Sway (Danielle Bradbery song)

"Sway" is a song co-written and recorded by American country music artist Danielle Bradbery. Bradbery wrote the song with Johan Fansson and Emily Weisband.[1] It is the lead single off of her sophomore album, I Don't Believe We've Met.[2] It was released to digital retailers and streaming platforms on June 2, 2017. The song was officially serviced to country radio on August 28, 2017.[3]

"Sway"
Single by Danielle Bradbery
from the album I Don't Believe We've Met
ReleasedJune 2, 2017 (2017-06-02)
Recorded2017
GenreCountry pop
Length
  • 3:31 (album version)
  • 2:40 (radio edit)
LabelBig Machine
Songwriter(s)
  • Danielle Bradbery
  • Johan Fansson
  • Emily Weisband
Danielle Bradbery singles chronology
"Friend Zone"
(2015)
"Sway"
(2017)
"Worth It"
(2018)

Critical reception edit

Critics have responded positively to Bradbery's new direction. Billy Dukes of Taste of Country said, "Treat her like a new artist — one with a groovy, soulful, passionate debut single that fits on the radio like the cool new kid in high school. Vocally she climbs the ladder, but never shows off."[4] Markos Papadatos of Digital Journal said, "This song showcases her growth and maturity as a contemporary singer-songwriter, and it was worth the long wait."[5] Nashville Noise described the track as "a feel-good song that’s perfect for summer."[6]

The radio edit the song cuts from the end of the second verse to the beginning of the last chorus.

Music video edit

The official music video was directed by Shaun Silva, and premiered on CMT on October 13, 2017. It starts with Bradbery hanging on a street bench and sweeping in a barbershop having a normal day until a boombox-equipped friend brings “Sway” to her, taking the singer through several locations dancing to the tune. It was filmed at Nashville's West End Middle School and within the Gorge District in Nashville.[7]

Charts edit

Chart (2017) Peak
position
US Country Airplay (Billboard)[8] 47
US Hot Country Songs (Billboard)[9] 39

Certifications edit

Region Certification Certified units/sales
Canada (Music Canada)[10] Gold 40,000
United States (RIAA)[11] Gold 500,000

Sales+streaming figures based on certification alone.

References edit

  1. ^ Stefano, Angela (June 2, 2017). "Danielle Bradbery Drops New Single, 'Sway' [LISTEN]". The Boot. Retrieved August 4, 2017.
  2. ^ Weatherby, Taylor (August 4, 2017). "Danielle Bradbery Announces Sophomore Album, Details How 'It's a Reintroduction of Myself': Exclusive". Billboard. Retrieved August 5, 2017.
  3. ^ Cantor, Brian (July 18, 2017). "Danielle Bradbery's "Sway" Set To Impact Country Radio On August 28". Headline Planet. Retrieved August 4, 2017.
  4. ^ Dukes, Billy (June 2, 2017). "ToC Critic's Pick: Danielle Bradbery, 'Sway' [Listen]". Taste of Country. Retrieved August 5, 2017.
  5. ^ Papadatos, Markos (June 2, 2017). "Review: Danielle Bradbery amazing on new country single 'Sway'". Digital Journal. Retrieved August 5, 2017.
  6. ^ Howell, Coti (June 2, 2017). "Danielle Bradbery Reinvents Herself with Catchy New Track, 'Sway'". Nashville Noise. Retrieved August 5, 2017.
  7. ^ "See DANIELLE BRADBERY DEBUTS MUSIC VIDEO FOR LEAD SINGLE "SWAY"". Big Machine Label Group. October 13, 2017.
  8. ^ "Danielle Bradbery Chart History (Country Airplay)". Billboard. Retrieved December 19, 2017.
  9. ^ "Danielle Bradbery Chart History (Hot Country Songs)". Billboard. Retrieved December 12, 2017.
  10. ^ "Canadian single certifications – Danielle Bradbery – Sway". Music Canada. Retrieved November 17, 2022.
  11. ^ "American single certifications – Danielle Bradbery – Sway". Recording Industry Association of America. Retrieved October 15, 2020.