Draft:Rabanne (brand)

Rabanne
IndustryFashion
FounderPaco Rabanne
Headquarters,
Number of locations
4 (2023)
Key people
ParentPuig
Websiterabanne.com

Rabanne previously known as Paco Rabanne is a French luxury fashion house started in 1966 founded by the Spanish fashion designer Paco Rabanne.

History edit

In 1968 a licensing deal was signed for perfumes with Puig.[1]

Puig acquired the house in 1987.[2]

The houses couture line was discontinued in 1999.[3]

Patrick Robinson was appointed as the brands creative director in December 2004.[4]

In late 2016 a store opened at 12 Rue Cambon in Paris, France in a 60 m2 (650 sq ft) space.[5][6]

On 3 March 2020 a store was opened at 54 Rue du Faubourg Saint-Honoré but it was closed by 2022.[7]

 
Giselle Norman at Paco Rabanne F/W 2020/2021

In November 2021 it was announced that the chain would open a 1,650 sq ft (153 m2) flagship store at 39 Avenue Montaigne, the space would replace a Nina Ricci store.[8] The store was opened in January 2022.[9]

Nadia Dhouib was appointed as the brands general manager in April 2022 after working for Galeries Lafayette.[10] In an interview with Vogue Arabia she stated that she wanted to help create a unified voice from the fashion to fragrance divisions and also broaden the brands audience.[11]

In 2023 the brand was rebranded from Paco Rabanne to Rabanne. Along with this Rabanne Makeup was launched and made available in Selfridges, Sephora and Ulta. They also created a collection with H&M.[12]

Creative directors edit

Ready-to-wear division (since 1990) edit

Couture division edit

Perfumes edit

In 1968 Paco Rabanne and Puig began working together and in 1969 the first Paco Rabanne fragrance "Calandre" was launched.[1][14]

1 Million was launched in 2008 and it was the last scent that Paco Rabanne helped developed.[15] Since the launch it has Rabanne's most popular mens fragrance and one of the most popular worldwide.[16] In 2022 WWD rated the fragrance as one of the 100 greatest fragrances.[17] Since 1 Million launched other editions have versions of the fragrance have been released including 1 Million Privé (2016),[18] 1 Million Lucky (2018),[19] 1 Million Parfum (2020),[20] 1 Million Elixir (2022),[16] 1 Million Royal (2023),[21] 1 Million Golden Oud (2023).[22] A feminine version of the fragrance was launched in 2010 called "Lady Million".[23][24] In 2014 Lady Million Eau My Gold! was launched followed by Lady Million Merry Millions! in 2015.[25][26] Others include Lady Million Privé (2016),[18] Lady Million Lucky (2018),[citation needed] Lady Million Empire (2019),[27] Lady Million Fabulous (2021),[28] Lady Million Royal (2023).[21] Along with this 1 Million and Lady Million fragrances have been launched in collaboration with Monopoly and Pac-Man.[29][30]

Launched include Olympéa which was launched in 2015 and has since had variations Olympéa Aqua (2016),[31] Olympéa Legend (2019),[32] Olympéa Blossom (2021),[28] Olympéa Solar (2022)[33] and Olympéa Flora in 2023.[34] Fame was launched in 2022 with an ad campigan featuring actress Elle Fanning and in 2023 Fame Blooming Pink was launched.[35][36] "Phantom" was launched in 2021.[28] Invictus was launched in 2013 and followed by Invictus Legend (2019),[32] Invictus Victory (2021), Invictus Platinum (2022) and Invictus Victory Elixir (2023).[citation needed] Other fragrances include Paco Rabanne Pour Homme (1973), XS (1994), Ultraviolet (1999), Black XS (2005), Pure XS (2017) and more.

