The social effects of selfie portraits in social networking on smart phones is a current global phenomenon in the last 4 years. In the article from the Guardian titled "How selfies became a global phenomenon a nonacademic study was conducted in 2014. In the article a brief explanation on the ideology of the phenomenon of selfies has been in practice since photography has existed since 1839; in between the decades of 1970 through 1980 with the invention of the compact camera. The offshoot of selfie as a social phenomenon to it's current form when flickr gave way in 2004 and became augmented by the invention of the Iphone 4 in 2010; because this allowed the ability for the camera to be inverted allowing people to quickly take photos of them selves and then post the photos on their social media sites such as Facebook, twitter and flickr. An ofcom communications report demonstrated that 90% percent of photos by teens increased from 79% in 2006. The selfie is a term used to explain where where people can take a pictures of themselves to post online on mediums such as Facebook; the issue asked by many social scientist; is if it produces an idea of being narcissistic or just taking a picture like any other. The American writer John Paul Titlow describes the selfie image as" high school popularity contest on digital steroids, in an article that he published in the website ReadWrite. The other issue in the article is about ownership of the selfie photos taken by the individual, the issue is of ownership. The author explains that such photos become public domain under these circumstances because they are being shared digitally on social medium. A recent study conducted by the faculty of Science and Technology, Sunway University, Malaysia by Teh Phoey and William Kosiash explains the advantage that the technology of smart phones with the ability to turn a take photo have eliminated "the need for the consumer to purchase expensive equipment to take pictures of themselves or locations they have visited." Cao conducted a study of 12000 selfies from 6 different countries that" demonstrated a correlated between gender and style of selfie," the result was that females tended to take more personal pictures as where men did not. Further research on the subject involves the danger associated with the phenomenon of selfies on how it has been contributed on how people behave dangerously at times while taking selfie pictures that have involved serious injury and death. The selfie stick has led some social scientist to produce several studies conducted through social science studies to give indication to what may be a prediction of certain personality traits. An article titled "What selfies Really Tell Us About Our Selves by Kate Murphy states that selfie photographs may indicate certain traits such as narcissistic, psychopathic and Machiavellian tendencies, however there is no conclusive method research performed that either negates or validates this article. In summer of 2015, theme parks, Disney World as well as Great Adventure and certain museums such as in Paris have banned selfie sticks due to possible property damage as well as safety risk because of injuries, this is reported by an article tilted "Another Major Theme Park" bans selfie sticks by Benjamin Synder. Recent study as published in the New York Times indicates that there are more deaths attributed to selfies than are shark attacks. In between 2014 to 2015, 12 people have died according to selfie pictures than a comparison to shark attacks which had a proportion of eight in comparison to 12.