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Economics of Strategy is a textbook by David Besanko, David Dranove, Scott Schaefer, and Mark Shanley. The book offers an economic foundation for strategic analysis.[1] The text was initially published in 1996 by John Wiley & Sons and, as of 2017, available in its seventh edition. Economics of Strategy is one of the leading books of its kind and has earned loyalty both as a classroom tool and as a professional reference book. The signature book covers feature famous impressionist paintings. The Economics of strategy, 5th édition has been translated into French by Thierry Burger-Helmchen, Julien Pénin and Caroline Hussler, under the title "Principes économiques de stratégie", edited by DeBoeck.
 Hardcover, 6th edition | |
| Country | United States |
|---|---|
| Language | English |
| Subject | Business strategy, economic theory |
| Genre | Non-fiction |
| Publisher | John Wiley & Sons |
Publication date | September 4, 2012 (6th edition) |
| Media type | Print, e-book |
| Pages | 560 pp. |
| ISBN | 978-1118273630 |
Overview edit
This influential business book provides a detailed and comprehensive text offering a link between economic theory and business applications. The book uses economic theory to discuss and to quantify popular concepts of modern business strategy.[2] The text is technical in its approach but accessible due to its numerous real-world examples. The examples are drawn from around the globe and cover various business practices from the eighteenth century to modern days. Key economic principles discussed include economies of scale, economies of scope, transaction-cost economics, market entry, and commitment and agency issues.[3]
Sections edit
- Part One centers on the boundaries of the firm;
- Part Two discusses competition;
- Part Three focuses on positioning and sustaining advantage; and
- Part Four covers the interface among the theory of the firm, organization design, and business strategy.
See also edit
References edit
- ^ "Economics of Strategy, 6th Edition". wiley.com. Archived from the original on 2014-03-06. Retrieved 2015-05-07.
- ^ "Economics of Strategy". bol.com. Retrieved 2015-05-08.
- ^ Zitz, A., Economics of Strategy, 7th Edition By: David Besanko, David Dranove, Mark Shanley, and Scott Schaefer. Notes By: Anton Zitz, accessed 28 April 2024