WCKC (107.1 FM, "The Drive") is a radio station in Cadillac, Michigan, owned by Up North Radio, LLC. WCKC airs a classic rock format.

WCKC
Broadcast areaCadillac, Michigan
Frequency107.1 MHz
Branding107.1 The Drive
Programming
FormatClassic rock
Ownership
OwnerUp North Radio, LLC
WBZX, WCDY
History
First air date
1985 (as WYTW)
Former call signs
WITW (1984–1985, CP)
WYTW (1985–1991)
Call sign meaning
Cadillac KC Country (Previous format)
Technical information[1]
Licensing authority
FCC
Facility ID22183
ClassA
ERP2,750 watts
HAAT147 meters
Links
Public license information
Website1071thedrive.com

History

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In 1985 Donald "Doc" Benson, then-owner of WMKC-FM/WIDG-AM in St. Ignace, obtained the CP (Construction Permit) for a new FM in Cadillac at 107.1. Cadillac previously had a WITW (now WLXV) and Doc reportedly believed he could capitalize on the "good will" of the other station's calls and came up with WYTW. It was called Y-107 and ran satellite adult contemporary music for a short period, but the station was unable to make enough money to pay its expenses. In 1989 WYTW changed to WCKC ("Cadillac KC Country") and simulcast with WMKC and WIDG. This continued until 1996, when WCKC, WMKC and WIDG were sold to Del Reynolds, WCKC became a member of the "Bear" network. (See WMKC article for more information).

On September 29, 2016, at 4PM, WCKC split from its simulcast with WGFN and WCHY and launched its own classic rock format as "107.1 The Drive". The first song on The Drive was "Rock 'n Roll All Nite" by KISS.[2][3]

References

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  1. ^ "Facility Technical Data for WCKC". Licensing and Management System. Federal Communications Commission.
  2. ^ WCKC Drives Into Cadillac Radioinsight - September 29, 2016
  3. ^ WCKC Becomes The Drive
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44°10′16″N 85°20′13″W / 44.17111°N 85.33694°W / 44.17111; -85.33694