|This article needs additional citations for verification. (August 2008) (Learn how and when to remove this template message)|
In marketing a social map is a visualized analysis of a digital identity of a person, brand or company. A social map shows exactly where a digital identity is created, formed or discussed and sets each element in context and proportions.
These social map created an intense discussion about digital reputation and digital identities. For companies a so-called Corporate Social Map is still very new and an unusual methodology, but also very effective and meaningful.