Articles generally require significant coverage

in reliable sources

that are independent of the subject.

Significant coverage

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Significant coverage is required to show that the subject is notable. This means references that discuss the subject – directly, in detail. Not just passing mentions, directory listings, or any old thing that happens to have the name in it. And we generally need multiple references - not just one.

Reliable sources

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We need sources generally trusted to tell the truth. Major newspapers. Factual, widely-published books, or other high-quality mainstream publications which are careful about fact-checking and accuracy. Not: forums, fansites, MySpace, Facebook, or most blogs. Good sources make the text verifiable.

Independent

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Independent sources are needed to establish notability. Nothing written by the subject or paid for by the subject. Not their website. Not a press release. Non-independent sources can be used for verifiability (if they are reliable), but not for notability.

Notes

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