued about whether the film was complete or not.[5] Likewise, projects such as Arvind Swami's Pulanaivu and Arun Vijay's Boxer were indefinitely put on hold.[6]

In June 2020, Mathiazhagan announced plans of working as an actor, and revealed that he would make his debut with a role in Boxer. He also revealed that he was working on a film co-starring Sathyaraj, choreographer Bobby Antony’s directorial debut, as well as on ventures by directors G. R. Adithya and Savari Muthu.[7][8][9]

Filmography

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As producer

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Year Film Director Cast Notes Ref
2015 Thilagar G. Peruma Pillai Kishore, Dhruvva, Mrudhula Bhaskar [10]
2016 Raja Manthiri Usha Krishnan Kalaiyarasan, Kaali Venkat, Shaalin Zoya [11]
2016 Appa Samuthirakani Samuthirakani, Thambi Ramaiah, Namo Narayana [12]
2017 Kadhal Kasakuthaiya Dwarakh Raja Dhruvva, Venba, Charle [13]
2018 Semma Botha Aagathey Badri Venkatesh Atharvaa, Mishti, Anaika Soti [14]
2018 Marainthirunthu Paarkum Marmam Enna R. Raheshe Dhruvva, Aishwarya Dutta, Anjana Prem [15]
2019 Kolaiyuthir Kaalam Chakri Toleti Nayanthara, Bhumika Chawla, Prathap Pothen [16]
2021 Devadas Brothers Janakiraman Dhruvva, Ajai Prasath, Sanchita Shetty [17]
2022 Kallan Chandra Thangaraj Karu Pazhaniappan, Nikita, Maya Chandran [18]
2022 Maha U. R. Jameel Hansika Motwani, Srikanth, Sujith Shankar [19]
2023 Thedi Thedi Parthen Nandha Periyasamy Madan Gowri, Shrita Rao Filming
2024 Saamaniyan R. Raheshe Ramarajan, Radharavi, M. S. Bhaskar
Khaimara Gautham VP Priyanka Upendra, Priyamani Filming
Boxer Vivek Arun Vijay, Ritika Singh Filming
Pulanaivu Santhosh P. Jayakumar Arvind Swami, Regina Cassandra Filming

As distributor

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References

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  1. ^ "A Chat with Thilagar fame Dhruvva | RITZ".
  2. ^ "Producer Mathiyalagan reveals reason behind the non-release of Nayanthara's Kolaiyuthir Kaalam". Cinema Express.
  3. ^ "Will Atharvaa's 'Minnal Veeran' take off?". The Times of India.
  4. ^ "Atharvaa in trouble: Producer Mathiazhagan files complaint - Tamil Movie News". Xappie.com.
  5. ^ "Hansika's 'Maha' producers respond to allegations from director". The Times of India.
  6. ^ "'Theemai Thaan Vellum' revived with Arvind Swami". The News Minute. 4 May 2019.
  7. ^ "Producer Mathiyalagan turns actor with 'Boxer'". The New Indian Express.
  8. ^ "Producer Mathiyalagan turns Villain in Arun Vijay's Boxer". Behindwoods. 24 June 2020.
  9. ^ "Arun Vijay opens up about next film Boxer". Behindwoods. 3 December 2018.
  10. ^ http://www.thehindu.com/features/cinema/cinema-reviews/thilagar-review-lot-of-gun-powder-no-explosion/article7016057.ece
  11. ^ "Raja Mandhiri review: Sibling revelry". 24 June 2016 – via www.thehindu.com.
  12. ^ "Appa: All message and no movie". 1 July 2016 – via www.thehindu.com.
  13. ^ "Kadhal Kasakkuthaya Review {2.5/5}: The writing seems unable to maintain a rhythm resulting in an uneven film that is engaging only in bit and parts" – via timesofindia.indiatimes.com.
  14. ^ "Semma Botha Aagathey Review {2.5/5}: The movie is most fun in the scenes that involve the dead body" – via timesofindia.indiatimes.com.
  15. ^ "Marainthirunthu Parkum Marmam Enna Movie Review {2.5/5}: Critic Review of Marainthirunthu Parkum Marmam Enna by Times of India" – via timesofindia.indiatimes.com.
  16. ^ "Kolaiyuthir Kaalam Movie Review: A textbook example on how not to make a slasher flick". Cinema Express.
  17. ^ "Devadas Brothers Movie Review: Devadas Brothers is an uneven message movie" – via timesofindia.indiatimes.com.
  18. ^ "Kallan Movie Review: An interesting plot let down by uninspiring events" – via timesofindia.indiatimes.com.
  19. ^ "Maha Movie Review: Even STR and Hansika can't save this underwhelming thriller" – via timesofindia.indiatimes.com.
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