SportyBet is an online gambling[1] company licensed to operate in the continent of Africa including countries such as Nigeria, [2] Ghana, Kenya, Zambia, Tanzania, and Uganda. [3][4]

History

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SportyBet was founded by Sudeep Dalamal Ramnani in 2013 under the company of Sporty Group.[5] The online gambling company is one of the most leading sport betting website and app in Africa.[6][7][8] On the 12 of May 2024 a viral video was made by a Nigerian man calling out the betting platform for not realising his money.[9]

Sponsors

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In March 2022, SportyBet announces it's partnership deal with the football team, Real Madrid.[10] [11][12] Later in the year 2023, Oluchi Enuha who was the Sporty Group’s brand director announces another partnership deal with the football team Manchester City F.C..[13][14] The company also renewed their partnership contract with the former Chelsea midfielder Michael Essien.[15]

References

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  1. ^ "SportyBet offers odds on the 2022/23 Premier League golden boot contenders". Pulseng newspaper. Retrieved 5 August 2022.
  2. ^ "Did Sportybet Partner with Popular Gamblers to get more Nigerians to bet?". sunnewsonline newspaper. Retrieved 14 December 2021.
  3. ^ "Adedayo wins SportyBet Reindeer Month Campaign". The Punch newspaper. Retrieved 16 January 2019.
  4. ^ "How Sportybet became Nigerians Bettors favourite". Pulsesport newspaper. Retrieved 12 April 2023.
  5. ^ "Revealed: Owners Of Major Sports Betting Companies In Nigeria And Their Net Worth". Completesports newspaper. Retrieved 9 March 2021.
  6. ^ "Nigerian Man Breaks the Internet as He Wins N60 Million Bet with N798 on SportyBet, People Beg". Legit ng newspaper. Retrieved 2 March 2020.
  7. ^ "SportyBet collaborates with NLRC, EFCC to combat cybercrime in Nigeria's gaming industry". Business day newspaper. Retrieved 16 May 2024.
  8. ^ "SportyBet To Deploy AI To Combat Cybercrime". Leadership newspaper.
  9. ^ "Man logged out of his Sportybet account seeks access to his N14m". The punch newspaper. Retrieved 12 May 2024.
  10. ^ "SportyBet announces multi-year sponsorship deal with Real Madrid". Guardian newspaper. Retrieved 8 March 2022.
  11. ^ "SportyBet Has Announced An Official Multi-Year Sponsorship And Partnership With Real Madrid Football Club". Completesports newspaper. Retrieved 7 March 2022.
  12. ^ "SportyBet". realmadrid.
  13. ^ "MANCHESTER CITY ANNOUNCES REGIONAL PARTNERSHIP WITH SPORTYBET". Mancity official website.
  14. ^ "SportyBet Announces Regional Partnership with Manchester City". The punch newspaper. Retrieved 29 March 2023.
  15. ^ "Former Chelsea midfielder Michael Essien continues exciting brand ambassador role". Goal newspaper. Retrieved 16 August 2023.
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