|Branding||El y Ella|
First air date
|March 13, 1987 (concession)|
Call sign meaning
XECEL-AM received its concession on March 13, 1987, broadcasting with 100 watts on 950 kHz. It launched that year with the Radio Fiesta name. XECEL was owned by Enrique Bernal y Servín, who had the year before built the first FM station in Celaya, XHCGT-FM 107.5 (now XHQRO-FM). XECEL was approved to migrate to FM in 2011.
The El y Ella format has bounced around several stations that were at one point or another part of CBC. It was originally on XHCGT until what was then known as Corporación Celaya Comunicaciones opted to move all of XHCGT except its transmitter to Santiago de Querétaro. It was also on XHY-FM 96.7 until CBC leased its operation to Radiorama.