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AMV BBDO is an advertising agency that works with over 85 brands, including BT, Diageo, Walkers, and Mars. AMV campaigns may incorporate digital, social, experiential, print or broadcast media.
| Company type | Subsidiary |
|---|---|
| Industry | Advertising, marketing |
| Headquarters | , England |
Key people |
|
| Parent | BBDO |
| Website | www.amvbbdo.com |
AMV is part of the BBDO network, the third-largest agency network in the world and part of the Omnicom Group.
Company Overview
editAMV's in-house capability includes: community management, data analysis, video content production, live event management and brand partnerships.
AMV has produced several award-winning campaigns, including Guinness ‘surfer’ and more recent work:
- Walkers Sandwich
- Snickers 'You're not you when you're hungry'
- The National Lottery '#pleasenotthem'
In August 2016, the agency lost the Sainsbury's account, that it had held for 35 years, to Wieden+Kennedy.[2]
Team
editAlex Grieve is Executive Creative Director and Sarah Douglas is CEO.[3]
History
editAMV was founded by David Abbott (1938-2014), Peter Mead, and Adrian Vickers.[4][5][6]
References
edit- ^ "Company Website". Retrieved 29 January 2019.
- ^ "Sainsbury's moves £60m ad account to Wieden & Kennedy". Retrieved 2018-08-16.
- ^ "Company Website". Retrieved 29 January 2019.
- ^ "Creative Hall of Fame / David Abbott". www.oneclub.org. Archived from the original on 2016-10-23. Retrieved 2018-09-17.
- ^ "Campaign50: Watch the ads that made Abbott Mead Vickers BBDO great". Campaign. Archived from the original on 2020-08-05.
- ^ "David Abbott, co-founder of Abbott Mead Vickers BBDO dies aged 75". The Drum. Retrieved 2020-08-10.
- Abbott Mead Vickers BBDO launches social media unit, Anne Cassidy, 17 March 2011, Campaign.
- AMV launches specialist data analytics arm, Anne Cassidy, 14 July 2011, Campaign.
External links
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