References edit

  1. ^ a b "About Puig - Milestones". Puig. Retrieved 2023-09-29.
  2. ^ Weisman, Katie; Tribune, International Herald (2004-03-09). "Spanish fragrance giant gambles on building luxury labels". The New York Times. ISSN 0362-4331. Retrieved 2023-09-29.
  3. ^ a b Staff, W. W. D. (2000-02-09). "PACO RABANNE WILL DESIGN RTW FOR HOUSE". WWD. Retrieved 2023-09-30.
  4. ^ a b Wilson, Eric (2004-12-15). "Robinson Unleashed at Paco Rabanne". WWD. Retrieved 2023-09-29.
  5. ^ WW, FashionNetwork com. "Paco Rabanne to be neighbours with Chanel on Paris' Rue Cambon". FashionNetwork.com. Retrieved 2023-09-29.
  6. ^ updated, Daniel Thawley last (2016-02-25). "Belgian firm OFFICE Kersten Geers David Van Severen designs Paco Rabanne's new Paris boutique". wallpaper.com. Retrieved 2023-09-29.
  7. ^ Nast, Condé (2020-03-02). "Paco Rabanne's New Paris Store Is A Retro-Futurist Paradise Begging For Instagram". British Vogue. Retrieved 2023-09-29.
  8. ^ Diderich, Joelle (2021-11-30). "EXCLUSIVE: Paco Rabanne Signals Big Ambitions With Avenue Montaigne Flagship". WWD. Retrieved 2023-09-29.
  9. ^ "Paco Rabanne open flagship store in Paris at Avenue Montaigne". Retrieved 2023-09-29.
  10. ^ "Paco Rabanne's New General Manager is Tunisian Nadia Dhouib". Vogue Arabia. 2022-03-16. Retrieved 2023-10-01.
  11. ^ "Tunisian Nadia Dhouib on Leading Paco Rabanne: "We Want to Show the Best of the Brand in the Region"". Vogue Arabia. 2022-10-17. Retrieved 2023-10-01.
  12. ^ Weil, Miles Socha,Jennifer; Socha, Miles; Weil, Jennifer (2023-06-28). "EXCLUSIVE: Paco Rabanne Is Revving Up With Makeup, More Boutiques". Womens Wear Daily. Retrieved 2023-09-29.{{cite web}}: CS1 maint: multiple names: authors list (link)
  13. ^ Nast, Condé (2013-09-26). "Rabanne Spring 2014 Ready-to-Wear Collection". Vogue. Retrieved 2023-10-01.
  14. ^ Moss, Jack (2023-02-03). "In memoriam: Paco Rabanne (1934 – 2023)". wallpaper.com. Retrieved 2023-10-01.
  15. ^ Horwell, Veronica (2023-02-05). "Paco Rabanne obituary". The Guardian. ISSN 0261-3077. Retrieved 2023-10-01.
  16. ^ a b Sandran, Aravin. "The Perfumers Behind Paco Rabanne's 1 Million Elixir Break Down Its Allure". GQ Middle East.
  17. ^ Fine, Jenny B.; Manso, James (2022-02-28). "The 100 Greatest Fragrances of All Time". WWD. Retrieved 2023-10-01.
  18. ^ a b Turner, Charlotte (2016-08-05). "Puig extends Million scent range with Privé". www.trbusiness.com. Retrieved 2023-10-01.
  19. ^ Nast, Condé (2021-03-19). "What Are the Best Colognes for Men? Inside My Dizzying Quest to Find Them". Vogue. Retrieved 2023-10-01.
  20. ^ "Paco Rabanne Just Added A New Fragrance To The Beloved 1 Million Range". The Zoe Report. 2020-03-12. Retrieved 2023-10-01.
  21. ^ a b Letonja, Timotej (2023-06-15). "A ROYAL REINVENTION: PACO RABANNE'S 1 MILLION ROYAL PARFUM AND LADY MILLION ROYAL". Numéro Netherlands. Retrieved 2023-10-01.
  22. ^ Evidor, Efraim. "Rabanne Is Setting The New Gold Standard With Their Latest Fragrance Launch".
  23. ^ "Paco Rabanne launches female flanker to 1 Million bestseller". The Independent. 2010-05-27. Retrieved 2023-10-01.
  24. ^ Weil, Jennifer (2010-07-23). "Lady Million Set for Fall Launch". WWD. Retrieved 2023-10-01.
  25. ^ "Lady Million Merry Millions Paco Rabanne".
  26. ^ Weil, Jennifer (2014-06-12). "Paco Rabanne to Launch Lady Million Eau My Gold". WWD. Retrieved 2023-10-01.
  27. ^ "Paco Rabanne". Val Morgan New Zealand. Retrieved 2023-10-01.
  28. ^ a b c "28 of the best new fragrance launches in 2021".
  29. ^ Lackie, Dave (2017-08-30). "One Million Monopoly • Dave Lackie". Dave Lackie. Retrieved 2023-10-01.
  30. ^ "Paco Rabanne Million X Pac-Man New Edition Launch Party". Ten Days In Paris Paris City Guide – Events Calendar – Bar – Clubs – Restaurants – etc. Retrieved 2023-10-01.
  31. ^ Tran, David (2016-01-27). "Puig unveils Invictus and Olympéa Aqua fragrances". DFNI. Retrieved 2023-10-01.
  32. ^ a b "The New Paco Rabanne Fragrances Will Have You Smelling like a Greek God". L'Officiel USA. Retrieved 2023-10-01.
  33. ^ "Paco Rabanne introduces Olympéa Solar | Giltrap Group". www.giltrap.com. Retrieved 2023-10-01.
  34. ^ "Paco Rabanne drops new fragrance in time for Mother's Day". Marie Claire. 2023-04-21. Retrieved 2023-10-01.
  35. ^ "Elle Fanning Says Her 'The Great' Character Would Smell Like Vodka". Harper's BAZAAR. 2023-02-14. Retrieved 2023-10-01.
  36. ^ Knowles, Lauren (2023-05-05). "Radford Beauty Undergoes a Rebrand + More Beauty News". FASHION Magazine. Retrieved 2023-10-01.