The Trofeo Birra Moretti (Birra Moretti Trophy) was an annual football friendly tournament that had been organised and sponsored by Birra Moretti from 1997 to 2008.[1] The teams played three round-robin matches lasting 45-minutes each. If any match ended in a draw, it was decided by shoot-outs or penalties (as in 2008 edition).

Birra Moretti Trophy
Founded1997
Abolished2008
RegionItaly
Number of teams3
Last championsJuventus
Most successful club(s)Juventus
(6 titles)
The stage of the awards ceremony at San Paolo in Naples during the 2007 edition.

After 2008, the event has not taken place anymore. Officially, Heineken Italia announced its intention to suspend it for only one year in 2009, coinciding with a change of promotional strategies at the 150th anniversary of Beer Moretti S.p.A., but was not resumed even in the following years.

Formula edit

The tournament was played in 3 matches, each of 45 '(plus any recovery): the loser of the first match challenged the third team, later engaged against the winner of the opening match. In most of the editions, the matches were divided into 2 halves (from 22'30 "each) to give kickoff to each formation: the interval was also useful to the organizers for promotional and advertising purposes. If after 45 'the match was tied, there was a shoot-out (penalty in motion) with 3 executions per team and possible continuation to the bitter end. Penalty shots. The score was thus assigned :

  • 3 points for victory in the 45 '
  • 2 points for winning on penalties
  • 1 point for losing on penalties
  • no points for the defeat in the 45 '

For tie situations in the standings, the goal difference first and the detached standings were considered first. Only the goals of the 45 minutes were counted in the goal difference.

Winners edit

Editions edit

2003 edit

  • 3 points for win, 0 points for loss
  • 2 points for shoot-out win, 1 point for shoot-out loss
  • Juventus F.C. wins tournament

Team Pld W SOW SOL L GF GA GD Pts
Juventus 2 1 1 0 0 3 2 +1 5
Sampdoria 2 0 1 1 0 2 2 0 3
Internazionale 2 0 0 1 1 2 3 −1 1
Source: [citation needed]
8 August 2003 Juventus   2 – 1   Internazionale Stadio San Nicola, Bari
20:30 CEST Camoranesi   7'
Di Vaio   16'
  34' Crespo Referee:   Tiziano Pieri


8 August 2003 Sampdoria   1 – 1
(3 – 4 p)
  Juventus Stadio San Nicola, Bari
22:30 CEST Pedone   1'   4' Di Vaio Referee:   Nicola Ayroldi
Penalties
  Appiah
  Maresca
  Olivera
  Miccoli
  Fresi

2004 edit

  • 3 points for win, 0 points for loss
  • 2 points for shoot-out win, 1 point for shoot-out loss
  • Juventus F.C. wins tournament

Team Pld W SOW SOL L GF GA GD Pts
Juventus 2 1 1 0 0 1 0 +1 5
Palermo 2 1 0 1 0 2 1 +1 4
Internazionale 2 0 0 0 2 1 3 −2 0
Source: [citation needed]
4 August 2004 Juventus   1 – 0   Internazionale Stadio San Nicola, Bari
20:30 CEST Trezeguet   7' Attendance: 60,000
Referee:   Gianluca Paparesta

4 August 2004 Palermo   2 – 1   Internazionale Stadio San Nicola, Bari
21:30 CEST Morrone   30'
Toni   43'
  44' Ventola Attendance: 60,000
Referee:   Nicola Ayroldi

4 August 2004 Palermo   0 – 0
(1 – 2 p)
  Juventus Stadio San Nicola, Bari
22:30 CEST Attendance: 60,000
Referee:   Tiziano Pieri
Penalties
Ferri  
E. Filippini  
Farías  
  Baiocco
  Olivera
  Miccoli

2005 edit

  • 3 points for win, 0 points for loss
  • 2 points for shoot-out win, 1 point for shoot-out loss
  • S.S.C. Napoli wins tournament

Team Pld W SOW SOL L GF GA GD Pts
Napoli 2 1 1 0 0 3 2 +1 5
Juventus 2 1 0 1 0 3 1 +2 4
Internazionale 2 0 0 0 2 1 4 −3 0
Source: [citation needed]
12 August 2005 Juventus   2 – 0   Internazionale Stadio San Paolo, Naples
20:30 CEST Ibrahimović   1', 9' Report Attendance: 40,000
Referee:   Matteo Trefoloni

12 August 2005 Napoli   2 – 1   Internazionale Stadio San Paolo, Naples
21:30 CEST Bogliacino   13'
Piá   23'
Report   22' (pen.) Recoba Attendance: 40,000
Referee:   Antonio Dattilo

12 August 2005 Napoli   1 – 1
(2 – 0 p)
  Juventus Stadio San Paolo, Naples
22:30 CEST Sosa   4' (pen.) Report   15' Zalayeta Attendance: 40,000
Referee:   Christian Brighi
Penalties
Gatti  
Capparella  
  Zambrotta
  Mutu

2006 edit

  • 3 points for win, 0 points for loss
  • 2 points for shoot-out win, 1 point for shoot-out loss
  • Juventus F.C. wins tournament

Team Pld W SOW SOL L GF GA GD Pts
Juventus 2 1 1 0 0 1 0 +1 5
Napoli 2 1 0 1 0 1 0 +1 4
Internazionale 2 0 0 0 2 0 2 −2 0
Source: [citation needed]


2007 edit

  • 3 points for win, 0 points for loss
  • 2 points for shoot-out win, 1 point for shoot-out loss
  • F.C. Internazionale Milano wins tournament

Team Pld W SOW SOL L GF GA GD Pts
Internazionale 2 2 0 0 0 3 0 +3 6
Juventus 2 1 0 0 1 1 1 0 3
Napoli 2 0 0 0 2 0 3 −3 0
Source: [citation needed]
9 August 2007 Napoli   0 – 1   Juventus Stadio San Paolo, Naples
20:30 CEST   25' Del Piero Attendance: 60,000
Referee:   Nicola Stefanini

9 August 2007 Napoli   0 – 2   Internazionale Stadio San Paolo, Naples
21:30 CEST   20' Stanković
  21' Suazo
Attendance: 60,000
Referee:   Antonio Giannoccaro

9 August 2007 Juventus   0 – 1   Internazionale Stadio San Paolo, Naples
22:30 CEST   2' César Attendance: 60,000
Referee:   Gianluca Rocchi

2008 edit

  • 3 points for win, 0 points for loss
  • 2 points for penalty kick win, 1 point for penalty kick loss
  • Juventus F.C. wins tournament based on head-to-head result

Team Pld W PKW PKL L GF GA GD Pts
Juventus 2 0 2 0 0 0 0 0 4
Milan 2 1 0 1 0 1 0 +1 4
Napoli 2 0 0 1 1 0 1 −1 1
Source: [citation needed]

21 August 2008 Napoli   0 – 1   Milan Stadio San Paolo, Naples
21:30 CEST Report   44' Paloschi Attendance: 50,000
Referee:   Nicola Pierpaoli

Gunners edit

The best mark in the event is Christian Vieri with 6 goals, all made with the Inter shirt.

Television edit

All editions of the Birra Moretti Trophy were transmitted in clear and exclusive channels from Mediaset (sometimes Canale 5, sometimes Italia 1, in some editions the first minigirl was transmitted by Italy 1 and the other two by Channel 5).

References edit

  1. ^ "Archived copy" (PDF). Archived from the original (PDF) on 2011-07-08. Retrieved 2011-01-24.{{cite web}}: CS1 maint: archived copy as title (link)