Something Ventured

"Something Ventured" is a 2011 documentary film investigating the emergence of American venture capitalism in the mid-20th century. Something Ventured follows the stories of the venture capitalists who worked with entrepreneurs to start and build companies like Apple, Intel, Genentech, Cisco, Atari, Tandem, and others, and looks at the influence of Georges Doriot. It is a full-length independent film which includes interviews with prominent American venture capitalists and entrepreneurs of the 1960s, 1970s and 1980s, as well as archival photography and footage. The film has aired across the US on local PBS stations as well as on public television in Norway.

Something Ventured
Directed byDaniel Geller
Dayna Goldfine
Produced byDaniel Geller
Dayna Goldfine
Celeste Schaefer Snyder
Music byLaura Karpman
Distributed byZeitgeist Films
Release date
  • May 24, 2011 (2011-05-24) (San Francisco)
Running time
84 minutes
CountryUnited States

Something Ventured features the venture capitalists Arthur Rock, Tom Perkins, Don Valentine, Dick Kramlich, Reid Dennis, Bill Draper, Pitch Johnson, Bill Bowes, Bill Edwards, and Jim Gaither. The entrepreneurs featured in Something Ventured are Gordon Moore (co-founder of Intel), Jimmy Treybig (founder of Tandem), Nolan Bushnell (founder of Atari), Dr. Herbert Boyer (co-founder of Genentech), Mike Markkula (second president/CEO of Apple), Sandy Lerner (co-founder of Cisco), John Morgridge (early CEO of Cisco), and Robert Campbell (founder of what would become PowerPoint).

Something Ventured premiered at the South by Southwest Film Festival in March 2011. The film was co-executive produced by Paul Holland and Molly Davis (of Rainmaker Communications). Something Ventured was directed by Emmy Award-winning filmmakers Dan Geller and Dayna Goldfine (co-directors of "Ballet Russes.) Something Ventured’s North American distribution partner is Zeitgeist Films.


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