Symbolic Convergence Theory is a communication theory with a universal scope. It is more similar to the Darwinian theory of evolution than to a hypothetico-deductive theory of physics and chemistry,[1] because it does not rely on quantitative measurements nor on mathematical theories for specific application. [2]
SCT can be applied to such varying subjects as corporate strategy planning [3]
- ^ Bormann, Ernest G. (1982). "THE SYMBOLIC CONVERGENCE THEORY OF COMMUNICATION: APPLICATIONS AND IMPLICATIONS FOR TEACHERS AND CONSULTANTS". Journal of Applied Communication Research. 10 (1): 51. doi:10.1080/00909888209365212.
- ^ Bormann, Ernest G. (1996). Hirokawa, Randy Y.; Poole, Marshall Scott (ed.). Communication and group decision making (2 ed.). SAGE. p. 88. ISBN 076190462X, 9780761904625.
{{cite book}}: Check|isbn=value: invalid character (help); More than one of|pages=and|page=specified (help)CS1 maint: multiple names: editors list (link) - ^ Cragan, John. F (May 1992). "The Use of Symbolic Convergence Theory in Corporate Strategic Planning: A Case Study". Journal of Applied Communication Research. 20 (2): 299–218. doi:10.1080/00909889209365329.
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