Seniority is a Pune (India) based retail company.[1][2] Founded by Ayush Agrawal, [3] and Tapan Mishra, Seniority provides health and lifestyle products for senior citizens in India.[1][2][3]

Seniority
Type of site
E-commerce
Available inEnglish
Founded2016
HeadquartersPune, India
Area servedIndia
Founder(s)Ayush Agrawal, Tapan Mishra
ServicesOnline shopping
URLwww.seniority.in
CommercialYes
Current statusActive

Investment and Revenue

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The company raised an early-stage investment of US$1 million in 2017 from RPG Ventures, the venture capital arm of the RPG Group.[4] The same group has invested US$6 million in Seniority till 2019.[5][6][7][8] The company offers mobility aids, wellness products and lifestyle or leisure products [9] In 2017, the company reported a revenue of INR 1 crore per month. The company reported 500 percent growth in 2018.[10][11][12][13][14][15][16]

Partnerships and stores

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  • Seniority has partnered with Ezymov, a wheelchair taxi and ambulance service in Mumbai.[2]
  • Store partnership at ReLiva Physiotherapy and Rehab[17]
  • Store Partnership at Veteran CovaiCare, Coimbatore[7]
  • Store Partnership with Ashiana Housing[16]
  • DISC – Design Innovations for Senior Care in partnership with Indian School of Design and Innovation[18]
  • Offline Store in Pune[19]
  • Offline Store in Chennai[6][20]
  • Offline Store in Coimbatore[21]
  • Offline Store in Bhiwadi[22]

Awards and recognition

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  • Limca Book of awards for the largest gathering of senior citizens doing yoga all at once at International Yoga Day[23][24]
  • Indian E-Retail Award for Specialty E-Retailer of the Year[22]

References

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  1. ^ a b Kumar, Bhaswar (2 March 2017). "Lifestyle for the aged: Harsh Goenka announces launch of seniority.in". Business Standard India. Retrieved 13 July 2019.
  2. ^ a b c "Old and Shopping- Business News". www.businesstoday.in. 16 October 2017. Retrieved 13 July 2019.
  3. ^ a b "Differentiation key for specialised e-tailers to grow: Panellists at VCCircle Summit". VCCircle. 25 April 2019. Retrieved 13 July 2019.
  4. ^ Mandavia, Megha (7 September 2017). "RPG Group ventures into senior care e-commerce, invests $1 million". The Economic Times. Retrieved 31 August 2019.
  5. ^ aparnamishra.06 (7 September 2017). "RPG Group Invests $1 Mn In Senior Citizens Ecommerce Portal - Seniority". Inc42 Media. Retrieved 13 July 2019.{{cite web}}: CS1 maint: numeric names: authors list (link)
  6. ^ a b "Seniority mulls partner for pan-India sales". The Hindu. 2 July 2019. ISSN 0971-751X. Retrieved 31 August 2019.
  7. ^ a b Singal, Aastha (5 February 2019). "Exploring the Hidden Profitability by Serving the Elderly". Entrepreneur. Retrieved 13 July 2019.
  8. ^ "Pune: New e-commerce portal aims to cater to senior citizens". The Indian Express. 9 May 2019. Retrieved 13 July 2019.
  9. ^ "Seniority plans to raise funding for business expansion". news.franchiseindia.com. 29 December 2018. Retrieved 13 July 2019.
  10. ^ "Seniority has reported 500 % growth this year: Co-founder Ayush Agarwal". The Economic Times. 22 October 2018. Retrieved 31 August 2019.
  11. ^ "Seniority opens its first store in Pune". www.retail4growth.com/. Retrieved 13 July 2019.
  12. ^ Mohan, AuthorB Krishna. "Seniority puts Hyderabad on radar for retail outlets". Telangana Today. Retrieved 13 July 2019.
  13. ^ Mandavia, Megha (7 September 2017). "RPG Group ventures into senior care e-commerce, invests $1 million". The Economic Times. Retrieved 13 July 2019.
  14. ^ "RPG's Seniority to launch private label products by this year". The Financial Express. 22 March 2019. Retrieved 13 July 2019.
  15. ^ www.ETRetail.com. "Seniority has reported 500 % growth this year: Co-founder Ayush Agarwal - ET Retail". ETRetail.com. Retrieved 13 July 2019.
  16. ^ a b Narayanan, Chitra (11 July 2019). "A golden opportunity in the silver space". @businessline. Retrieved 13 July 2019.
  17. ^ "Partners | ReLiva Physiotherapy & Rehab". reliva.in. Retrieved 23 September 2023.
  18. ^ Korukonda, Ravi (30 September 2018). "Seniority and the Indian School of Design and Innovation Collaborate to Inspire Design Innovations in Senior Care". Start-Up Hyderabad. Retrieved 13 July 2019.
  19. ^ "Seniority opens its first store in Pune". Retail4Growth. Retrieved 31 August 2019.
  20. ^ "Seniority opens fourth retail store in Chennai". @businessline. 25 June 2019. Retrieved 31 August 2019.
  21. ^ Revathy, L. N. (22 October 2018). "Seniority opens exclusive outlet in Coimbatore". @businessline. Retrieved 31 August 2019.
  22. ^ a b "नोर्थ इंडिया में पहले आउट लेट के साथ सीनियॉरिटी ने अपना विस्तार किया". पत्रिका जगत. 7 June 2019. Retrieved 31 August 2019.
  23. ^ www.ETHealthworld.com. "'Empty Nest Syndrome' is becoming more prominent in India : Ayush Agrawal - ET HealthWorld". ETHealthworld.com. Retrieved 13 July 2019.
  24. ^ "Senior citizen's congregation on International Yoga Day gets into Limca Book of Records". www.sakaltimes.com. Retrieved 13 July 2019.