Velvet Tone Records

Velvet Tone Records was an American record label that was founded by Columbia Records in 1925 and shut down in 1932.[1] Velvet Tone contained material identical to that of Columbia's two other low price labels, Harmony Records and Diva Records (and after Diva was discontinued, Clarion Records).[2]

Velvet Tone Records
Label of a Velvet Tone Record, c. 1928, featuring Rudy Vallee
Parent companyColumbia Records
Founded1925 (1925)
Defunct1932 (1932)
Country of originU.S.

Popular cultureEdit

  • In Frank Capra's 1946 film, It's a Wonderful Life, Mary can be seen playing a record with a "Velvet Tone" label on the phonograph. A close examination reveals that it is "Buffalo Gals" performed by "Arthur Black and His Orchestra". However, the label's design is inconsistent with actual Velvet Tone labels. The prop record is a nod towards the film's assistant director, Arthur Black.[3]

See alsoEdit


  1. ^ Kernfeld, Barry, ed. (2002). The New Grove Dictionary of Jazz. 3 (2nd ed.). New York: Grove's Dictionaries Inc. p. 172. ISBN 1-56159-284-6.
  2. ^ Allan Sutton: Directory of American Disc Record Brands and Manufacturers, 1891–1943 (Westport & London, 1994)
  3. ^ Willian, Michael (October 2006). The Essential It's A Wonderful Life: A Scene-by-Scene Guide to the Classic Film. ISBN 9781569764282.

External linksEdit