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Yellow Rat Bastard is the flagship establishment in a chain of New York City retail clothing stores and print magazine owned by Henry Ishay. It specializes in hip hop and alternative-style clothing and shoes.
| Company type | Private |
|---|---|
| Industry | Retail |
| Founded | 1996 |
| Headquarters | New York, New York, USA |
| Products | Clothing, Footwear, Accessories and Magazine |
| Parent | X-Treem Vibe, Inc.] |
| Website | www.YellowRatbastardNYC.com |
History edit
Yellow Rat Bastard (YRB), the word YRB was originally developed by Marc Ecko, a former store manager and the space designer of the New York City store. The idea for the store came from a Frank Miller comic book called "Sin City"; it had an issue entitled "That Yellow Bastard".
Controversy edit
In 2008, the store, the related chain and owner Ishay were cited for labor law violations by New York Attorney General Andrew Cuomo and entered into $1.4 million settlement paying back wages to more than a thousand employees.[1][2]
Magazine edit
YRB Magazine started as the stores retail catalog and eventually became a national print magazine established in 1999. The magazine focuses on lifestyle, fashion, music and art. It is responsible for the first print cover appearances for Alicia Keys, Channing Tatum, Kim Kardashian and Katy Perry. Jonn Nubian currently serves as partner and Managing Editor.
References edit
- ^ Anderson, Lincoln (February 13–19, 2008). "Cornered, Yellow Rat Bastard must cough up green to workers". The Villager. Archived from the original on March 31, 2008.
- ^ Greehouse, Steven (February 11, 2008). "'Yellow Rat' and Workers Reach a Settlement". The New York Times.
External links edit
40°43′17.85″N 74°0′0.76″W / 40.7216250°N 74.0002111°W
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