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Yocco's Hot Dogs is a regionally famous hot dog and cheesesteak establishment with six restaurants, each located in the Lehigh Valley region of Pennsylvania, in the United States. Yocco's was founded in 1922 by Theodore Iacocca, uncle of Lee Iacocca. Its corporate headquarters is located in Emmaus, Pennsylvania.

Yocco's
Private
IndustryRestaurant
FoundedAllentown, Pennsylvania, United States (1922 (1922))
FounderTheodore Iacocca
Headquarters,
Number of locations
6 stores (2016)
Area served
Allentown, Pennsylvania
ProductsHot dogs, cheesesteaks, other
Number of employees
20–49
Websiteyoccos.com

History and locationsEdit

Yocco's was originally established in 1922 at its former center city Allentown location at 625 Liberty Street. Its original name was the Liberty Grill. From the 1970s to the 2000s, five new Yocco's restaurants were opened. The first was opened at 2128 Hamilton Street in Allentown, followed by locations in Emmaus, Fogelsville, Trexlertown, and Hanover Township. The Liberty Street location closed in May 2016[1] and a sixth location at the South Mall in Salisbury Township opened in the fall of 2016.[2][3]

Yocco's is currently run by Gary Iacocca, the third generation owner. The company's corporate headquarters is located in Emmaus.

The name Yocco's was derived from the name "Iacocca," after the family who owns the establishment. However, because the Pennsylvania Dutch could not pronounce Iacocca (an Italian name) and said Yocco instead, the name was changed to reflect their pronunciation.[4]

Zippy the PinheadEdit

 
Yocco's in Trexlertown.

Yocco's has made several appearances in Zippy, a nationally syndicated comic strip featuring the character Zippy the Pinhead.[4]

See alsoEdit

ReferencesEdit

  1. ^ WFMZ-TV. "Landmark Yocco's location closing in Allentown". 69 News. WFMZ. Retrieved 2017-11-04.
  2. ^ Falsone, Nick. "Yocco's to open 6th hot dog shop in Lehigh Valley, report says". Lehigh Valley Live. The Express-Times. Retrieved 2017-11-04.
  3. ^ "Hot diggety dog! Yocco's to open sixth Lehigh Valley eatery,", The Morning Call, August 18, 2016, retrieved November 30, 2018.
  4. ^ a b Sheehan, Daniel Patrick. "Simple fare has made Yocco's a top dog". The Morning Call. Retrieved 2007-05-06.

External linksEdit