Veeve is a home sharing service for London homeowners. It was founded (as Vive Unique) in 2011[1] by Jonny Morris and Claire Whisker (a former lawyer and barrister). Veeve opened its first office, in Hoxton, in April 2012 with 200 private home rentals.[2] In May 2014 the company received backing of £3.5 million[3] from sharing economy specialists Smedvig Capital,[4] and in June 2014 the company opened its second office in Battersea.

Veeve
Company typePrivately held company
Founded2011; 13 years ago (2011)
FounderJonny Morris
Claire Whisker
HeadquartersLondon, UK
Area served
London
Key people
Jonny Morris (Chief Executive Officer)
Websitewww.veeve.com

In summer 2014 the company stated that the number of homeowners signing up to its service had increased fourfold.[5] In November 2015, Smedvig Capital made a further investment in the company taking their total funding to £7 million.[6]

The company agrees a fixed weekly rate with homeowners taking into account factors such as location, quality, availability and how many the property can sleep.[7]

References

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  1. ^ "Company overview of Vive Unique". Bloomberg L.P.
  2. ^ "Where to stay for the London 2012 Olympics – alternatives to rip-off hotels". The Guardian. February 23, 2012.
  3. ^ "Smedvig Capital backs Veeve with £3.5m". Startups.co.uk. May 2014.
  4. ^ Prabu, Karthick (May 22, 2014). "Vacation rental service Vive Unique raises $6 million". Phocuswire.
  5. ^ "Earn extra income - short lettings can be lucrative". Country Life. May 2014.
  6. ^ May, Kevin (November 9, 2015). "Vive Unique rebrands to Veeve as it takes $5.2 million investment". Phocuswire.
  7. ^ "Take it - our life is for rent". The Times. March 2015.
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